Mobile-First Indexing Best Practises
- 2. In today’s time the majority of users now access Google Search with a mobile device, Googlebot primarily crawls and indexes pages with the smartphone agent.
- 3. Use the same meta robots tags on the mobile and desktop site. If you use a different meta robots tag on the mobile site (especially noindex or nofollow), Google may fail to crawl and index your page when your site is enabled for mobile- first indexing.
- 4. Don't lazy-load primary content upon user interaction. Googlebot won't load content that requires user interactions (for example, swiping, clicking, or typing) to load. Make sure that Google can see lazy-loaded content.
- 5. Let Google crawl your resources. Some resources have different URLs on the mobile site from those on the desktop site. If you want Google to crawl your URLs, make sure that you're not blocking the URL with the disallow directive.
- 6. Make sure that your mobile site contains the same content as your desktop site. If your mobile site has less content than your desktop site, consider updating your mobile site so that its primary content is equivalent to your desktop site. Almost all indexing on your site comes from the mobile site.
- 7. Use the same clear and meaningful headings on the mobile site as you do on the desktop site.
- 8. Make sure that your mobile and desktop sites have the same structured data. If you have to prioritize which types you add to your mobile site, start with Breadcrumb, Product, and VideoObject structured data.
- 9. Use correct URLs in structured data. Make sure that URLs in the structured data on the mobile versions are updated to the mobile URLs.
- 10. If you use Data Highlighter, train it on your mobile site. If you use Data Highlighter to provide structured data, regularly check the Data Highlighter dashboard for extraction errors.
- 11. Provide high quality images. Don’t use images that are too small or have a low resolution on the mobile site.
- 12. Use a supported format for images. Don’t use unsupported formats or tags. For example, Google supports SVG format images, but our systems can’t index a .jpg image in the <image> tag inside an inline SVG.
- 13. Don't use URLs that change every time the page loads for images. Google won’t be able to process and index your resources properly if you use constantly-changing URLs for them.
- 14. Make sure that the mobile site has the same alt text for images as the desktop site. Use descriptive alt text for images on your mobile site as you do on your desktop site.
- 15. Make sure that the mobile page content quality is as good as the desktop page. Use the same descriptive titles, captions, filenames, and text relevant to the images on the mobile site as you do for the desktop site.
- 16. Don't use URLs that change every time the page loads for your videos. Google won’t be able to process and index your resources properly if you use constantly changing URLs for them.
- 17. Use a supported format for your videos and put videos in supported tags. Videos are identified in the page by the presence of an HTML tag, for example: <video>, <embed>, or <object>.
- 18. Use the same video structured data on both your mobile site and desktop site. For more information, check your structured data.
- 19. Place the video in an easy to find position on the page when viewed on a mobile device. For example, it might harm the video’s ranking if users need to scroll down too much to find the video on mobile page.
- 20. Thanks For Your Time Reference:- https://developers.google.com/search/mobile-sites/mobile-first-indexing