Mobile Learning - Done Right
257 likes48,983 views
The document discusses the significance of mobile learning in education, highlighting its growing penetration globally, particularly in Africa. It emphasizes the need for user-centric design and content tailored to individual users and contexts, as well as the importance of motivation and feedback loops in learning environments. Ultimately, it advocates for leveraging mobile technology to enhance educational experiences.
Mobile Learning - Done Right
- 1. Mobile Learning D o n e R i g h t Volker Hirsch ! @ v h i r s c h European Pirate Summit Exec I/O Mobile Cologne, 5 Aug 2014
- 2. Mobile = Bee’s Knees!
- 4. Mobile Education = Silver Bullet!
- 5. Mobile Education = Silver Bullet! Right?
- 13. What Changed?
- 14. Remember: Sometimes, there are No Classrooms!
- 15. Mobile (Rul e s )
- 16. 3% 97% Mobile No Mobile 58% 42% Internet No Internet 3 bn users 7 bn connections 49% 51% Unique Mobile Subscribers No Mobile Source: GSMA, Internet World Stats
- 17. Everywhere…
- 18. Mobile Penetration (In % of Population) Africa Arab States APAC CIS Europe Americas 0 37.5 75 112.5 150 Source: ITU
- 19. (Even in Africa…) ! 70% mobile penetration TODAY. ! 80% smartphone penetration by 2017. ! TODAY, Nigeria has more mobile subscribers than Germany (175m vs. 113m). Sources: GSMA, ITU, BNA Informa, NCC Informa, MobiThinking
- 20. For Everyone…
- 21. - 75% of Americans use their mobile in the bathroom (a/k/a toilet) 11Mark 2012 - It takes an average of 26 h for a user to report a lost wallet but only 68 minutes to report a lost mobile. Unisys Survey - 15% of Americans have answered their mobile whilst having sex. Wilson Electronics 2010 - Students would rather give up sex and coffee than their smartphone. Aruba Networks 2014
- 22. Building Blocks
- 23. 1. Design
- 24. Focus on the User
- 26. Design: A) For the Device B) For the Type of User C) For the Environment
- 27. 2. Content
- 28. Easy, right?
- 29. coursera.org
- 31. Focus on the User
- 32. 2. Content A) For The Device B) For The User C) For The Moment
- 33. 2. Content A) For Each Device B) For Each User C) For Each Moment
- 34. Obvious? ! Not for Education!
- 35. Think Content in Context Source: Sir Ken Robinson
- 36. (Not like this)
- 37. It’s What’s INSIDE! Skull of Störtebecker, Pirate. Source: Wikipedia
- 38. It’s What’s INSIDE! And Inside Everyone is DIFFERENT Skull of Störtebecker, Pirate. Source: Wikipedia
- 39. Trouble…
- 41. In the Distance… 1. How do you Motivate? 2. How do you Respond? 3. How do you Adapt? 4. How do you process Feedback?
- 42. How Do You Figure Out What’s INSIDE?
- 43. Would You Prefer This?
- 44. Or This?
- 45. Need Proof? Washington Post, 05/02/2013 Fast Company, Dec. 2013 Online Learning Insights, 18/11/2013 New York Times, 10/12/2013 higheredstrategy.com, 18/11/2013
- 46. Motivation…
- 47. Why is Facebook full of motivational quotes???
- 48. Why is Facebook full of motivational quotes??? Because it’s hard!
- 50. Extrinsic Motivation Alan Rickman a/k/a Professor Severus Snape
- 51. If you’re going through hell, ! keep going! Winston Churchill
- 52. Mobile is Sensor-Rich 1. Personal mass media 2.Always carried 3.Always on 4.Built-in billing system 5.Present at creative impulse 6.Audience identification 7.Captures social context 8.Enables augmented reality Tomi Ahonen, Mobile as 7th of Mass Media, 2008 Alan Moore + Jonathan MacDonald, The Glittering Allure of the Mobile Society, 2008
- 53. Mobile is Sensor-Rich 1. Personal mass media Context 2.Always carried 3.Always on 4.Built-in billing for system Toolbox 5.Present at creative impulse 6.Audience identification 7.Captures social context 8.Enables augmented reality Tomi Ahonen, Mobile as 7th of Mass Media, 2008 Alan Moore + Jonathan MacDonald, The Glittering Allure of the Mobile Society, 2008
- 54. Helping you to Make it stick!
- 55. Use the Power of Engagement
- 56. NOT (only) this!
- 57. Dopamine Thanks for the inspiration to this slide, Gabe Zicherman!
- 58. Motivation Arousal Cognition Decision-Making Reward
- 60. With Him? Mmmh, maybe when he’s in the room…
- 62. Solution:
- 63. Solution: ! 1) Become a Monk
- 64. Solution: ! ! 2) Or don’t…
- 65. Solution for the Rest of Us…
- 66. Homework
- 67. Autonomy Mastery Purpose (Intrinsic)
- 70. Center Everything around the Intrinsic Motivation of the User!
- 71. Feedback Loops… So you Know…
- 72. …What’s INSIDE! Skull of Störtebecker, Pirate. Source: Wikipedia
- 73. Note: Complexity
- 74. Complexity in the Education System… gapingvoid.com
- 75. Caveat Emptor* ! * Buyer beware
- 77. Revision Time! 1. User-Centric Design 2. User-Centric Content 3. Relevant Context 4. Intrinsic Triggers 5. Feedback Loops
- 78. You’re There!
- 79. Thank You! +44 7843 599 678 @vhirsch me@vhirsch.com