OnWindows-depth-media
- 2. Welcome One brand, global reach For well over a decade our customer magazines have been delivering perspectives and real-life examples of where Microsoft’s technology wins – both in the enterprise and, more recently, in the world of public sector service delivery. Over the years we have worked with partners both large and small – all of whom have shared the common goal of driving technological advancement via the Microsoft stack. The messages we have driven about Microsoft and its ecosystem of partners through our suite of vertically-aligned print titles are as relevant to our audiences now as they were when the first publication, Banking on Windows NT, launched back in 1998. As we move forward, we will continue to adapt the way in which content is delivered to better serve the tens of thousands of senior business decision makers reading these publications throughout the year. As the digital medium proliferates, so we need to ensure that a supporting print counterpart continues to add real value and so, with this in mind, we recently took the bold step of bringing all of our assorted print titles under the one roof, combining our existing quarterly magazines and annual partner directories to create an extensive digest of activity across all sectors and regions. A panoramic view of latest news and views will accompany dedicated industry ‘deep-dives’ which will provide the same compelling content our contributors and readers have come to expect. A single brand with a global reach – welcome to OnWindows. Jon Ingleton managing director, OnWindows Financial services Public sector Retail& hospitality Manufacturing & resources Comms & media
- 3. Inside Join the conversation Whilst guided by our Editorial Advisory Board, OnWindows content is ultimately driven by our end-customers. Responding to the challenges they face on a daily basis, our goal is to provide information, knowledge and wisdom that will enable both industry and public sector customers to realise the full range of benefits that the proactive adoption of technology can provide. Each quarter, the ‘Marketwatch’ section will cast an eye across all sectors and geographies to find the very best news from the partner ecosystem. Our features will showcase best-of- breed solutions across all areas of innovation and from the four pillars of the Microsoft value proposition – CLOUD, BIG DATA, MOBILITY and MEDIA SOCIAL. The magazine then divides into five vertical sections – providing insight and commentary on key issues, case studies, solution profiles, features and reports specific to each sector: Communications and media Financial services Manufacturing and resources Public sector Retail and hospitality Each of these sections is supported by a directory of associated partners, offering us the chance to showcase the full depth and breadth of the ecosystems working in these various industry sectors. We look forward to welcoming you to the conversation. Rebecca Lambert editor OnWindows FEATURES VIEWPOINTS CASE STUDIES INTERVIEWS UPFRONT SIGNING OUT Cloud Manufacturing Public Sector Retail Hospitality Education Security Healthcare Telecommunications Media Informed Cost Financialservices Organisation Business intelligence Management EnvironmentEffective People Enabled Efficient Technology Infrastructure Enterprise Strategy Social Mobility Big data
- 4. Karen Cone General manager, worldwide financial services, Microsoft Çağlayan Arkan General manager, worldwide manufacturing and resources, Microsoft Bob DeHaven General manager, media and communications, Microsoft Per Bendix Olsen Director, worldwide public sector partner strategy, Microsoft Tracy Issel General manager, worldwide retail, Microsoft Shagun Lal Senior marketing manager, worldwide manufacturing & resources, Microsoft Paul Hart Senior audience marketing manager, worldwide public sector, Microsoft Erwin Visser Senior director, worldwide audience marketing, Microsoft John Burchett Director, worldwide audience marketing, Microsoft Connie Dean Audience marketing director, communications & media, Microsoft Andrew Longstaff Senior audience marketing manager, worldwide financial services, Microsoft Rebecca Needham Senior audience marketing manager, worldwide retail & hospitality, Microsoft PUBLISHING PARTNERS Andy Clayton Smith Head of Microsoft media, OnWindows Jon Ingleton Managing director, OnWindows Rebecca Lambert Head of editorial, OnWindows EXECUTIVE SPONSORS EDITORIAL ADVISORY BOARD
- 5. Connected For the past fifteen years we have been creating opportunities for Microsoft partners of all kinds to reach out to audiences of senior level business decision makers with a blend of traditional brand promotion and uniquely compelling content marketing. Over the years we have developed a powerful, accessible and highly affordable route to market for companies from every conceivable corner of the technology world, and in every case we have been able to deliver finely crafted partner conversations, delivering them with a level of intelligence and competence that has afforded consistently positive feedback and forged lasting relationships with our collaborators. In the next phase of the OnWindows evolution, the argument for active involvement only increases: Worldwide distribution via the network of Microsoft offices: Global visibility within Microsoft MTCs and EBCs Collaboration with leading industry events in all regions Direct subscription from business leaders in all geographies A highly appealing and sustainable print edition with digital editions available online and as standalone apps. OnWindows partner managers are well-versed in building robust marketing strategies and our writers are steeped in Microsoft’s various industry roadmaps and its technology stack. Together, they create a genuinely effective platform for you to gain competitive advantage. Call us today and find out where you win with OnWindows. Andy Clayton Smith head of publications OnWindows Engage with customers Microsoft and partners Customers Analysts and associations “The whole point of technology is to make employees’ lives simpler, automate the mundane tasks and free them up to spend more time interacting with customers.”
