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Parting the mists of cloud computingNigel StephensonCloud Expo, LondonFeb 3rd 2011
NO NETWORK; NO CLOUDCloud networking: Network is the key to connecting users to services and applicationsData CentersClientsGlobal High-Performance NetworkSaaSMobileHomePaaSBranchIaaSCampus
NO NETWORK; NO CLOUDCloud networking: Network is the key to connecting users to services and applicationsCloud networking: Service production AND service delivery overa unified network platformData CentersClientsGlobal High-Performance NetworkSaaSMobileApplication servicesHomePaaSPlatform servicesBranchIaaSInfrastructure servicesElasticSharedDynamicSecureCampus
5UNPRECEDENTED NETWORK TRAFFIC drives need for innovationWorldwide internet traffic, 1990-2020  PB/month# of Connections180,000160,000140,000120,000100,00080,00060,00040,00020,000Machine ToMachine?Forecast Model+27%2008-2020CAGR17x Growth2008-2020+32%VideoWWW is bornDigital decade+20%Non-video 19901993199619992002200520082011201420172021Source: Juniper, Cisco, MINTS
COMMUNICATIONS REVOLUTIONNetworks & Software…. Rocket Fuel!!!!.3Facebook - 20074WWW - 198413Television - 194616PC - 197238Radio- 1922Years to 50 million users
UNPRECEDENTED NETWORK TRAFFIC drives need for innovationWorldwide service provider revenue vs. investments with innovation, 2003-2009  $ in USD BillionWorldwide service provider revenue vs. investments with innovation, 2003-2020  $ in USD Billion$1,500Forecast Model$500$1,250$400$1,000Revenue$750$300$500Investment$200$250$1002003200320052004200720052009201120062013200720152008201720092019Historical Investment in InternetHistorical Revenue from InternetForecasted Investment in InternetForecasted Revenue from InternetSource:	Juniper, Cisco, MINTS, InfoneticsNote:	Analysis includes cable operators, wireline, and wireless
VALUE IS SHIFTING FROM BASIC SERVICES TO LONG TAIL OF SERVICES/APPLICATIONSTelcoWeb2.0Long tail servicesVoiceRevenue potential increaseswith number of applicationsContent servicesApp storesDataDownloadable appsAdvertisingUser shared contentSaaSThird party servicesWeb 2.0 servicesBlogs, ForumsCommunityServiceNeed to implement new services rapidly and add value for subscribers while reducing the cost of delivering new services
Flexibility to expose the common set of capabilities to different parties based on reusable components
Outsourcing application developmentDelivering innovationAcross the NetworkOn the ClientIn the Network
But what about the Network?What if there were 10 AWS customers doing this?CASE STUDY: livestream.comLivestream (previously Mogulus) is a live broadcast platform on the internet
Producers can use the Livestream browser-based Studio application to create LIVE, scheduled & on-demand internet TV –broadcast anywhere on the web thru a single player widget
Entirely hosted on Amazon Web Services
On US Election night Livestream ramped to:
87000 videos @500kbps = 43.5 Gbps
486 Channels: Amazon Web elastically provided the compute power and bandwidth to meet the increased demandAttributes requiringA ‘Cloud Networking’ ApproachThe challenges for cloud deployments
4 Steps towards cloud services networksAnd innovators lead the way…1. Simplify and scale the datacenter network2. Provide secure and scalable user access3. Deliver a secure and elastic wan4. Orchestrate cloud services to deliver the ‘right’ user experience
1. Simplify and scale the datacenterGlobal High-Performance NetworkClientsData CentersSaaSSIMPLIFYING AND SCALING THE DC NETWORKMobileHomePaaSBranchIaaSCampus
1. Simplify and scale the datacenterJuniper’s data center fabricJuniper two-tier data centerLegacy three-tierdata center1.2.3.Up to 75% of trafficEWThe Stratus Project
1. Simplify and scale the datacenterSERVERSNetwork FabricData PlaneFlat

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Parting the mists of cloud computing 030211 print

