SlideShare a Scribd company logo
By Tasha | awesometasha.comBy Tasha | awesometasha.com
Sign Up for MailerLite and
set up Marketing
Automation
So you can grow your email list
and get more customers
By Tasha | awesometasha.com
What is marketing
automation?Marketing automation is the use of software to
automate your marketing processes.
For example, sending a new customer opt in a
welcome email at first and then automatically
sending the subsequent emails (like an email
course) after.
By Tasha | awesometasha.com
What is marketing
automation?Marketing automation makes your life much
more easier.
It sends your emails for you while you sleep.

By Tasha | awesometasha.com
Why use mailerlite?
• Very easy to use
• Has marketing automation even for its free
plan
• Very inexpensive
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite features
By Tasha | awesometasha.com
Mailerlite pricing
By Tasha | awesometasha.com
Mailerlite vs mailchimp
By Tasha | awesometasha.com
Mailerlite vs mailchimp
By Tasha | awesometasha.com
Mailerlite vs constant contact
By Tasha | awesometasha.com
Mailerlite vs constant contact
By Tasha | awesometasha.com
Mailerlite vs aweber
By Tasha | awesometasha.com
Mailerlite vs aweber
By Tasha | awesometasha.com
Mailerlite vs get response
By Tasha | awesometasha.com
Mailerlite vs get response
By Tasha | awesometasha.com
Sign up for mailerlite
You can use my affiliate link
(I’ll get a small commission if you do )
http://awesometasha.com/mailerlite
By Tasha | awesometasha.com
You can sign
up for a free
account now
You can
upgrade later if
you want 
By Tasha | awesometasha.com
Fill out the information
needed
And click on
“create my account”
By Tasha | awesometasha.com
Now you’re all signed up! 
By Tasha | awesometasha.com
Let’s create your
first opt in form for mailerlite
By Tasha | awesometasha.com
This is the form where your
customers will put in their
information
i.e. name, email address
By Tasha | awesometasha.com
Click on webforms
By Tasha | awesometasha.com
Click on add new webform
By Tasha | awesometasha.com
Enter your
form name
And select
embed form
in website
By Tasha | awesometasha.com
Click on save
and continue
By Tasha | awesometasha.com
Select the
subscriber
group you
will put your
subscriber in
By Tasha | awesometasha.com
Then click on
save and
continue
By Tasha | awesometasha.com
It will take you to this page
By Tasha | awesometasha.com
Turn double opt in on
By Tasha | awesometasha.com
What is double opt in?
• a double email opt-in sign-up requires that a subscriber must
confirm their opt in request twice.
• The first time is when the subscriber submits their email
address on your opt in form.
• After the initial request is received by the email list software,
a special confirmation email is sent to the address the person
input into the form.
• This is the second opt-in.
By Tasha | awesometasha.com
Why choose double opt in?
According to entrepreneurs-journey.com
• The double opt-in confirms that the person who entered their
email address actually wants to subscribe to the list. If this
extra confirmation is not present (single opt-in) then any
person could enter any email address to sign-up any other
person.
• Using a double opt-in list is extremely important for keeping
the quality of your email list high.
• Most important is – it reduces spam complaints.
By Tasha | awesometasha.com
Put the title of
your newsletter
here
By Tasha | awesometasha.com
Put in the text for
your sign up
form here
By Tasha | awesometasha.com
Put in your
button text here
By Tasha | awesometasha.com
• Then you put in
your thank you
message here
• If you have a
thank you page
for your website,
you can put it
here
By Tasha | awesometasha.com
you can modify the
fields here
You can add the
name so you can
also collect your
subscriber’s name
By Tasha | awesometasha.com
Select confirmation
email
By Tasha | awesometasha.com
Click here to edit your confirmation email
subject
By Tasha | awesometasha.com
Click here to edit the email address to where
your email to your subscriber would come from
By Tasha | awesometasha.com
Click here to edit how your email will look like
By Tasha | awesometasha.com
Click here to
modify your
confirmation
thank you
page
By Tasha | awesometasha.com
Click here to edit your
Confirmation thank you page
By Tasha | awesometasha.com
If you have a freebie like an ebook or video,
Put the link on this page
By Tasha | awesometasha.com
It would also be better if you set up an
automated email sending them the link
By Tasha | awesometasha.com
To do it, choose automation
By Tasha | awesometasha.com
Then click on – create new autoresponder
By Tasha | awesometasha.com
Select – when a new subscriber joins this list
By Tasha | awesometasha.com
Set it up – put in the subject & who the email is
from
By Tasha | awesometasha.com
Select a template or create your own for the
email
By Tasha | awesometasha.com
I usually use the drag and drop editor for this
By Tasha | awesometasha.com
Set up your email
By Tasha | awesometasha.com
Then click on Done editing
By Tasha | awesometasha.com
select the
subscriber
group you
want to send
the email to
By Tasha | awesometasha.com
Then click on
next
By Tasha | awesometasha.com
Turn on your automation by clicking here
By Tasha | awesometasha.com
And you’re done!
Yay! 
By Tasha | awesometasha.com
If you need help setting it
up
Contact me at:
tasha@mommytasha.com
By Tasha | awesometasha.com
This is brought to you by:
Tasha 
Check out my websites:
Mommytasha.com
Awesometasha.com