- 6. Global reach The OnWindows brand has an enormous worldwide reach, which includes many business executives who could be your future customers. For partners, visibility in the magazine offers a fantastic opportunity to extend brand awareness with a captive and influential audience. The magazine’s editorial remit extends across every industry and into the public sector, with content being delivered in a highly focussed and sector-specific way and being sent out to a captive readership of decision makers that share our passion for innovation. With a circulation extending to all geographies, OnWindows gives an informed view of latest technology developments – from Microsoft, from our partners and directly from the senior executives that are steering the shape of modern commerce and citizen services. Throughout the year OnWindows magazine will partner with key industry events to add yet further reach to its global distribution portfolio. Event highlights for the year include: Microsoft’s Worldwide Partner Conference NAB: Communications & Media Sibos: Financial Services Hannover Messe: Manufacturing & Resources Smart City Expo: Public Sector NRF: Retail & Hospitality We look forward to seeing you cement relationships with existing customers and open doors to new business with OnWindows magazine. John Burchett Director, worldwide audience marketing Microsoft Access a captive audience 25,000 copies of OnWindows are printed and shipped throughout the world each quarter, an audience which is extended by four times with a further 94,000 subscribers to the digital edition of the magazine. In addition to the print and digital editions of the magazine, the OnWindows website has a large and growing readership: 11,408 users per month 13,913 sessions per month 44,495 page views per month 3.2 average pages per session Geography 22% 22% 20% 12% 24% Telecomms Financial services Retail Manufacturing Public sector Job description Delivery channel Sector 34% 55% 11% Direct to customers Events and conferences Via Microsoft Others TDM BDM CXO EMEA LATAM APAC10% 2% 46% North America 42% 34% 7%49% 10%
- 7. At a glance The opportunities to differentiate yourself and get noticed through OnWindows go way beyond those offered by traditional publications. Go to market alongside other strategic Microsoft partners and start to realise the benefits of participation today: HIGH RETURN ON INVESTMENT – proven benefits delivering true business value marketing JOINT GO-TO-MARKET – perfectly aligned to Microsoft’s go- to-market roadmap, offering partners highly relevant and timely opportunities to promote their solutions and services WIDELY READ – an influential readership of over quarter of a million digital and print readers, drawn from a decade and a half of industry and public sector publishing RICH HERITAGE – a proven track record of positive, productive relationships and reader appeal EDITORIAL PROFILE – opportunities to extend and enhance your profile beyond traditional advertising with highly coordinated content marketing packages HIGH PRODUCTION VALUES – a high quality brand that enhances your corporate image LONG SHELF LIFE – our readers are likely to reuse and share throughout the year. The OnWindows suite is a proven sales and marketing channel, fully integrated into Microsoft’s global activities and providing partners with a fully integrated channel to reach a highly influential audience. Claire Brown Senior account manager Tudor Rose Get yourself noticed Magazine Magazine Publishing Partners......£15,500 Sector Publishing Partner..............£9,750 Sponsor*............................................£5,000 Double page spread.......................£7,750 Full page colour...............................£4,800 Single sheet insert**........................£7,750 Other inserts.....................................£poa Bellyband...........................................£poa Polybag branding............................£poa We are happy to discuss additional advertising and content marketing options that are not listed above. * Ask one of our account managers about bespoke Sponsorship packages ** Prices exclude print Series discounts are available for multiple bookings. Website Site sponsor - £5,500 per quarter Leaderboard banner - £2,250 per quarter Button banner - £1,950 per quarter eNewsletter Leaderboard banner - £1,025 per quarter Standard banner - £750 per quarter Digital edition Embedded video - £750 per quarter. OnWindows.com provides other content and branding opportunities for the imaginative marketer. Please share your ideas so that we can help you leverage this opportunity. Resources Editorial highlights..................................................summary of forthcoming features and articles Artwork Essentials...................................................full mechanical details for advertisement artwork Creating your artwork...........................................marketing services capabilities available to partners OnWindows app......................................................download today from Microsoft Store
- 8. About us Call +44 (0)116 222 9900 OnWindows is published by Tudor Rose in partnership with Microsoft, a partnership that has been successfully publishing magazines for Microsoft’s customers since 1998. Tudor Rose is an integrated publishing and marketing services company, organised to fulfil the demands of global organisations. Our clients include some of the most respected brands in the world, including Microsoft and the United Nations. Visit www. tudor-rose.co.uk for further information. Tudor Rose Tudor House, 6 Friar Lane, Leicester, LE1 5RA United Kingdom Tudor Rose is a member of the Professional Publishers Association and a signatory of the United Nations Global Compact. The Professional Publishers Association (PPA) is the voice of professional publishers, representing around 220 companies. The UN Global Compact is a strategic policy initiative for businesses that are committed to aligning their operations and strategies with ten universally accepted principles in the areas of human rights, labour, environment and anti-corruption. OnWindows is printed using paper certified under the Forest Stewardship Council (FSC) system, which promotes responsible management of the world’s forests. NEXT STEPS Whether you’re using OnWindows as a part of a traditional advertising-based marketing campaign or are looking to utilise the suite as a content marketing platform, the OnWindows team is ready to work with you to create a promotional package that is perfectly suited to meet your marketing requirements. Call us today on +44 (0)116 222 9900 or email one of the team. Andy Clayton-Smith andy@onwindows.com Tim Grayson tim.grayson@onwindows.com Claire Brown claire.brown@onwindows.com Ricky Popat ricky.popat@onwindows.com MARKETING Toni Olanrewaju toni.olanrewaju@onwindows.com Rebecca Lambert rebecca.lambert@onwindows.com EDITORIAL