The document describes a new PAR38 LED lamp developed by NeoBulb Technologies that uses NUP technology. It offers over 97.6 lm/w efficacy at 2,000 lumens with a CRI over 80 and CCT of 3,000K, consuming only 19W. This is a significant improvement over traditional PAR38 lamps with efficacies under 12 lm/w. The NUP lamp provides over 40,000 hours of life at 70% lumen maintenance and has adjustable beam angles and CCT and CRI options. It offers benefits like 80% lower greenhouse gas emissions and 5 times energy savings compared to traditional lamps.