Mobile App Design & Tools
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The document discusses the principles and challenges of mobile app design, emphasizing the importance of user-centered design through tools like affinity diagrams, mind maps, and personas. It outlines design strategies such as 'less is more' and 'design of thumb' to address issues like small screen size and user interaction. Additionally, it highlights the significance of visual design and interaction design in creating effective mobile applications.
Mobile App Design & Tools
- 1. Mobile App Design & Tools -- Deepak Modak Apr 22, 2014 @deepakmodak
- 2. Recognizing the need is the primary condition for design. -- Charles Eames
- 3. Why Mobile App ? • Mobile devices are always on • Encourages immediate response from the user • Mobile devices are popular • It is more personal • Easy access
- 4. What Challenges ? • Small screen size • Difficult to type • Battery life • On the go • Hard to multi-task • Data transfer for slow connections • Partial attention while babysitting/walking
- 5. Design Thinking Viability (Business) Feasibility (Technical )Desirability (Human) Innovation
- 6. Design Paradigm ● Less is more : Include the important features One action or max two at a time ● Design of thumb : 75% of people use thumb to navigate ● Clear & Focus Presentation : Use of icons, color, info-graph, ‘How to get started’ screens ● Gestures are quicker : Pinch swipe Max use of hand Hand zoom in/out
- 8. Affinity diagram A creative process used for gathering and organizing large amounts of data, ideas and insights by evidencing their natural correlations. It starts with a statement of the problem or the goal, each participant think of ideas and write them on small pieces of paper (cards or stickers). Then those cards would become the physical instrument to work on their contents, find the correlations and identify the significant groups of sense. The result is a sort of verbal and visual representation describing the first exploration of design solutions.
- 9. Affinity diagram Source : uxdict.io
- 10. Mind Map A mind map is a diagram used to visually outline information. It is often created around a single entity placed in the center, to which associated ideas, words and concepts are added.
- 11. Mind Map Tools
- 12. MoodBoard A mood board is typically a combination of images, fonts, colors, and textures that define the style of the project
- 13. MoodBoard Tools
- 14. Personas ● The personas are archetypes built after an exhaustive observation of the potential users. ● Personas are fictitious , but they are based on knowledge of real users. ● Understanding your audience is essential to building great products.
- 15. Personas Tools
- 16. Interaction Design • How users behave in the application like navigation • If your user does something, your app needs to acknowledge the interaction instantly i.e. responsiveness
- 18. Visual Design • Focuses on the aesthetics of an app and its related materials by strategically implementing images, colors, fonts, and other elements. • Placed on the top of Interaction design
- 21. Common Bad Habits • Not thumb friendly • Not using full screen concentrating only on particular section top/bottom • Cluttered information on single screen • Not applying The Golden Ratio in Designs • Lack of proper information hierarchy • Unclear entry and exit point
- 22. Useful Links Android Design In Action Awesome Android Design Androiduiux Androidniceties Create Personas
- 23. Simplicity is the ultimate sophistication. -- Steve Jobs Thank You