Nxt Creds Response Management
- 1. Solutions
- 2. We Are Beyond Conventional Offering outsourced “Integrated Marketing Solutions” right from conceptualization to execution, in a new package .
- 3. About NXT Solutions NXT Solutions was conceived with a view to provide unconventional integrated marketing solutions ,which are proven to consistently deliver a high measureable return on marketing investment. The highly creative and professional team at NXT Solutions, ideates concepts, creates identity, launches campaigns and livens up events with unforgettable themes, ideas and presentation “ As you go through your souvenir, there’s something you remember and there things you never forget; We at NXT Solutions create memories you will never forget”
- 4. “ The 4448 formula of NXT offers effective Integrated Marketing Solutions ” Step 5: The Communications are done in Eight ways Step 4: What you discuss is either of Four Communications Step 3: Four ways to contact Step 2: Four Locations where he is contactable Step 1 : The key Customer - End user or channel Partner NXT CUSTOMER ACTIVATION 5 Steps
- 5. I R I Information, Research & Intelligence Services Marcom Designing Printing Letter Shopping Fulfilment – Post, Courier Response Tracking & management E- marketing Services Web site design E-Mailer Design Hosting Services Response Tracking & management Online Tracking services Databases Create New Databases as per custom need of the client The need can be for a new product, customer segments etc. Mass Data entry Outsourced Database Management Research & Tracking Qualitative & Quantitative research Focussed Groups Customer, Partner satisfaction : Process, system, tracking Retail trend analysis
- 6. Activation Services Events Product launches Channel Partner Meets Guru Seminars Tech. Partner Programs Award Shows Gaming Competitions Retail Merchandising Kiosks Shop-in-Shops POP POS Time bound Installations Permanent Installations Retail Activation Large field force activation Market / Competition Intelligence & Analysis Sampling and Audits Mystery Shopper Programs Promotions Static in markets, malls Live in markets, malls, HTA’s Mobile Canopy/prefabricated installations Specialised custom made promotion merchandise Alternate Transportation Medium Promotions
- 7. Relationship Services White Glove Personalised Greeting cards Flower Baskets Champagne Hampers Chocolate Hampers Gourmet Services Customised gifts Personalised Exoticas Direct Marketing Customised Mailers In print In 3D With pre-post followups
- 8. Interactive Services Response Management Partner Programs Guru Seminars Speciality workshops Product demo. Shows Channel / End User Meets Lead Generation & Management Pre- Sales Post Sales Product demo appointments Demo Follow up After Sale Service calls Relationship calls VAS calls SMS follow ups Help Lines Toll Free Nos. Individual City nos. SMS broadcasts On line helpline/support service
- 9. Value Ads… Methodology An internationally validated approach for developing the program and providing value ongoing Experience Understanding of retail Understanding of Clients business Large sales & retail team deployment and management experience Transparency Financial – open ledger Account team – standards Reporting – customised to deliver insights on the critical to success issues Senior management involved in optimisation of program to best in class status Continuous improvement supported by tools, processes, and standards … .and above all alignment through the culture and aspirations and competitiveness of our people
- 10. Planning, detailing, strategizing, executing, performance, ownership, optimizing the stake holders requirements and the expectations of the customers, channel partners and the society Our Accountability
- 11. Response Management at NXT Process & Capabilities
- 12. The Process Data Identification Invite Creative Development Outbound Communication Tele E-mail Broadcast Fax Direct Mailers Inbound Communication Venue Reg Management Analysis and Reporting SMS Blast
- 13. The NXT Team Project Manager Operations Manager Database Head Field Sup -1 TM Sup - 2 Field Staff - 10 Tele-Marketing Staff - 10 Database Executives-2 The Response Center
- 14. Data Identification In-house database of over 100,000 organizations Over 150,000 contacts Can extract relevant companies and individuals basis the event target profile
- 15. Response Management Expert Telemarketing Executives Dedicated response management team with experience in handling Paid conferences Modular and scalable ways to Ensure cold Telecalling, and tracking of Lead, until it is Warm Hot Registration Dedicated RSVP & Fax number for the inbound facility. Reporting Dedicated trained callers to handle the query and take the registration and confirm the participation of the delegate. Final round of calling on all the confirmation received to ensure the attendance of the delegate at the right time. Regular quality checks on Registration to ensure the attendance of TG Email Blast Field Visit Telecalling SMS Blast
- 16. Outbound Communication Capability to acquire customers in up-country through a vendor network- managed by NXT Response Management Team In house personalized e-broadcast facilities Fax Broadcast facility Direct Mailer personalization facilities SMS Broadcast
