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For M.Tceh(ECE)-Class-1-2
Dr.K.Krishna Naik
Assistant Professor
Course Objectives
 Understand the Product Development
Process
 Learning By Doing
 Apply tools learned in class
 Apply and share existing knowledge
 Improve team work and communication skills
 Improve project management skills
What is a Product
 A Product is “Something” sold to its customers
 Rating of a Good Product or a Bad product depends
upon the satisfaction of the customers.
 Success of a Company/Institution/Enterprise depends
on the product
Making a successful
product depends upon
many activities related to
Product development is a
set of activities related to
 Invention
 Design
 Manufacturing
 Marketing
 Perception of the market
opportunity,
 Production
 Sale
 Delivery
Syllabus-Theory
1. Introduction: Importance of engineering design, types of
design, total life cycle- types of products, Phases of product
development process, product and process cycles.
2. Problem Definition & Need Identification: Identifying
customer needs, gathering information classifying customer
requirements, engineering characteristics, competitive
benchmarking, QFD, product design specification.
3. Conceptual Design: Creativity in design, creativity and
problem solving, creative thinking methods, conceptual
decomposition morphological methods-TRIZ and
contradiction, Bio and Shape mimicry techniques, Decision
making and concept selection decision theories-concept
screening and scoring.
4. Embodiment Design: Product architecture, steps in
developing product architecture, industrial design human
factors design, Nostalgia and Design, Environment factors.
5. Design Profile Preparation
Syllabus-Practice
4. Practice: Method of Expressing and communicating
and documenting technical ideas through sketches
5. Clay, Foam, Wood modelling and modern 3D printing
(2) Problem Definition and Need Identification
6. Conceptual design: Morphological charts, TRIZ and
Contradiction, Bio and Shape mimicry, Concept
selection, Screening
7. Embodiment Design: Product Architecture, Human
Factors, Aesthetics, Nostalgia and Environmental
factors
8. Design Profile presentation
Books
 TEXT BOOKS:
 K. Otto, Product Design, Pearson Education, 1st edition, 2011, ISBN:
8177588214.
 U. Karl and S. Eppinger, Product Design and Development, McGraw-
Hill Education, 6th edition, 2015, ISBN: 0078029066.
 REFERENCE BOOKS:
 C. A. Harper, Handbook of Materials for Product Design, McGraw-Hill
Professional, 1st edition, 2001, ISBN: 0071354069.
 R. Stuer and K. Eissen, Sketching: Drawing Techniques for Product
Designers, Thames & Hudson, 1st edition, 2007, ISBN: 9063691718.
 B. Hallgrimsson, Prototyping and Modelmaking for Product Design,
Laurence King Publishing, 1st edition, 2012, ISBN: 9781856698764
Evaluation linked with practice & Other Details:
S.No Component Duration Weightage (%)
1 Assignment-1: Collection of
Information
As Required 25
2 Assignment-2: Preparation of
Concept and Design
As Required 25
3 Assignment-3: Development of
a Product
As Required 25
4 Assignment-4-: Presentation of
the product
As Required 25
Total 100
Contact Details:
Mobile:8275203259
E-Mail-Id:krishnakaramtoti@gmail.com
Successful Product development
 A product is Produced and Sold on profit
 This depends upon:
 Product Quality
 Product Cost
 Development Time
 Development Cost
 Development Capability
 Who Design and Develop Product:
 Marketing
 Design
 Manufacturing
 Duration and Cost of Product development
Challenges of Product Development
 Tradeoffs
 Dynamics
 Details
 Time pressure
 Economics
 Creation
 Satisfaction
 Team Diversity and Spirit

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PDD-1.ppt

  • 2. Course Objectives  Understand the Product Development Process  Learning By Doing  Apply tools learned in class  Apply and share existing knowledge  Improve team work and communication skills  Improve project management skills
  • 3. What is a Product  A Product is “Something” sold to its customers  Rating of a Good Product or a Bad product depends upon the satisfaction of the customers.  Success of a Company/Institution/Enterprise depends on the product Making a successful product depends upon many activities related to Product development is a set of activities related to  Invention  Design  Manufacturing  Marketing  Perception of the market opportunity,  Production  Sale  Delivery
  • 4. Syllabus-Theory 1. Introduction: Importance of engineering design, types of design, total life cycle- types of products, Phases of product development process, product and process cycles. 2. Problem Definition & Need Identification: Identifying customer needs, gathering information classifying customer requirements, engineering characteristics, competitive benchmarking, QFD, product design specification. 3. Conceptual Design: Creativity in design, creativity and problem solving, creative thinking methods, conceptual decomposition morphological methods-TRIZ and contradiction, Bio and Shape mimicry techniques, Decision making and concept selection decision theories-concept screening and scoring. 4. Embodiment Design: Product architecture, steps in developing product architecture, industrial design human factors design, Nostalgia and Design, Environment factors. 5. Design Profile Preparation
  • 5. Syllabus-Practice 4. Practice: Method of Expressing and communicating and documenting technical ideas through sketches 5. Clay, Foam, Wood modelling and modern 3D printing (2) Problem Definition and Need Identification 6. Conceptual design: Morphological charts, TRIZ and Contradiction, Bio and Shape mimicry, Concept selection, Screening 7. Embodiment Design: Product Architecture, Human Factors, Aesthetics, Nostalgia and Environmental factors 8. Design Profile presentation
  • 6. Books  TEXT BOOKS:  K. Otto, Product Design, Pearson Education, 1st edition, 2011, ISBN: 8177588214.  U. Karl and S. Eppinger, Product Design and Development, McGraw- Hill Education, 6th edition, 2015, ISBN: 0078029066.  REFERENCE BOOKS:  C. A. Harper, Handbook of Materials for Product Design, McGraw-Hill Professional, 1st edition, 2001, ISBN: 0071354069.  R. Stuer and K. Eissen, Sketching: Drawing Techniques for Product Designers, Thames & Hudson, 1st edition, 2007, ISBN: 9063691718.  B. Hallgrimsson, Prototyping and Modelmaking for Product Design, Laurence King Publishing, 1st edition, 2012, ISBN: 9781856698764
  • 7. Evaluation linked with practice & Other Details: S.No Component Duration Weightage (%) 1 Assignment-1: Collection of Information As Required 25 2 Assignment-2: Preparation of Concept and Design As Required 25 3 Assignment-3: Development of a Product As Required 25 4 Assignment-4-: Presentation of the product As Required 25 Total 100 Contact Details: Mobile:8275203259 E-Mail-Id:krishnakaramtoti@gmail.com
  • 8. Successful Product development  A product is Produced and Sold on profit  This depends upon:  Product Quality  Product Cost  Development Time  Development Cost  Development Capability  Who Design and Develop Product:  Marketing  Design  Manufacturing  Duration and Cost of Product development
  • 9. Challenges of Product Development  Tradeoffs  Dynamics  Details  Time pressure  Economics  Creation  Satisfaction  Team Diversity and Spirit