Nature-of-Tourism-Scrbd.ppt
- 1. NATURE OF TOURISM 1st Semester Academic Year 2022 – 2023
- 2. Topics of the Week • Tourism Industry • Main Element of Travel and Tourism • Perspectives of Tourism • Types of Tourism • Characteristics Tourism
- 3. OBJECTIVES: • Acquire understanding about tourism • A look at how tourism and hospitality started • Learn the various elements of tourism • Learn the different types of tourism
- 4. Tourism is a complex industry that involves a broad range of businesses, organizations, and government agencies, where each contributes to the overall holiday experience of the customer to ensure value in the chain. To create and run a successful tourism busines, it will require you to have an industry-specific knowledge and information.
- 5. Pre-assessment Activity: In your own understanding, define: - Tourism - Hospitality
- 6. Tourism is the activities of people travelling to and staying in places outside their usual environment for leisure, business, or other purposes for not more than one consecutive year.
- 7. Tourism may be defined as the processes, activities, and outcomes arising from the relationships and the interactions among tourists, tourism suppliers, host government, host communities and the surrounding environment that are involved in the attracting and hosting of visitors. - Charles R. Goedner & J.R. Brent Ritchie
- 8. Tourism is a composite of activities, services, and industries that deliver the experience: Transportation, accommodations, food service establishments, shops, entertainment, activity facilities, and other hospitality services available for individuals or groups that are travelling away from home. Tourism encompasses all providers of visitors and visitor-related services. Tourism is the entire world industry of travel, hotels, transportation, and all other components that serves the needs and wants of travelers. Tourism is the sum of tourist expenditures within the borders of economic area of contiguous states or nations.
- 9. Tourism comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business, and other purposes. Usual environment is intended to exclude trips within the area of usual residence, frequent and regular trips between the domicile and workplace, and other community trips of a routine character. - World Tourism Organization (WTO)
- 10. Main Elements of Travel and Tourism 1. Visitors activities are concerned only with aspects of life outside normal routines of work and social commitments. 2. The activity necessitates travel and in nearly every case, some form of tranport to the destination. 3. Specific destinations are focus for a range of activities and a range of facilities required to support those activities.
- 11. 4 PERSPECTIVES OF TOURISM The Tourist The host community The businesses providing goods & services The government of the host community The tourist seeks various experiences and satisfactions. The nature of these will largely determine the destinations chosen and the activities enjoyed. The effect of the interaction between visitors and residents. It can be beneficial or harmful, or both. - Policies - Development - Promotion - Implementation - Economic assistance - Tax collections Opportunity to make profit by supplying the goods and services the tourist market demands.
- 12. Types of Tourism 1. By product Mass tourism - e.g. package tours Alternative Tourism - e.g. ecotourism 2. by nature of the activity Active - e.g. adventure tourism Passive - e.g. sightseeing The different types of tourism can be classified according to:
- 13. Types of Tourism 3. Location preference Coastal - e.g. Moalboal Rural (Farm Tourism) - e.g. Batad Rice Terraces, CAR Urban/City - e.g. Metro Manila city tour Mountain - e.g. Osmeña Peak Lake - e.g. Malubog Lake (Toledo) The different types of tourism can be classified according to:
- 14. Types of Tourism 4. Duration of trip and distance travelled Day trip - e.g. Bohol day tour Weekend break - e.g. Bantayan Escapade Annual holiday - e.g. Boracay 5. By purpose Business Pleasure The different types of tourism can be classified according to:
- 15. Types of Tourism 6. By age/socio-economic group Backpackers – 18-24 years, no kids, attracted to adventure, cost conscious. Empty nesters – parents whose kids have moved out from home, high disposable income, well educated. DINKS – Double Income, No Kids. SINKS – Single Income, No Kids. Early/Active Retirees – 55 to 60 years old. Boomers – 60 to 70 years old. Youth – 18-25 of age, low disposable income, are used to traveling. The different types of tourism can be classified according to:
- 16. Types of Tourism 7. According to time period Short-term - e.g. up to3 days Long term - e.g. more than one week 8. According to the way of travel organization Organized - e.g. by travel agency Own arrangement The different types of tourism can be classified according to:
- 17. Types of Tourism 9. According to place of destination International tourism Domestic tourism 10. According to direction of tourist flows Inbound tourism Outbound tourism The different types of tourism can be classified according to:
- 18. Classification of Travelers Residents Visitors Travelers Within the scope of travel & tourism Other Travelers Commuters Other local travelers Crew Students Migrants Temporary workers International Domestic Intercontinenta l Continental Regional Interregional Staying more than 24 hours Same day Primary purpose of travel Business or profession Leisure, holiday, recreation Visiting friends or relatives Other personal business (education, training, pilgrimage, shopping)
- 19. Classification of Travelers Business Pleasure Visiting friends or relatives Other personal business Primary Activities: - Consultations - Conventions - Inspections Secondary Activities: - Dining out - Recreation - Shopping - Sight-seeing - Visit friends/relatives Primary Activities: - Socializing - Dining in - Home entertainment Secondary Activities: - Dining out - Recreation - Shopping - Sight-seeing Primary Activities: - Shopping - Visit a lawyer - Medical appointment Secondary Activities: - Dining out - Visit friends/relatives Primary Activities: - Recreation - Sight-seeing - Dining out Secondary Activities: - Visit friends/relatives - Shopping
- 20. Classification of Travelers Temporary visitors staying more than 24 hours whose purpose can be: Leisure Business Family Mission Meeting Temporary visitors staying less than 24 hours (Same day) and not making an overnight stay including cruise travelers TOURISTS EXCURSIONISTS
- 21. CHARACTERISTICS OF TOURISM 1. Tourism is a combination of phenomena and relationships.
