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The IEEE EMBC 2021 Virtual Conference
43rd Annual International Conference of the IEEE Engineering in
Medicine and Biology Society
Mehak Azeem
IEEE EMBS SAC Member
30 / October / 2021
Objectives
▪ What is LinkedIn?
▪ How to build a strong profile?
▪ How to build a strong network?
▪ How to use LinkedIn as a job search tool?
30 / October / 2021
Guiding Rules#
▪Build your network before you need it
▪Build a quality relational network not a quantity relational network
▪Think Aspirational – BIG
30 / October / 2021
Why Should YOU Use It?
30 / October / 2021
LinkedIn is an online network for business professionals (that includes
students, too! It's different than other social networking sites because it's
designed specifically for professional networking -- finding a job,
discovering sales leads, connecting with potential business partners.
93% of recruiters are using LinkedIn to find their future employees.
Almost 100% use to initially screen applicants.
30 / October / 2021
Why should college students be “on” LinkedIn?
First and foremost: To get a job!
And, it’s your job is to make it easy for your reader to hire you, and to do
that, you need to tell them how you can do the work they need you to do,
and that you have the characteristics of their ideal employee.
Second: You’ll also grow your professional network and maintain a
positive online presence that may help you in your future work or job
search.
30 / October / 2021
Your Profile is your online “first impression”
30 / October / 2021
Who Else Is Using LinkedIn?
▪ 313,000,000 users worldwide
▪ 100,000,000+ alone in the U.S.
▪ 30,000,000 students and recent
grads
▪ 35% of users check daily
▪ 42% are updating their profiles
on a regular basis
▪ 56% of users are male; 44%female
▪ There are 2.7 million business pages
▪ There are 1.5 million groups to join
▪ A 2018 study conducted by The Society
For Human Resources Management
shows that 77% of hiring professionals
are using social media in their search
process
▪ Of that group, 94% are using LinkedIn
http://www.washingtonpost.com/business/capitalbusiness/linkedin-has-changed-the-way-
businesses-hunt-talent/2013/08/04/3470860e-e269-11e2-aef3-339619eab080_story.html
30 / October / 2021
Did You Know?
You are 11 times more likely to have your profile
viewed if there is a photo
30 / October / 2021
Let’s Get Started!
BUILD A PROFILE
BUILD A NETWORK
BUILD A BRAND
30 / October / 2021
www.linkedin.com
Step 1: Photo
30 / October / 2021
Bad Examples
30 / October / 2021
Step 2: Your Headline
30 / October / 2021
Step 3: Writing Your Summary
30 / October / 2021
Your Headline
Showcase Your Specialty!
Jane Student
BS Mechanical Engineering |
Michigan Tech | Manufacturing |
New Product Design | Mechatronics
John Student
Dining Services Supervisor at
Michigan Technological University
(really an ME-EM student)
vs.
A detailed LinkedIn headline is critical in increasing your “findability”, creating your professional
credibility, and motivating your audience to keep reading the rest of your profile.
In editing mode, simply hover over your current headline, click on the pencil, and update
accordingly utilizing entire space.
Use key words that effectively identify your expertise, focus, experience.
30 / October / 2021
Step 4: Experience
30 / October / 2021
30 / October / 2021
30 / October / 2021
30 / October / 2021
30 / October / 2021
30 / October / 2021
30 / October / 2021
Essentials
Claim your unique URL
Participate in groups
Use the alumni tool
Actively update your profile
Complete your profile
30 / October / 2021
Questions?
mehakazeem@ieee.org
30 / October / 2021

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LinkedIn for Students (Network building, inspiring profile, job searching, Do & Don't)

  • 1. The IEEE EMBC 2021 Virtual Conference 43rd Annual International Conference of the IEEE Engineering in Medicine and Biology Society Mehak Azeem IEEE EMBS SAC Member 30 / October / 2021
  • 2. Objectives ▪ What is LinkedIn? ▪ How to build a strong profile? ▪ How to build a strong network? ▪ How to use LinkedIn as a job search tool? 30 / October / 2021
  • 3. Guiding Rules# ▪Build your network before you need it ▪Build a quality relational network not a quantity relational network ▪Think Aspirational – BIG 30 / October / 2021
  • 4. Why Should YOU Use It? 30 / October / 2021
  • 5. LinkedIn is an online network for business professionals (that includes students, too! It's different than other social networking sites because it's designed specifically for professional networking -- finding a job, discovering sales leads, connecting with potential business partners. 93% of recruiters are using LinkedIn to find their future employees. Almost 100% use to initially screen applicants. 30 / October / 2021
  • 6. Why should college students be “on” LinkedIn? First and foremost: To get a job! And, it’s your job is to make it easy for your reader to hire you, and to do that, you need to tell them how you can do the work they need you to do, and that you have the characteristics of their ideal employee. Second: You’ll also grow your professional network and maintain a positive online presence that may help you in your future work or job search. 30 / October / 2021
  • 7. Your Profile is your online “first impression” 30 / October / 2021
  • 8. Who Else Is Using LinkedIn? ▪ 313,000,000 users worldwide ▪ 100,000,000+ alone in the U.S. ▪ 30,000,000 students and recent grads ▪ 35% of users check daily ▪ 42% are updating their profiles on a regular basis ▪ 56% of users are male; 44%female ▪ There are 2.7 million business pages ▪ There are 1.5 million groups to join ▪ A 2018 study conducted by The Society For Human Resources Management shows that 77% of hiring professionals are using social media in their search process ▪ Of that group, 94% are using LinkedIn http://www.washingtonpost.com/business/capitalbusiness/linkedin-has-changed-the-way- businesses-hunt-talent/2013/08/04/3470860e-e269-11e2-aef3-339619eab080_story.html 30 / October / 2021
  • 9. Did You Know? You are 11 times more likely to have your profile viewed if there is a photo 30 / October / 2021
  • 10. Let’s Get Started! BUILD A PROFILE BUILD A NETWORK BUILD A BRAND 30 / October / 2021
  • 12. Step 1: Photo 30 / October / 2021
  • 13. Bad Examples 30 / October / 2021
  • 14. Step 2: Your Headline 30 / October / 2021
  • 15. Step 3: Writing Your Summary 30 / October / 2021
  • 16. Your Headline Showcase Your Specialty! Jane Student BS Mechanical Engineering | Michigan Tech | Manufacturing | New Product Design | Mechatronics John Student Dining Services Supervisor at Michigan Technological University (really an ME-EM student) vs. A detailed LinkedIn headline is critical in increasing your “findability”, creating your professional credibility, and motivating your audience to keep reading the rest of your profile. In editing mode, simply hover over your current headline, click on the pencil, and update accordingly utilizing entire space. Use key words that effectively identify your expertise, focus, experience. 30 / October / 2021
  • 17. Step 4: Experience 30 / October / 2021
  • 18. 30 / October / 2021
  • 19. 30 / October / 2021
  • 20. 30 / October / 2021
  • 21. 30 / October / 2021
  • 22. 30 / October / 2021
  • 23. 30 / October / 2021
  • 24. Essentials Claim your unique URL Participate in groups Use the alumni tool Actively update your profile Complete your profile 30 / October / 2021