Mojo magazine[1]
- 1. MOJO Magazine The cover Barcode and pricing £4.50 FREE Portrait- Close to medium shot Looking straight at the cameraMain colours ; Black, red and white. Main titles that link to editorials in the magazine Still on the same level but further back Eyebrow
- 2. The Website www.mojo4music.com Communication • Promotion is the communication link between sellers and buyers for the purpose of influencing, informing, or persuading a potential buyer’s purchasing decision • Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services.
- 3. Main Contents page Sectioned into most important editorials Quote from photographer which encourages you to continue reading Black and white. Features Layered photos
- 4. What is MOJO Magazine? • Mojo is a popular music magazine published initially by Emap, and since January 2008 by Bauer, monthly in the United Kingdom. • Mojo was first published on 15th October 1993; the first issue had Bob Dylan and John Lennon as its first cover stars. • Its genre is mainly rock, however the magazine sometimes covers one artist from a different genre. • The launch editor of Mojo was Paul Du Noyer.
- 5. Bauer Media A media institution is an established, often-profit based organization, that deal in the creation and distribution of advertising, entertainment and information services. • Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 230 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media reaches over nineteen million UK adults across multiple media channels. • Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors.
- 6. Did you know? • “Mojo has overtaken its sister title Q to become the biggest-circulation paid-for music magazine, while there were big drops for music titles New Musical Express, Kerrang! and Metal Hammer in the latest circulation figures out today. Bauer Media's classic rock magazine Mojo had an average monthly circulation of 98,484 in the second half of last year, down 2% year on year but up 0.8% on the previous six months. It overtook fellow Bauer title Q, which fell 8% year on year and 5.4% on the first half of the year to 94,811.” http://www.guardian.co.uk/media/2010/feb/11/mojo-q-nme- kerrang-abcs - (The Guardian- Feb 2010).
- 7. MOJO Magazine • Editor-in-chief: Paul Alexander • Categories: Music Magazine • Frequency: Monthly • Circulation: 100,507 (Number (Number of copies it distributes, on average for each issue) • First Issue: November 1993 • Company: Bauer (since 2008) • Country: United Kingdom • Based in: London • Language: English • Website: www.mojo4music.com • Male(72%) and affluent (36% AB)