- 17. Analysis and Reporting Daily updates on invites sent, Telecalling done etc. Updates on number of audience expected Midcourse correction if required Analysis of the attendees and feedback
- 18. Key Strengths 1. Extensive Reach 2. Infrastructure 3. Creative Team 4. Response Management 5. Servicing 6. The Core Operations Team 7. Trust of our Clients
- 19. Case Studies Response Management
- 20. Making of Indian Giants with Verne Harnish Event objective Leadership program for fast growing companies Coverage Mumbai, Bangalore, Hyderabad and Delhi Target Audience CEO, MD’s & Functional Heads Delegate Fee Rs 16900 Target Achievement 600+ Target 600
- 21. Indiatimes Strategy Summit – Jack Trout Event objective GURU Event with Jack Trout Coverage Mumbai Target Audience CFO’s & HR Head Delegate Fees Free Target 70 Achievement 80
- 22. IAMAI – Digital Marketing Event objective Conference on Digital Marketing Coverage Mumbai Target Audience CEO’s & Marketing Heads Delegate Fees 5000/- Target 300 Achievement 350
- 23. CNBC’s Infrastructure Excellence Award Event objective Recognize and Felicitation companies for excellence in the field of infrastructure development Coverage Event City – Mumbai & Delhi Target Audience CEO, Functional Heads all across India Delegate Fees Free Target 80 Achievement 82
- 24. Economictimes – Knowledge Forum Event objective DRIVING PROFITABILITY AND GROWTH THROUGH INNOVATION - using innovation to prosper in difficult times Coverage Mumbai, Delhi, Bangalore Target Audience CEO’s & CIO’s Delegate Fees 9500/-
- 25. Times Grey Cell – Brand Equity Compass 09 Event objective Leveraging the downturn to create stronger brands Coverage Mumbai Target Audience Marketing Heads Delegate Fees 5000/- Target 50 Achievement 70
- 26. Dataquest – eGovernance Summit 09 Event objective Knowledge Sharing on innovative e-Gov implementations Coverage Patna Target Audience Central & State Government Officials Delegate Fees Free Target 80 Achievement 149
- 27. PC Quest - SMB Forum 2009 Event objective Empower your business with the latest technologies Coverage Coimbatore, Hyderabad, Kolkatta Target Audience CEO’s & IT Heads of SMB Organization (15 – 70 Crs Companies) Delegate Fees Free Target 50 Achievement 80
- 28. Dare Magazine - SAHAS Event objective A Movie about Entrepreneurship Coverage Agra, Surat, Baroda, Hubli, Nashik, Mysore, Rajkot, Nagpur, Pondicherry Target Audience CEO’s, Proprietors, Owners, Partners Delegate Fees Free Target 60 Achievement 90-100
- 29. InspireOne (TMI India) – Training Workshop Series Event objective Training Workshop on Negotiation, Person Quality, Relationship, Customer Service, Time Management, Sales Coverage Mumbai, Pune, Bangalore, Hyderabad, Kolkatta, Delhi, Chennai, Ahmedabad Target Audience Functional Heads Delegate Fees 5000/- to 22000/- Target 10 - 15 Achievement Average 12
- 30. Event objective Mastering the challenges for global success. Coverage Mumbai Target Audience CEO’s Delegate Fees 12000/- Target 75 Achievement 95
- 31. HR Summit – Times of India Event objective To create awareness on real issues and deliberate strategies to benefit human capital and affect company growth Coverage Mumbai Target Audience HR Head Delegate Fees 5500/- Target 100 Achievement 147
- 32. Indian Financial Inclusion - TOI Event objective To sustain and provide further momentum to Rural Banking Heads Coverage Delhi Target Audience Head of Department Delegate Fees 5500/- Target 100 Achievement 122
- 33. Banking Technology - TOI Event objective Risk and compliance management through efficient use of technology Coverage Mumbai Target Audience Head of Department Delegate Fees 5500/- Target 100 Achievement 110
- 34. Event objective Creation & Management of Wealth Coverage Mumbai & Bangalore Target Audience CEO’s Delegate Fees 12000/- Target 80 Achievement 95
- 35. Brand Equity – Compass 2010 Event objective Marketing 3.0 one to one & one to a billion ! Coverage Mumbai Target Audience Brand Manager / Marketing Head Delegate Fees 5500/- Target 100 Achievement 112
- 36. Why NXT Over 11 years of Industry experience Extensive Network in India Experienced Technical & Professional team equipped at handling all the complex logistics of a successful event Extensive Network in the Entertainment Industry including Artist Management Knowledge and prior experience of producing events & promos of similar nature and profile. Our CORE TEAM ! Dedicated & Experienced Team Experience Team handled more than 150 events per year Team Experience with below clients Business Objects, Siebel, Infragistics, Raritan, Veritas, Macromedia, Interwoven, McAfee, Symphony, NIIT, Britannia, Pru ICICI, Nerolac, IMRB, Tata AIG, ICICI Lombard, Castrol, Schneider, AMFI, Seagate, Hitachi, Hewlett Packard, Microsoft, CSI, Capgemini, ACME, CIOL, CISCO, Equant, EMC2, Citrix, GPTW, Intel, Madura Garments, MNYL, SAP, Solid Works, Apple, Tata Indicom, Kingfisher….
- 37. Contact Us NXT Solutions F-93 ,Profit Center ,A-Wing Panchsheel EN.Mahavir Nagar ,PH II, Bldg B-2 Borivali ( West ), Mumbai-400 092 Ishak Ansari / Mridul Sharma Directors Mobile: +91 9322415533 / 09324213573
- 38. Thank You