LinkedIn: How the Next Generation of Networking Can Work for You - Dean Delisle - Digital Professional Institute
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Forward Progress, Inc., led by Dean Delisle, specializes in training individuals and organizations in social network skills, having coached over 85,000 people monthly. The document discusses the importance of social networking for business development, addressing common barriers such as time constraints and uncertainty about content. It highlights strategies for enhancing online interactions, building connections, and creating engaging posts to foster effective conversations.
LinkedIn: How the Next Generation of Networking Can Work for You - Dean Delisle - Digital Professional Institute
- 1. ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 2. Dean DeLisle โข Founder and CEO of Forward Progress, Inc. โข Train and Coach over 2,000 people per month โข Trained and Coached over 85,000 in Social Network Skills โข Over 30 years in Business Coaching, Consulting and Training โข Call Center, Internet, eMarketing, Event Management, Lead Generation, Web Seminars, eLearning, eSelling โข Over Two Billion Dollars Sales, over 100 Million Leads โข Helped Thousands of People using Internet Based Lead Generation โข Technology, Financial Services, Real Estate, Professional Services, Legal, Accounting Manufacturing, Telecommunications, Technical, Insurance, Agencies, Retail, Banking, Educational and Channel Salesโฆ.. ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 3. Accelerated Learning โข Less Time โ Learn More โข Paired Share โ Timed โข Raise Hand โ Bring it Back ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 4. Social Networks Where Do You Stand Now? YOU ARE HERE ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 5. Social Network Efforts Why do they often not work for organizations? MMIINNDDSSEETT!! ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 6. The Issue with Social Networks โข โI donโt have enough timeโ โข โI donโt know what my voice should beโ โข โI worry about negative comments โข โI donโt know what to postโ โข โIโm worried about what people will thinkโ ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 7. The Popularity of Social Networks โข Cause โข Fear of Missing Out (FoMo) โข Need Connection โข Effect โข Facebook: Over $1.2B โข LinkedIn: Over 350M Members โข Twitter: Over 645M Active Users โข Google+: Over 300M Active Users ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 8. Current Use of Social Networks? โข Blogs โข Articles โข Postings โข Status Updates โข Emails โข Video/Photo โข Links ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 9. Why Online Social Networks? โข Interactive โข People Respond Well โข Builds Trust โข Builds Community โข Viral Activity โข Sharing ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 10. Your Main Goal ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 11. What Is Your Destination? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 12. Your Social Network C.E.O. โข Connections โข Engagement โข Outcome ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 13. Connections Connection โขEmails/Contacts โขNew Connections โขNew Followers โขNew Likes โขNew Subscribers ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 14. Engagement Engagement โขLikes โขComments โขShares โขDirect Messages โขTry using SproutSocial or Hootsuite to measure โข www.sproutsocial.com โข www.hootsuite.com ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 15. Outcome Outcome โขEmails/Contacts โขNew Connections โขNew Followers โขNew Likes โขNew Subscribers ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 16. Network Science Node: Individual Link: Connection between two nodes Cluster: Several linked nodes Hub: Large cluster, several clusters Courtesy of US Army ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 17. ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 18. Your Ideal Network โ Best Relationships 1. What % of your business Volume do you get from the Top 5? 2. What % of your business volume do you get from the Next Level? 3. What % of your business volume do you get from the Outer Layer? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 19. Network Hubs Hub: Large Cluster or group of cluster of network connections. You Conferences Colleagues Charities Clients Partners Associations ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 20. Social Networks We Already Know โข Ourselves โข Our Business โข Digital Professional Institute โข City/Country Clubs โข Chambers โข Industry Clubs โข Organizations โข Charities โข Religious/Health โข LinkedIn Groups ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 21. How Many Contacts Do You Have That You Cannot See? โข That know YOU? โข That trust YOU? โข That have done business with YOU? โข That would recommend YOU? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 22. The LinkedIn Network ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 23. 2014 LinkedIn Stats - Growing โข LinkedIn Has Over 350 Million Members โข Average user has 240 โConnectionsโ โข One degree from over 35,000 โTrusted Connectionsโ โข Two degrees from over 3,200,000 โTrusted Connectionsโ โข 160 Million unique visitors a month โข 1 million new members added per week โข 17.8 million members belong to groups โข 1.2 million comments and posts to groups weekly โข 2 billion people searches annually โข 2 million companies have a company page OVER 1,000 to 1 ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 24. Your Professional Keywords โข What are you an expert in? โข How would your ideal prospect find you? โข What would they โyellโ or โGoogleโ to find you? โข What makes you different? โข What is your skill set? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 25. What are Your Keywords? โขWhat is your industry? โขWhat are you an expert in? โขHow would your ideal prospect find you? โขWhat would they โyellโ or โGoogleโ to find you? โขWhat makes you different? โขWhat is your skill set? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 26. Your Professional Profile โข Complete Profile โข Be Clear โข What will you for others? โข Why & How? โข What do you want/need? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 27. ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 28. Express Yourself ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 29. Share Your Work ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 30. Share Your Projects ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 31. Share Your Published Work ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 32. Share Skills and Manage Endorsements ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 33. ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 34. Adding Connections Start the Conversation โข Are you on LinkedIn? โข Is it ok if we connect? โข Get social! ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 35. Remember 1.Be personal 2.Reference meeting 3.Include personal info 4.Set appointment 5.Add phone number ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 36. Your Posting = Conversation โข When you post, you are talking! โข What does your audience want? โข What do they need? โข What are you passionate about? โข What will showcase your personality? โข What can you provide? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 37. Value Based Posting (Conversation) ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 38. Value Based Posting ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 39. Homepage Interaction ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 40. Engage with Connectionsโ Activity ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 41. Search and Message ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 42. Search and Message ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 43. Set the Hook ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 44. Group Networking ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 45. QQuueessttiioonnss?? ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 46. Assignment โข Fix Your Profiles โ Look Good! โข Be Complete โ Be Relevant โข What will you do for others? โข What do you want/need? โข Add new items! โข Be Social โข Have Meaningful Conversation โข Provide Value โข Be Present! ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 47. TThhaannkk YYoouu!! ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
- 48. Connect WITH us! dean@forwardprogress.net TWITTER: Twitter.com/FwdProgressInc TWITTER: Twitter.com/DeanDeLisle FACEBOOK: Facebook.com/DeanDeLisle BUSINESS PAGE: Facebook.com/ForwardProgress LINKEDIN: LinkedIn.com/in/DeanDeLisle www.ForwardProgress.NET ForwardProgress.NET facebook.coachme@ForwardProgress.NET com/ForwardProgress @FwdProgressInc
Editor's Notes
- #7: What are you afraid of when you post? No one will respond? Looking โstupid?โ
- #21: Name three of your networks!!
- #23: - Letโs look at the LinkedIn Network - This is just a little bit above average. - Look at these numbers in your network!!!
- #24: Itโs huge!
- #27: YOUR FIRST CONVERSATION
- #34: Complete these! - Explain how to get to that page