Module 2: Social Impact Model Intro
The document discusses a social impact model for social enterprises. It explains that the model articulates how the enterprise achieves its social mission and measures its impact. The impact model describes the key activities of the enterprise and how they directly relate to and achieve the social mission. Each key activity results in its own impact, and together all the activities and impacts make up the full impact model. The document provides an example where selling clean cook stoves to rural families results in impacts like decreased cooking costs, reduced lung infection rates, and less deforestation. It recommends a 4-slide presentation format to concisely describe the mission, problem statement, solution, and impact metrics of the social enterprise's impact model.
Module 2: Social Impact Model Intro
- 1. SOCIAL IMPACT MODEL Over view © Board of Trustees of Santa Clara University
- 2. • Articulate the WHY and HOW of the social impact that your enterprise makes • Describe how you measure your impact © Board of Trustees of Santa Clara University Goals
- 3. © Board of Trustees of Santa Clara University Social Enterprise
- 4. Social Enterprise Mission & Impact Model Come First 4 Business Model Impact Model Mission
- 5. Understanding Your Impact Model • Impact Model describes HOW you will achieve your mission • Impact is derived from an organization’s key activities • Key activities should directly relate to your mission • One organization has many key activities, each with its own impact. All of the key activities with all of the impacts = your impact model
- 6. Demonstrating Your Impact Model Examples of Key Activities and Derived Impact: Key Activity Sell clean cook stoves to rural families Derived Impact Families spend xx% less on cooking costs Lung infection rates decrease by yy% Deforestation decreases by zz% in areas with market saturation
- 7. 1. Mission & Quick Facts – Show you are a match 2. Problem Statement – Include specific challenges 3. Solution Description – Describe the HOW 4. Impact to Date – Quantitative metrics © Board of Trustees of Santa Clara University 4-slide Impact Model Description
- 8. • Mission statement – WHY you do what you do • Problem statement – WHO you target and the specific challenges they face • Solution description – HOW you help them • Impact metrics – HOW you measure impact © Board of Trustees of Santa Clara University Impact Model Elements
Editor's Notes
- #4: With few exceptions, all of us (Ses, mentors, and supporters) work in the social impact space because we are trying to create a more just, humane, and sustainable world. Goal is impact. Many ways to achieve impact: government interventions, NGOs, civil society, and social enterprise. GSBI focuses on the social enterprise as a tool for social impact. This means that while the goal is impact, return is also important. The goal is grow both sides of the scale
- #5: Mission and impact need to come first, but the more tightly your Impact Model can be integrated to your Business Model, the more sustainable your venture and your impact. And more likely to be able to scale successfully.
- #9: Explain each element in one sentence. Each of these has its own video. These may be refined over time, but these elements should drive strategy. The business model should serve this directly.