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MailerLite Tutorial

  • 1. By Tasha | awesometasha.comBy Tasha | awesometasha.com Sign Up for MailerLite and set up Marketing Automation So you can grow your email list and get more customers
  • 2. By Tasha | awesometasha.com What is marketing automation?Marketing automation is the use of software to automate your marketing processes. For example, sending a new customer opt in a welcome email at first and then automatically sending the subsequent emails (like an email course) after.
  • 3. By Tasha | awesometasha.com What is marketing automation?Marketing automation makes your life much more easier. It sends your emails for you while you sleep. 
  • 4. By Tasha | awesometasha.com Why use mailerlite? • Very easy to use • Has marketing automation even for its free plan • Very inexpensive
  • 5. By Tasha | awesometasha.com Mailerlite features
  • 6. By Tasha | awesometasha.com Mailerlite features
  • 7. By Tasha | awesometasha.com Mailerlite features
  • 8. By Tasha | awesometasha.com Mailerlite features
  • 9. By Tasha | awesometasha.com Mailerlite features
  • 10. By Tasha | awesometasha.com Mailerlite features
  • 11. By Tasha | awesometasha.com Mailerlite features
  • 12. By Tasha | awesometasha.com Mailerlite features
  • 13. By Tasha | awesometasha.com Mailerlite pricing
  • 14. By Tasha | awesometasha.com Mailerlite vs mailchimp
  • 15. By Tasha | awesometasha.com Mailerlite vs mailchimp
  • 16. By Tasha | awesometasha.com Mailerlite vs constant contact
  • 17. By Tasha | awesometasha.com Mailerlite vs constant contact
  • 18. By Tasha | awesometasha.com Mailerlite vs aweber
  • 19. By Tasha | awesometasha.com Mailerlite vs aweber
  • 20. By Tasha | awesometasha.com Mailerlite vs get response
  • 21. By Tasha | awesometasha.com Mailerlite vs get response
  • 22. By Tasha | awesometasha.com Sign up for mailerlite You can use my affiliate link (I’ll get a small commission if you do ) http://awesometasha.com/mailerlite
  • 23. By Tasha | awesometasha.com You can sign up for a free account now You can upgrade later if you want 
  • 24. By Tasha | awesometasha.com Fill out the information needed And click on “create my account”
  • 25. By Tasha | awesometasha.com Now you’re all signed up! 
  • 26. By Tasha | awesometasha.com Let’s create your first opt in form for mailerlite
  • 27. By Tasha | awesometasha.com This is the form where your customers will put in their information i.e. name, email address
  • 28. By Tasha | awesometasha.com Click on webforms
  • 29. By Tasha | awesometasha.com Click on add new webform
  • 30. By Tasha | awesometasha.com Enter your form name And select embed form in website
  • 31. By Tasha | awesometasha.com Click on save and continue
  • 32. By Tasha | awesometasha.com Select the subscriber group you will put your subscriber in
  • 33. By Tasha | awesometasha.com Then click on save and continue
  • 34. By Tasha | awesometasha.com It will take you to this page
  • 35. By Tasha | awesometasha.com Turn double opt in on
  • 36. By Tasha | awesometasha.com What is double opt in? • a double email opt-in sign-up requires that a subscriber must confirm their opt in request twice. • The first time is when the subscriber submits their email address on your opt in form. • After the initial request is received by the email list software, a special confirmation email is sent to the address the person input into the form. • This is the second opt-in.
  • 37. By Tasha | awesometasha.com Why choose double opt in? According to entrepreneurs-journey.com • The double opt-in confirms that the person who entered their email address actually wants to subscribe to the list. If this extra confirmation is not present (single opt-in) then any person could enter any email address to sign-up any other person. • Using a double opt-in list is extremely important for keeping the quality of your email list high. • Most important is – it reduces spam complaints.
  • 38. By Tasha | awesometasha.com Put the title of your newsletter here
  • 39. By Tasha | awesometasha.com Put in the text for your sign up form here
  • 40. By Tasha | awesometasha.com Put in your button text here
  • 41. By Tasha | awesometasha.com • Then you put in your thank you message here • If you have a thank you page for your website, you can put it here
  • 42. By Tasha | awesometasha.com you can modify the fields here You can add the name so you can also collect your subscriber’s name
  • 43. By Tasha | awesometasha.com Select confirmation email
  • 44. By Tasha | awesometasha.com Click here to edit your confirmation email subject
  • 45. By Tasha | awesometasha.com Click here to edit the email address to where your email to your subscriber would come from
  • 46. By Tasha | awesometasha.com Click here to edit how your email will look like
  • 47. By Tasha | awesometasha.com Click here to modify your confirmation thank you page
  • 48. By Tasha | awesometasha.com Click here to edit your Confirmation thank you page
  • 49. By Tasha | awesometasha.com If you have a freebie like an ebook or video, Put the link on this page
  • 50. By Tasha | awesometasha.com It would also be better if you set up an automated email sending them the link
  • 51. By Tasha | awesometasha.com To do it, choose automation
  • 52. By Tasha | awesometasha.com Then click on – create new autoresponder
  • 53. By Tasha | awesometasha.com Select – when a new subscriber joins this list
  • 54. By Tasha | awesometasha.com Set it up – put in the subject & who the email is from
  • 55. By Tasha | awesometasha.com Select a template or create your own for the email
  • 56. By Tasha | awesometasha.com I usually use the drag and drop editor for this
  • 57. By Tasha | awesometasha.com Set up your email
  • 58. By Tasha | awesometasha.com Then click on Done editing
  • 59. By Tasha | awesometasha.com select the subscriber group you want to send the email to
  • 60. By Tasha | awesometasha.com Then click on next
  • 61. By Tasha | awesometasha.com Turn on your automation by clicking here
  • 62. By Tasha | awesometasha.com And you’re done! Yay! 
  • 63. By Tasha | awesometasha.com If you need help setting it up Contact me at: tasha@mommytasha.com
  • 64. By Tasha | awesometasha.com This is brought to you by: Tasha  Check out my websites: Mommytasha.com Awesometasha.com