This document outlines the principles and benefits of EEG neurofeedback as a form of brain training that enhances self-regulation of brain activity, thereby improving attention, mood, and behavior. It discusses various studies demonstrating its effectiveness for conditions like ADHD, anxiety, and depression, while also highlighting its application in learning and performance enhancements. Ultimately, EEG neurofeedback is presented as a crucial tool for individuals to effectively train their brains for better overall functioning.