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A socially managed semantic database
NYC Semantic Web Meetup -  Aug 2009
NYC Semantic Web Meetup -  Aug 2009
NYC Semantic Web Meetup -  Aug 2009
NYC Semantic Web Meetup -  Aug 2009
NYC Semantic Web Meetup -  Aug 2009
All objects in Freebase have strong identifiers




http://rdf.freebase.com/ns/en.yorkie
Graph Merging Magic


          topic:                topic:             topic:
   Barack Obama            Barack Obama        Switzerland



government position held   took money from      is based in



          topic:
                                topic:             topic:
    United States                               UBS AG
                              UBS AG
      Senator




   Freebase                   CRP            SWX listing
Graph Merging Magic


                                  topic:                                     topic:
                            Barack Obama                                 Switzerland



             government position held      took money from                is based in



    topic:
                                                              topic:         topic:
United States                                                             UBS AG
                                                             UBS AG
  Senator




                            Freebase                                   SWX listing
Graph Merging Magic


                                  topic:                                                topic:
                            Barack Obama                                             Switzerland



             government position held      took money from             is based in



    topic:
                                                              topic:
United States
                                                             UBS AG
  Senator




                                                  Freebase
Contributions over $50000 made to members of the
US congress in the 2008 election cycle by companies
    headquartered outside of the United States

                                        topic:                                                topic:
                                  Barack Obama                                             Switzerland



                   government position held      took money from             is based in



          topic:
                                                                    topic:
      United States
                                                                   UBS AG
        Senator




                                                        Freebase
Industry Browser




http://kiwitobes.com/industry_mashup/
Industry Browser Identity Model
Industry (USCB)         Company              Company              Donations
    NAICS                Ticker        CRP    CRP ID     CRP       CRP ID

       NAICS/SIC Map
                            SEC
          Freebase


Industry (SEC)          Company               People               Person
     SIC          SEC     CIK          SEC     CIK     Freebase   Wikipedia

                            Freebase                                  Wikipedia


                        Location                                   Article
                        ZIP Code
Freebase Suggest
http://dev.freebaseapps.com/docs/suggest
<link type="text/css" rel="stylesheet"
          href="http://freebaselibs.com/static/suggest/0.9.3/suggest.min.css"/>

<script type="text/javascript"
          src="http://ajax.googleapis.com/ajax/libs/jquery/1.3.2/jquery.min.js"></script>

<script type="text/javascript"
          src="http://freebaselibs.com/static/suggest/0.9.3/suggest.min.js"></script>

<script type="text/javascript">

 jQuery(function($) {
 $('#myinput').suggest({'type':'/my/type'})
   .bind("fb-select", function(e, data) {
     myupdate(data.id);
   });
 });

</script>

            Using Freebase Suggest
Don’t have a topic that you need need?

                 ADD IT!




Freebase is user writable
The Office (US)                                        Leatherheads
TV Program                                            Film




                 stars in                         starred in




                             John Krasinski
                             Person, Actor




                                       attended




                             Brown University
                             College/university




                            Data Model
Don’t have a topic that you need need?

                  ADD IT!




Users extend the data model
schema = vocabulary
1500 types with 500+ instances!!




A range of of vocabularies....
[{
     "name" : null,
     "type" : "/film/film"
}]




         MQL
[{
     "name" : null,
     "type" : "/film/film",
     "directed_by":"George Lucas"
}]




                    MQL
[{
     "name" : null,
     "type" : "/film/film",
     "directed_by":{"id":"/en/george_lucas"}
}]




                     MQL
[{
            "name" : null,
            "type" : "/film/film",
            "directed_by":{"id":"/en/george_lucas"},
            "starring":[{
                   "actor":null
                }]
       }]




Film                      Performance                  Actor
[{
     "name" : null,
     "type" : "/film/film",
     "directed_by":{"id":"/en/george_lucas"},
     "starring":[{
            "actor":{"id":"/en/harrison_ford"}
         }]
}]




                      MQL
[{
      "name" : null,
      "type" : "/film/film",
      "directed_by":{"id":"/en/george_lucas"},
      "starring": [{
          "actor": {
             "name": null,
             "film": [{
                 "film": {"id": "/en/the_great_escape"}
             }]
          }
     }]
}]


                     Donald Pleasence
                        THX 1138
A Semantic Publishing Platform
http://rdf.freebase.com/
NYC Semantic Web Meetup -  Aug 2009
Freebase Schema in RDFS
http://rdfvocab.freebaseapps.com/fb2rdfs?domain=/film
<rdf:RDF>
  <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film">
     <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/>
     <label>Film</label>
  </rdf:Description>
  <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film.initial_release_date">
     <rdf:type rdf:resource="http://www.w3.org/1999/02/22-rdf-syntax-ns#Property"/>
     <label>Initial release date</label>
     <domain rdf:resource="http://rdf.freebase.com/ns/film.film"/>
     <range rdf:resource="http://rdf.freebase.com/ns/type.datetime"/>
  </rdf:Description>
  <rdf:Description rdf:about="http://rdf.freebase.com/ns/type.datetime">
     <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/>
     <label>Date/Time</label>
  </rdf:Description>
  <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film.directed_by">
     <rdf:type rdf:resource="http://www.w3.org/1999/02/22-rdf-syntax-ns#Property"/>
     <label>Directed by</label>
     <domain rdf:resource="http://rdf.freebase.com/ns/film.film"/>
     <range rdf:resource="http://rdf.freebase.com/ns/film.director"/>
  </rdf:Description>
  <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.director">
     <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/>
     <label>Film director</label>
NYC Semantic Web Meetup -  Aug 2009
Designing for change