  • 1. Parting the mists of cloud computingNigel StephensonCloud Expo, LondonFeb 3rd 2011
  • 2. NO NETWORK; NO CLOUDCloud networking: Network is the key to connecting users to services and applicationsData CentersClientsGlobal High-Performance NetworkSaaSMobileHomePaaSBranchIaaSCampus
  • 3. NO NETWORK; NO CLOUDCloud networking: Network is the key to connecting users to services and applicationsCloud networking: Service production AND service delivery overa unified network platformData CentersClientsGlobal High-Performance NetworkSaaSMobileApplication servicesHomePaaSPlatform servicesBranchIaaSInfrastructure servicesElasticSharedDynamicSecureCampus
  • 4. 5UNPRECEDENTED NETWORK TRAFFIC drives need for innovationWorldwide internet traffic, 1990-2020 PB/month# of Connections180,000160,000140,000120,000100,00080,00060,00040,00020,000Machine ToMachine?Forecast Model+27%2008-2020CAGR17x Growth2008-2020+32%VideoWWW is bornDigital decade+20%Non-video 19901993199619992002200520082011201420172021Source: Juniper, Cisco, MINTS
  • 5. COMMUNICATIONS REVOLUTIONNetworks & Software…. Rocket Fuel!!!!.3Facebook - 20074WWW - 198413Television - 194616PC - 197238Radio- 1922Years to 50 million users
  • 6. UNPRECEDENTED NETWORK TRAFFIC drives need for innovationWorldwide service provider revenue vs. investments with innovation, 2003-2009 $ in USD BillionWorldwide service provider revenue vs. investments with innovation, 2003-2020 $ in USD Billion$1,500Forecast Model$500$1,250$400$1,000Revenue$750$300$500Investment$200$250$1002003200320052004200720052009201120062013200720152008201720092019Historical Investment in InternetHistorical Revenue from InternetForecasted Investment in InternetForecasted Revenue from InternetSource: Juniper, Cisco, MINTS, InfoneticsNote: Analysis includes cable operators, wireline, and wireless
  • 7. VALUE IS SHIFTING FROM BASIC SERVICES TO LONG TAIL OF SERVICES/APPLICATIONSTelcoWeb2.0Long tail servicesVoiceRevenue potential increaseswith number of applicationsContent servicesApp storesDataDownloadable appsAdvertisingUser shared contentSaaSThird party servicesWeb 2.0 servicesBlogs, ForumsCommunityServiceNeed to implement new services rapidly and add value for subscribers while reducing the cost of delivering new services
  • 8. Flexibility to expose the common set of capabilities to different parties based on reusable components
  • 9. Outsourcing application developmentDelivering innovationAcross the NetworkOn the ClientIn the Network
  • 10. But what about the Network?What if there were 10 AWS customers doing this?CASE STUDY: livestream.comLivestream (previously Mogulus) is a live broadcast platform on the internet
  • 11. Producers can use the Livestream browser-based Studio application to create LIVE, scheduled & on-demand internet TV –broadcast anywhere on the web thru a single player widget
  • 12. Entirely hosted on Amazon Web Services
  • 13. On US Election night Livestream ramped to:
  • 14. 87000 videos @500kbps = 43.5 Gbps
  • 15. 486 Channels: Amazon Web elastically provided the compute power and bandwidth to meet the increased demandAttributes requiringA ‘Cloud Networking’ ApproachThe challenges for cloud deployments
  • 16. 4 Steps towards cloud services networksAnd innovators lead the way…1. Simplify and scale the datacenter network2. Provide secure and scalable user access3. Deliver a secure and elastic wan4. Orchestrate cloud services to deliver the ‘right’ user experience
  • 17. 1. Simplify and scale the datacenterGlobal High-Performance NetworkClientsData CentersSaaSSIMPLIFYING AND SCALING THE DC NETWORKMobileHomePaaSBranchIaaSCampus
  • 18. 1. Simplify and scale the datacenterJuniper’s data center fabricJuniper two-tier data centerLegacy three-tierdata center1.2.3.Up to 75% of trafficEWThe Stratus Project
  • 19. 1. Simplify and scale the datacenterSERVERSNetwork FabricData PlaneFlat
  • 22. 2. Deliver secure and scalable user accessGlobal High-Performance NetworkClientsData CentersConsistent and Simplified User Experience SaaSSeamless Mobility and Access to Cloud ServicesMobileAuthenticated, Identity-aware, Location-AwareHomePaaSSecure Mobile ConnectivityApplication PerformanceBranchIaaSTheft ProtectionData LossPreventionPersonalFirewallMonitorControlAntiSpamCampusAntiVirus
  • 23. JUNIPER CAN TAKE disparate appliances and pool them into a single virtualized pool of security services that can be shared across any flow of the data centerData CentersGlobal High-Performance NetworkClientsClient to DCVirtualizedSecurityServicesServer to ServerEnd-to-End Security
  • 24. 4. Orchestrated cloud servicesGlobal High-Performance NetworkClientsData CentersEnd to End OrchestrationSaaSMobileJuniper and 3rd Party Apps and IntegrationApplication servicesHomePaaSFull AutomationPlatform servicesBranchIaaSInfrastructure servicesSmartphones, Tablets, PCsJunos SDKCampus
  • 25. JUNOS SPACECONNECTING APPLICATIONS TO THE NETWORKApplicationsand ServicesAppAppAppSDK/APINetwork InsightSecurity InsightSubscriber InsightReal-time Network & Subscriber VisibilityReal-Time ProvisioningNetwork Application PlatformReal-Time Visibility andCorrelation
  • 26. THE NEW NETWORK EQUATIONNew networkEcosystem innovationNetwork innovationHigh Performance Networking Partner SolutionsAccelerated Innovation & Competition Drives …FastNew, better experiencesProfitableSecureNew flexibility & agility VersatileScalableDynamicNew customer solutionsReliableOpen$Profitable businessSimple

Editor's Notes

  • #17: In an open environment like Cloud, security is critical. After all, this is about inviting users INTO the cloud, not keeping them out. It’s about data flowing freely—and safely. We have flows between servers, we have flows between data centers and we have flows between the client and the data center. Those are the critical flows that must be secured.To help our customers understand the best practices to secure these flows, to understand how to best leverage our technology, and to accelerate their path to success, Juniper has five security solution modules.In the past, when people secured the flows, we found that appliances were being applied organically. As new applications came up, as new flows occurred, a new firewall would be installed in an organic basis. There is a much better way to do that using the SRX technology. We can apply the lessons of the cloud to secure the cloud. We can take these disparate appliances and we can pool them into a single virtualized pool of security services that can be shared across any flow of the data center.Coordinated threat control is also a very critical capability. We can take knowledge of the identity and location of the user and of the application itself and apply more precise and granular policies to the environment. More secure with less obtrusion and a better experience.Finally, we can use Junos SPACE as the single point to provision all policies across the network and report threats for compliance.
  • #20:  The new network is:FastSecureScalableReliableAnd simple It answers the demands of businesses for better experience and economics. And enables solutions that bring innovation to a new level with applications that allow business solutions to be delivered for specific industries. These are often in preconfigured solutions that speed implementation and reduce cost. T: Juniper’s approach is based on innovation.