Mv production assignment evaluation form 2021 2 (3)
- 1. Your name
- 3. RESEARCH The strengths of my research were that I researched into other music videos to try and pick out different techniques from them to use in my video and also to see the general structure of a music video. These included lots of camera shots, angles and transitions. I watched over 10 different music videos and 10 different tutorials on transitions and how to execute them. Most of these videos were from a YouTube channel called Learn online video where this guy called Steve shows you loads of filming tricks and techniques for music videos, montages, commercial videos etc. I used many of these techniques in my video. I think one of the main weaknesses of my research was although when watching other music videos I got a general idea of how they are structured I didn’t really do any other research into this or write any notes down hence why I didn’t consider this whilst filming which meant my video was just lots of footage that didn't have a structure or purpose. This just made my video slightly jumbled and didn’t really lead anywhere or have any kind of story.
- 4. PLANNING The strengths of my planning was I planned exactly when and where I would be filming and had a good idea in my head about what camera shots and angles I would be using. I also planned what time I would go to different locations and checked to see how many people would be there to try and not get lots of random people in the background of my video. Unfortunately I did still get some people in the background but it wasn’t a massive issue. One of the weaknesses of my planning is that I didn’t think about how much footage I would need. As I said before there is no story to my music video and its just lots of random footage but I didn’t plan how much footage I would need to fill up the song. This meant that once I started editing I did have to go back and film some more. One thing I did learn during this project was that when your shooting a music video your time is really tight and when you go to your filming location you have to film and leave pretty quickly so there is no extra time to plan anything during that moment so have a clear an concise plan is crucial.
- 5. TIME MANAGEMENT I think my time was managed well I just could have done with more time. We were late filming as we had some camera issues on the first day, so we had to use my phone for the first bit but then it started raining really heavily anyway so we had to stop. Then on the second day we had to record in college as we were there all day, and we were already short of time. We ended up having to stop recording early because we had to start editing. And then during editing I realised I still didn’t have enough footage, so I had to use some scrap footage from the end of one of my experimental projects. So yes, extra time would have definitely benefited me. Not only would I have been able to get all the footage I needed, but I would have gone out and recorded I lots more locations which I couldn’t due to lack of time.
- 6. TECHNICAL QUALITIES – CAMERA - EDITING/POST I used lots of different camera shots in my video similar to other products and also edited the transitions in a similar way too.
- 7. AESTHETIC QUALITIES I think my work did look good. It was well planned out and it looked similar to other music videos. I feel that it was creative because I took lots of different camera angles and editing techniques e.g., transitions and made them into 1 project. Next time I would use lighting to make some of the darker shots look brighter. I think a strength of my music video is that each shot ran together smoothly together thanks to the similar location and the smooth transitions. One of the biggest weaknesses of my video is that the first part of it is very low quality and resolution as we had to use my phone due to camera issues. So, it goes from really bad quality to really good quality and its very up and down and ruins the look of the video.
- 8. AUDIENCE APPEAL I've appealed to my target audience because the song is based on teenagers anyway as it has some adult content in it, but my music video is someone walking around college and dreaming about how things used to be which lots of teens do when they are in school, they dream about where they want to be.
- 10. FEEDBACK 1 What did you like about the product? I really liked the camera techniques The transitions used made the video flow very well, it stopped the video from being blocky which could have happened without the transitions. The choice to use different locations with different lighting helped the video as it had no story to it. What improvements could have been made to the product? I think that maybe you could have edited the video to cut to the beat a bit more and the actor could be a bit better, he looked at the camera way too much. -Assessed by Dan Richardson :)
- 11. FEEDBACK 2 What did you like about the product? I thought the camera work seemed natural and had a consistent at school feel. You used quite a few locations, which gave the video a lot of movement, and kept my attention as result. You have utilised quite a few nice transition effects and video effects, as well as a decent sound transition. What improvements could have been made to the product? Colour was dull Looked at camera a few times, so maybe take a few more takes -Assessed by Charlie Stevens :)
- 12. PEER FEEDBACK SUMMARY What do you agree with from your peer feedback? I agree that looking at the camera too much made the video unrealistic as your meant to act like its not there. What do you disagree with from your peer feedback? I don’t disagree with anything.
- 13. PEER FEEDBACK SUMMARY I would retake or cut out the bits where I look at the camera because it ruins the atmosphere and the idea of the video.
Editor's Notes
- #4: What were the strengths of your research? How did your research help your product? What were the weaknesses of your research? What could you have done better/improve? What effect would this have had on your product?
- #5: What were the strengths of your planning? How did your planning help your product? What were the weaknesses of your planning? What could you have done better/improve? What effect would this have had on your product?
- #6: Did you manage your time well? Did you complete your project on time or would your products have improved with additional time? What would you have done if you had more time to produce your work?
- #7: Compare your work to similar existing products Put your final piece(s) in the centre of a page alongside an existing product Use text boxes and arrows
- #8: Does your work look good? Was it creative? What aspects of your game’s visuals do you like? What would you improve? How would you improve it? Discuss the strengths and weaknesses Put your final piece(s) in the centre of a page and analyse them Use text boxes and arrows
- #9: How have you appealed to your target audience? What specific bits of content would appeal to your target audience. Refer to your findings from your questionnaire. Put your final piece(s) in the centre of a page and analyse them Use text boxes and arrows
- #14: What changes would you make to your product based upon your peer feedback and why?