We believe this for code, why not data?
Graph Stores
Data            Data
                        Portability
                        Semantics allows data to
                        be utilized by
                Data
                        unanticipated new
                        applications
Data




         Data          Plug-able
                       Semantics allows an
Data



                       application to utilize
                       unanticipated new
  Data




         Data
                       data sources
Consume   Process   Republish



DATA                DATA




  Application Ecosystem
Application Ecosystem
rel=license
Strong Identifiers

Strong Semantics

   Open Data
NYC Semantic Web Meetup -  Aug 2009

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NYC Semantic Web Meetup - Aug 2009

  • 1. A socially managed semantic database
  • 7. All objects in Freebase have strong identifiers http://rdf.freebase.com/ns/en.yorkie
  • 8. Graph Merging Magic topic: topic: topic: Barack Obama Barack Obama Switzerland government position held took money from is based in topic: topic: topic: United States UBS AG UBS AG Senator Freebase CRP SWX listing
  • 9. Graph Merging Magic topic: topic: Barack Obama Switzerland government position held took money from is based in topic: topic: topic: United States UBS AG UBS AG Senator Freebase SWX listing
  • 10. Graph Merging Magic topic: topic: Barack Obama Switzerland government position held took money from is based in topic: topic: United States UBS AG Senator Freebase
  • 11. Contributions over $50000 made to members of the US congress in the 2008 election cycle by companies headquartered outside of the United States topic: topic: Barack Obama Switzerland government position held took money from is based in topic: topic: United States UBS AG Senator Freebase
  • 13. Industry Browser Identity Model Industry (USCB) Company Company Donations NAICS Ticker CRP CRP ID CRP CRP ID NAICS/SIC Map SEC Freebase Industry (SEC) Company People Person SIC SEC CIK SEC CIK Freebase Wikipedia Freebase Wikipedia Location Article ZIP Code
  • 16. <link type="text/css" rel="stylesheet" href="http://freebaselibs.com/static/suggest/0.9.3/suggest.min.css"/> <script type="text/javascript" src="http://ajax.googleapis.com/ajax/libs/jquery/1.3.2/jquery.min.js"></script> <script type="text/javascript" src="http://freebaselibs.com/static/suggest/0.9.3/suggest.min.js"></script> <script type="text/javascript"> jQuery(function($) { $('#myinput').suggest({'type':'/my/type'}) .bind("fb-select", function(e, data) { myupdate(data.id); }); }); </script> Using Freebase Suggest
  • 17. Don’t have a topic that you need need? ADD IT! Freebase is user writable
  • 18. The Office (US) Leatherheads TV Program Film stars in starred in John Krasinski Person, Actor attended Brown University College/university Data Model
  • 19. Don’t have a topic that you need need? ADD IT! Users extend the data model
  • 21. 1500 types with 500+ instances!! A range of of vocabularies....
  • 22. [{ "name" : null, "type" : "/film/film" }] MQL
  • 23. [{ "name" : null, "type" : "/film/film", "directed_by":"George Lucas" }] MQL
  • 24. [{ "name" : null, "type" : "/film/film", "directed_by":{"id":"/en/george_lucas"} }] MQL
  • 25. [{ "name" : null, "type" : "/film/film", "directed_by":{"id":"/en/george_lucas"}, "starring":[{ "actor":null }] }] Film Performance Actor
  • 26. [{ "name" : null, "type" : "/film/film", "directed_by":{"id":"/en/george_lucas"}, "starring":[{ "actor":{"id":"/en/harrison_ford"} }] }] MQL
  • 27. [{ "name" : null, "type" : "/film/film", "directed_by":{"id":"/en/george_lucas"}, "starring": [{ "actor": { "name": null, "film": [{ "film": {"id": "/en/the_great_escape"} }] } }] }] Donald Pleasence THX 1138
  • 31. Freebase Schema in RDFS http://rdfvocab.freebaseapps.com/fb2rdfs?domain=/film <rdf:RDF> <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film"> <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/> <label>Film</label> </rdf:Description> <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film.initial_release_date"> <rdf:type rdf:resource="http://www.w3.org/1999/02/22-rdf-syntax-ns#Property"/> <label>Initial release date</label> <domain rdf:resource="http://rdf.freebase.com/ns/film.film"/> <range rdf:resource="http://rdf.freebase.com/ns/type.datetime"/> </rdf:Description> <rdf:Description rdf:about="http://rdf.freebase.com/ns/type.datetime"> <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/> <label>Date/Time</label> </rdf:Description> <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.film.directed_by"> <rdf:type rdf:resource="http://www.w3.org/1999/02/22-rdf-syntax-ns#Property"/> <label>Directed by</label> <domain rdf:resource="http://rdf.freebase.com/ns/film.film"/> <range rdf:resource="http://rdf.freebase.com/ns/film.director"/> </rdf:Description> <rdf:Description rdf:about="http://rdf.freebase.com/ns/film.director"> <rdf:type rdf:resource="http://www.w3.org/2000/01/rdf-schema#Class"/> <label>Film director</label>
  • 33. Designing for change We believe this for code, why not data?
  • 35. Data Data Portability Semantics allows data to be utilized by Data unanticipated new applications Data Data Plug-able Semantics allows an Data application to utilize unanticipated new Data Data data sources
  • 36. Consume Process Republish DATA DATA Application Ecosystem