- 23. CHARACTERISTICS OF TOURISM 2. Has two elements: Dynamic Element Static Element Journey or movement Stay
- 24. CHARACTERISTICS OF TOURISM 3. The journey and stay are to-and-fro destinations outside the place of residence and work.
- 25. CHARACTERISTICS OF TOURISM 4. The movement is temporary/short-term, with intention to return a few days, weeks, or months.
- 26. CHARACTERISTICS OF TOURISM 5. Purpose of visits are not connected with paid work (e.g. employment), or for business / vocational reasons. Burkart and Medlik Chadwick
- 27. Advocates to the Development of Tourism Study Erik Cohen Born: 1932 – Nationality: Crotian (in between Central and Southeast Europe) Books: Comparative Social Dynamics (1985) Thai Society in Comparative Perspective (1991) Thai Tourism (1996) The Commercial Crafts of Thailand (2000) The Chinese Vegetarian Festival in Phuket: Religion, Ethnicity, and Tourism on a Southern Thai Island (2001) Contemporary Tourism: Diversity and Change (2004) Social Anthropology, Sociological Theory and Tourism Studies Tourist Typologies Upcoming projects Animal Tourism and Space Tourism
- 28. Advocates to the Development of Tourism Study R. Chadwick Books: A Classification of Travelers (1987) Technical Definition of Tourism(1994)
- 29. Advocates to the Development of Tourism Study Jafar Jafari Cultural Anthropologists Doctor of Philosophy (PhD) Bachelor of Arts (English) Bachelor of Science (BS) and Master of Science (MS) in Hotel and Tourism Management The recipient of the 2005 UNWTO Ulysses Prize Books: Encyclopedia of Tourism Framework of Tourism
- 30. Advocates to the Development of Tourism Study Neil Leiper Studies: Tourism systems partial industrialization, tourist attraction systems, and tourist attraction strategy
- 31. Advocates to the Development of Tourism Study Slavoj Medlik Born: June 13,1928 – Nationality: Czechoslovakian (Central Europe) Books: A Manual of Hotel Reception (1967) Profile of the Hotel and Catering Industry (1972 ) Tourism: Past Present, and Future (1974) The Business of Hotels (1980) Dictionary of Travel, Tourism and Hospitality (1993) Understanding Tourism (1997) Tourism and Hospitality in the 21th Century (2001) Simple concept of Characteristics of Tourism (with A.J. Burkart)
- 32. Advocates to the Development of Tourism Study Stanley Plog Born: April 12,1930 – Died: February 16, 2011 Nationality: American (Grendale, California, USA) Degree in Psychology (Magna Cum Laude) Doctorate in Social Sciences (Harvard University) Founded, developed, and sold two market research companies: • Behavior Science Corporations (BASICO) • Plog Research, Inc. (known for tourism research) Article: Why Destination Areas Rise and Fall in Popularity (1974, best-selling) Books: Leisure Travel: Making It in a Growth Market Again (1991) Vacation Places Rated(1995 ) Leisure Travel: A Marketing Handbook(2004)
- 33. Advocates to the Development of Tourism Study Plog, Stanley
- 34. SPECIAL CHARACTERISTICS OF TOURISM: 1. The consumer has to travel and go to the product to purchase & experience it. 2. The products are not used up BUT it may deplete if abused. 3. Labor-intensive industry. 4. People oriented. 5. Multi-dimensional phenomenon. dependent on many and varied activities 6. Tourism industry is dynamic always changing depending on attitude of customers
- 35. THAT ENDS THE LESSON FOR THIS WEEK. Are there any questions?