OMate - 2012 Entourage Pitch
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The document outlines the challenges and statistics in the app development industry, emphasizing high failure rates and increasing development costs. It introduces Omate, a consulting and IT outsourcing firm aimed at helping digital dreamers realize their projects while mitigating risks. Omate's unique offerings include agile methodologies, lifetime consulting access, and a focus on building profitable tech products.
OMate - 2012 Entourage Pitch
- 1. Here’s What most of Us know Made $1 billion in 2 years Record IPO $104 billion ‘11 Revenue $106 million
- 2. But Here’s What most of Us Don’t know 60% of App dev not breaking even on dev costs Top 1% of iOS game dev capture a third of revenue from gaming apps industry 2 out of 3 commercial web apps fail due to technology errors
- 3. So what’s Causing all this Increased Dev Costs Poor Technical know-how, Market Resarch Bad Business/revenue models
- 4. How do we Avoid or Reduce these Risks?
- 6. Executive Summary OMate - Outsourcing Mates providing consulting, IT outsourcing facilitation and risk management services for people with digital dreams to help them realise their dream
- 7. Executive Summary Vision To be the #1 go-to place for digital dreamers across the world
- 8. The Model Realising Digital Dreams
- 9. The Model Common Trap in Realising Digital Dreams 100 % User Project Idea Vendor Product Requiremen Mgmt/ Validation t Analysis Selection Marketing Delivery 20~30 % 70~80 % As Needed
- 10. Revenue Our Services User Project Idea Vendor Product Requiremen Mgmt/ Validation t Analysis Selection Marketing Delivery App BRD & Vendor App App Vision Mock Ups Mgmt Delivered Launch
- 11. Expenses Takes to Make Cloud Based Software Consultant Service Wages Providers Office Space
- 12. How are we Different? We are Agile We are Open We are IT & Business Consultants
- 13. The Team The OMate Team Combined exp 8-9 yrs The OMate Advisers/Mentors Rev $10s mil In 2011 Raised $15 mil Wealth & Peak Performance Coach
- 14. Partnerships Requested from suppliers we said No Best Partnership with Clients We provide our clients with Lifetime Access to our Consulting Services AND Fee Discount for Small Equity Eg 10% equity for 2 clients
- 15. Who Will Buy & Why Our Client Portfolio Specifically the equity owned by the company Our Processes & Specialised Dev Networks
- 16. Action Plan Milestones Date Systemised All End of Year 1 Business Processes Have Right Advisory Board in Place 2 5 Full time Consultants 3 Equity in 5-6 profitable tech products Exit 5
- 17. barath@omate.com.au kevin@omate.com.au www.omate.com.au 9 October 2012
- 18. Sources Intro Statistics http://www.pcmag.com/article2/0,2817,2404012,00.asp http://www.eweek.com/c/a/Application- Development/Report-TwoThirds-of-Web-Sites-Have-App- Failures/ Vision Image – Picasa – Mohammad Abdullah Photos Doc, Application, Rocket PNGs – IconArchive Various Images www.uniquebusinesstips.com www.Dorchestercameraclub.uk www.jmitchloves.wordpress.com
Editor's Notes
- #10: Most people with tech ideas jump to stage 4 which is actually building the idea into a working app. This is where they spend 100% of their time and money. We believe atleast 20% to 30% of your budget should be spend on all these value adding activities before actually building the software.
- #11: Vendor Management is Key Imagine Your app as a car. Planning and designing allows you to experiment with your ideas and business model Once you’ve selected your vendor and have begun application development, your car is on the road going down the highway at 100km/h. There’s mass and momentum, you’re committed to A o
- #12: Salary for consultants is our biggest expense. Subscription fee to business tools. We use 100% cloud based business tools from CRM, to accounting to project management. Consultants work from home. It is a very lean business model. Monthly expenses are only around $5k.
- #14: Add MBIT melb uni logo Cullen group Profit from big commerce
- #15: We had requests from suppliers but we said no as its not in client’s interest. The best partnership is partner with the client itself. We provide lifetime access to our consulting services post release or provide discounts for a small equity. We already have 10% equity in 2 of our clients project .
- #16: Change based on Bvaraths Script Who will buy this business and why? Tech investors and consulting companies because of the equity in high growth tech startups What must your business look like to achieve the highest possible multiple? Services – 10 high value consultants approx $3 mil Equity – 5-10% equity in 10 different tech startups What’s the timeline? Give breakdown – milestone at 1mile -2.5 mile, etc In five years $10 mil, generating $3mil pa ($1 mil net from services and $2 mil net from tech portfolio)