Module 3 3.1 presentation
- 1. Module 3 - Collaboration with Key Partners for Eco-Innovation The European Commission support for the production of this publication does not constitute an endorsement of the contents, which solely reflect the views of the authors. The Commission cannot be held responsible for any use which may be made of the information contained herein
- 2. Unit of Learning outcomes 3.1 Key collaborations for Eco-innovation in SMEs
- 3. Learning outcomes The learner will be able identify and collaborate with key partners for Eco-innovation in the SME
- 4. Social value Ecological value Economical Benefit Sustainability Market development Safety Eco- Innovation in SME ECO-INNOVATION IN SME MEANS: KEY PARTNER WILL HELP SME IN ITS ECO - INNOVATION PROCESS IN TOURISM SECTOR KEY PARTNER ROLE IN ECO-INNOVATION IS : - Making SME eco-friendly - Creating value - Promoting of process innovation VALUE CREATION - Energy efficiency - Waste management - Natural resources efficiency Healthy environment ECO-INNOVATION
- 5. Role of Key Partners in Eco-Innovation for SME: Partnership Natural resources management Waste management Energy efficiency Eco-Innovation in SME Key partner may be identified after the measurement and comparative analyze of expenditures, revenues and benefit of possible collaboration. Relationship between natural resources, market and SMEs
- 6. SME Eco-Innovation Collaboration for eco-innovationKey resources Key Partner PartnershipSME Key partner SME Key resources
- 7. • Good communication skills and tools • Good business plan • Values • Understanding of responsibilities What are the Drivers of Collaboration?
- 8. Key resources are the natural or intellectual resources that are used for eco-innovation in SMEs SME Key Resource Key Partners Eco-innovation in SMEs key partners and key resources is a springboard for eco-innovation in SME
- 9. SME Water efficiency Energy and atmosphere Natural materials and resources Indoor environmental quality Eco operations Sustainable sites Key Partner for Eco-Innovation in SME Key partners help you to create, use and have eco-friendly products/services in SME. Relationships for eco-innovation in SME create the platform for the process innovation relationships established with the help of key partners Fields of eco-innovation Definitions:
- 10. Key Partners Help You: - To use in optimal way, existing natural, human and intellectual resources on the side and market - To fulfill the gaps for eco-innovation of SME There are Different Tools - To define key partners - To make them sure join you in eco-innovation for SME
- 11. How to Define Key Partners? For this purpose it is necessary to identify : 1. Start position - where are you now? 2. Key resources - what natural resources do you have? 3. Process innovation in SME - what do you need (product/services) for eco-innovation? 4. What is the weakest point for eco-innovation in the SME – what can’t do it on its own? 5. Business strategy - what are the benefits and values of eco- innovation in SME? 6. Metrical and comparative analyze of business partners 7. Final decision for the SME – who are its key partners? What are the natural resources for the company? Weakest points in product/service chain for eco- innovation What does the company need for eco- innovation? Identify the weakest point for eco-innovation in SME
- 12. For this purpose you have to develop the following: 1. Business plan – as the information about business concept, expenditures, revenues, benefits and values for eco-innovation in SME; 2. Metrical and comparative analyze of business partners, make your final decision – who are your key partners? 3. Strategy and forms of communication and negotiations with potential partners; 4. forms of collaboration - general partnership, limited partnership or limited liability partnership (LLP) 5. Recognize the partnership by the way of special agreements, memorandums, instructions , regulations and rules; How to make Key Partners join you for Eco-Innovation in SME
- 13. Drivers for Making Partners Sure to Follow You in Eco-Innovation of SME • Promotion • Branding • Vision • Business reputation • Business case • Advertisement • Motivation Tools of partnership: • Business plan • Communication • Negotiations • Agreement • Distribution of roles • Business case • Measurement of partnership profit Chanells of communication: • Exhibition • Forums Drivers of collaboration – mutual profits: Tools of partnership livability - Agreement - Memorandum - Regulations and instructions - Deal components - Rules • Facebook • Linked in • Twitter • Roundtable • Web site
- 15. E x a m p l e s o f P a r t n e r s h i p Va l u e By the way of collaboration with key partners you can obtain eco- innovation - clean transport for your guests, eco-friendly cleaning materials, solar panels, installation and maintenance, Cleaning water in the ponds, landscape design, gardening, sustainable design, eco-friendly construction materials, furniture, etc. . .
- 16. Collaboration with Key Partners for Eco-Innovation E x a m p l e s o f a p p r o p r i a t e r e l a t i o n s h i p s a n d c o l l a b o r a t i o n s w i t h k e y p a r t n e r s f o r e c o - i n n o v a t i o n How it is possible to develop eco-innovation in your business if you don’t have enough money or qualification for process innovation and environmental protection. The next slide illustrates the possible combination of services in one partnership
- 17. Examples of collaboration with key partners for eco-innovation in SME of hospitality industry. Key partners may be representatives of clean transport, materials and resources committed to clean indoor and outdoor environment, to use renewable energy.
- 18. - Define roles and actors for eco-innovation in SME in hospitality industry - Identify key partners for eco-innovation in SME - Manage the relationship and collaboration scheme with key partners for eco-innovation. In Order to Manage the Appropriate Relationships and Collaboration with Key Partners for Eco-Innovation of your Business you have to
- 19. For this case you need to - Identify your key resources - Develop the business plan for your eco-innovation in SME - Define the problems you can’t solve independently - Define the roles and actors for the eco-innovation in SMEs - Start to look for the candidates who will help you in your gaps (solve the problem) fulfillment - Make them sure to trust, follow and collaborate with you - Regulate your relationship with the special documents of understanding, agreement. How to Define Actors and Potential Key Partners for Eco-Innovation in SME?
- 20. How to Manage the Appropriate Relationships and Collaboration with Key Partners for Eco-Innovation? Memorandum of understanding or partnership agreement is a document for the sustainable eco-innovation in SME. It identifies the responsibilities and obligations of the partners for eco-innovation in SMEs
- 21. Partnership agreement electro mobiles Efficient, Eco friendly Design and construction Cleaning of polluted water solar panels,install ation, maintenance Eco- friendly cleaning materials Electro cabins You can compose different combinations for your business based on your business plan and its promotion. Partnership agreement Cleaning of polluted water solar panels,inst allation, maintenanc e Eco-friendly cleaning materials Eco – friendly construction materials Partnership agreement electro mobiles Electro cabins Partnership agreement Efficient, Eco friendly Design and constructio n Cleaning of polluted water solar panels,in stallation , maintena nce Partnership agreement solar panels,inst allation, maintenan c Examples of possible partnership for eco-innovation in SME illustrate different combinations of collaboration
- 22. Gaps - Polluted Area around your Hotel E x a m p l e o f how it is possible to manage eco-innovation in SME of hospitality industry by the help of partners. If your pond is polluted and you have no money to clean it regularly, you can collaborate with the company specialized on water cleaning on the basis of mutual financial benefit. Partnership Your gaps Fulfill Eco Innovation In SME
- 23. Project web-page: http://eco-mode-project.eu/ This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. 2019