Magazine part 2 Final.
- 1. Mind map & research- Generation of ideas for ancillary product 1 TV MAGAZINE FRONT COVER
- 2. source of inspiration- History of the product• . First published in October 1992 • . The editor of the magazine is Stephen Murphy since 2009 • . Owned by Nat Mags • . Started selling weekly in September 200 • .Currently covers the soaps: Coronation street, Eastenders, Hollyoaks and Emmerdale Publisher • Hearst magazine • Publishing Director Mathew Hayes Circulation figures • Its circulation figures from July- December 2015 were 117,539 Price range • The price range of Inside soap is currently £1.55-£1.75, on average around £1.65. Stereotypically Soap operas are associated with working class people who may view Soap Operas as a source of diversion from their ordinary lives The price is expensive compared to other soap opera magazines however to produce a 100 page magazine a lot of money is required so the price is justified. Social- economic needs • Generally, the Soap Opera magazine genre might appeal to Care givers in regards to Maslow Hierarchy of needs. The denotation of “You killed my dad” are effective in making people feel pity towards the characters presented on the magazine front cover, which may entice people into buying the magazine. However, some people may want routine in the magazine they pur
- 3. Masthead ideas and connotations
- 4. colours YELLOW- The colour yellow is particularly bold and prominent on the page of a soap opera magazine, especially when complimented with other darker colours. Yellow is mostly used to highlight words mid sentences to add further empathises on them implying to the reader that this is a significant bit of information. Bright colours are specifically used to add excitement on the page again enticing and engaging the reader. RED- The colour red mainly has negative connotations of danger, death and love which is usually highly representative of the soap opera genre. The colour is bold and stands out on the page drawing readers to the magazine. It is often used for the masthead to introduce the soaps main narrative . BLUE- By using all three primary colours within the soap opera magazine, each colour would stand out individually and compliment each other on the page. Blue again is very bright and so would stand out on the front page making the soaps appear and seem more exciting concluding to the idea that the soaps add fun to peoples lives.
- 5. FONT STYLE AND PRONOUNCIATION PUNCTUATION- Soap opera magazines uses excessive punctuation in an attempt to appeal to the working class. Most commonly used are exclamation marks, which follow the end of a sentence to further highlight the content of the sentence and put emphasis on it. Exclamatory help the working class reader understand the excited expression without having to use complex words. This type of excessive punctuation would not be appropriate in a upper class magazine as it would not appear very formal.
- 6. positioning on the page MASTHEAD- The masthead is generally positioned either in the top left hand corner of the page or spread along the top of the page as a strip. This is where the readers attention would be most drawn to due to the idea as it is the biggest text on the page so the reader would expectedly navigate towards this first. It is also most common for British readers to read from left to right in which by having the masthead placed here, most people would expectedly look here first. HEADLINE- Most headline feature on magazines as the second largest text on the page, centred towards the lower centre of the page as this is where most likely the readers will look to next. Most magazines use harsher colours such as red and orange to draw the readers attention towards the headline, especially as the headline is usually a shocking revelation to the soap. IMAGES-The main image on the magazine is featured in the centre of the page with the main headline underneath. This is due to the idea so that the reader can navigate into what soap the headline is about. Images are also scattered around the page appearing most likely bolder than most of the text as readers of the working class are more likely to be drawn images that are about the soap than long pieces of text.
- 7. HEADLINES
- 8. IMAGES NEEDED AND PRICE Image- The main images featured in a soap opera magazine is most usually a medium close up shot of a character that has been superimposed against a white or colourful background. The images covers most of the page so it is important that the image is clear and has a suitable resolution. In most soap opera magazines, more than one characters features as the main image, stitched together to make for one bigger image.I will use this idea for amy soap opera magazine by having multiple characters from my soap opera standing next to each other in the middle of the page so they are the central focus. I will need to make sure the lighting conditions are all similar so the pictures fir together. I will make sure my characters stare directly at the camera to give the reader a sense of involvement in the content of the magazine. I will most likely take close up shots of the characters so that they audience not only feel a close engagement, but also that the reader can really analyse the characters. Price- For my magazine, I will personally want the quality of my magazine to be similar to that of inside soap, in which means I could justify paying prices of £1.50 per magazine. This would be an acceptable price as it is still affordable for a working class community and would also represent my brand as one of the premium magazine.
- 9. LANGUAGE/PUFF PROMOTION After examine and researching a lot of other competing Soap Operas I have noticed that the language utilised is rather informal and more conversational than most expensive magazines. This could be due to the stereotypes surrounding working class people who generally are seemed to be more socially informal plus conversational than most upper class people. In my magazine, as my target audience is the working class, I would replicate this by using shot declarative sentences with over exaggerated punctuation such as exclamation marks to appeal to the working class. I have also recognised that most magazines offer other incentives such as potential chances to win a prize, this persuades working class people who may not be able to afford these luxuries. Language used such as “free” and “new” are particularly effective in attracting a working class audience as it portrays the content as exclude to that particular magazine.
- 10. SYNERGY (SOCIAL MEDIA) In todays society, social media plays a very important role in all peoples lives. From analysis, not many Social media magazines uses social media synergy regularly on their front cover, despite a working class having social media platforms. However as a modern magazine appealing to a young audience, I think it is very much essential for my magazine to include social media and website links so the younger generation can be updated over social media accounts. The use of social media would not only promote the soap further, but allow people with a similar interest to talk about the soaps. In addition to this, I would also like to promote an online edition of the magazine so that a younger audience would have another means of reading the magazine.
- 11. conclusion In conclusion, for the next stages of my production of my magazine I should purchase a paper copy of the Insidesoap so I can use it as a guide when forming my own hand drafts. From this, I can then create a suitable magazine that is similar to the quality of the magazines I have researched. This will justify the price of my magazine. My next task would then be to organise the props that would be necessary for the front cover of the magazine and the outfits my characters will be wearing that all fit with the context of my soap. In regards to the software used to create the product, I will use Photoshop on a Mac computer as this is the software I used for my AS foundation portfolio. I wish to develop and further my skills in this software.