Geoff Olliff, co-founder and directore of ViFX
What’s a Nice Girl Like You Doing in a Place Like This?
2
Outline for Tonight
• Understand our journey (0-$20M)
• Some interesting observations:
– Strategy and Time
– Vision and Passion
– Internationalisation and Growth
• Why I am a member of the NZSA
3
Beginnings
• 5th Business
• March 2007
• 30 Second Strategy
– Be the best
– Hire the best
– Serve the best
• 3 rules
4
2007-2011
• Single Track Success
• 22nd in the Deloitte Fast50
• 160th in the Fast Asia 500
• Vendor Recognition
• 6th in the Entrepreneur’s Challenge
5
2009 – A Pivotal Year
• Limited Partnership Structure
• JV in Singapore
• Established in Australia
…….just for fun
6
Sidebar…
• Why were we successful?
– Sheer good luck
– Planned positioning (right place, right time, right idea)
– Focus
– An over-arching narrative as to why, how and what
• Aspiration:– “Change the World”
7
Our Journey With Software
• 2011 – Delta Software
– Client journey
– Rule 1
• 2015 - Birst
8
Plain Sailing?
• Asia
• Australia
• Delta
• CEO
9
What’s a Nice Girl Like You Doing in a Place Like This?
• The age of infrastructure is passing
• Now programmatic components called by software or software architecture
• Our experience has some relevance
• I need your help!
10
A Story of Software Development…
11
• Production grade software development company
– Test, development, multiple international clients in production
• Operations hell
• Billing complexity
• Critically dependent upon Cloud Services (Azure)
• Not a core competence
• Sparked an idea that I think has legs…
Your IT Environment
MANAGED CLOUD SERVICES
Software DevelopmentIndustry
Introduction text goes here
HAVE A GREAT DAY NIGHT
13

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Geoff Olliff, co-founder and directore of ViFX

  • 2. What’s a Nice Girl Like You Doing in a Place Like This? 2
  • 3. Outline for Tonight • Understand our journey (0-$20M) • Some interesting observations: – Strategy and Time – Vision and Passion – Internationalisation and Growth • Why I am a member of the NZSA 3
  • 4. Beginnings • 5th Business • March 2007 • 30 Second Strategy – Be the best – Hire the best – Serve the best • 3 rules 4
  • 5. 2007-2011 • Single Track Success • 22nd in the Deloitte Fast50 • 160th in the Fast Asia 500 • Vendor Recognition • 6th in the Entrepreneur’s Challenge 5
  • 6. 2009 – A Pivotal Year • Limited Partnership Structure • JV in Singapore • Established in Australia …….just for fun 6
  • 7. Sidebar… • Why were we successful? – Sheer good luck – Planned positioning (right place, right time, right idea) – Focus – An over-arching narrative as to why, how and what • Aspiration:– “Change the World” 7
  • 8. Our Journey With Software • 2011 – Delta Software – Client journey – Rule 1 • 2015 - Birst 8
  • 9. Plain Sailing? • Asia • Australia • Delta • CEO 9
  • 10. What’s a Nice Girl Like You Doing in a Place Like This? • The age of infrastructure is passing • Now programmatic components called by software or software architecture • Our experience has some relevance • I need your help! 10
  • 11. A Story of Software Development… 11 • Production grade software development company – Test, development, multiple international clients in production • Operations hell • Billing complexity • Critically dependent upon Cloud Services (Azure) • Not a core competence • Sparked an idea that I think has legs…
  • 12. Your IT Environment MANAGED CLOUD SERVICES Software DevelopmentIndustry Introduction text goes here
  • 13. HAVE A GREAT DAY NIGHT 13