SlideShare a Scribd company logo
Your Partner in Themed Attractions & Entertainment
Demand is growing for unique experiences that can be shared with
family and friends; and cherished for a lifetime.
Gumbuya World
Australia
Copyright 2019
S.E.A. Aquarium
Sentosa Island, Singapore
In a competitive landscape, there is a need to find new ways to
grow the tourism economy by developing unique destinations.
Copyright 2019
Universal Studios
Sentosa Island, Singapore
How do you anchor your investment with a compelling reason for
people to chose your destination over others?
Copyright 2019
Pico is Your Partner in Themed
Attractions & Entertainment.
With our unique approach and business model for success
we will help you plan and deliver your vision,
from concept to completion.
Innovative, Insightful and Inspired
Copyright 2019
Global Strength
Local Presence
Over 2,000 inspired
professionals
Publicly listed on
HKSE
since 1992
US$630million
turnover in 2019
100,000sqm of
production
facilities
Copyright 2019
Global Strength
in 36 Cities
1. BANDAR SERI BEGAWAN
2. BANGKOK
3. BEIJING
4. CAIRO
5. CHENZHOU
6. CHONGQING
7. COLOMBO
8. DOHA
9. DONGGUAN
10. DUBAI
11. GOLD COAST
12. GUANGZHOU
13. HANOI
14. HO CHI MINH CITY
15. HONG KONG
16. JAKARTA
17. KUALA LUMPUR
18. LONDON
19. LOS ANGELES
20. MACAU
21. MANAMA
22. MANILA
23. MELBOURNE
24. PERTH
25. RIYADH
26. SEOUL
27. SHANGHAI
28. SHENZHEN
29. SINGAPORE
30. SYDNEY
31. TAIPEI
32. TOKYO
33. WUHAN
34. XIAN
35. YANGON
36. ZHENGZHOU
Quality and Sustainability
World Class, World Conscious
ISO 9001 ISO 20121 ISO 14001 OHSAS 18001 SA 8000
Themed Entertainment
Association Member
Australian Amusement Leisure
& Recreation Association Member
World Association of Zoos
and Aquariums Member
World Wildlife
Fund Sponsor
International Association of Amusement
Parks and Attractions Member
EMS 596518
Specialties and
Services
VISUAL BRANDING
EXPERIENCES
EVENT MARKETING
WORLD EXPO
SPORTS
EXIBITION MARKETING
THEMED ATTRACTIONS
AND ENTERTAINMENT
INTERIOR AND RETAIL
EXPERIENCE
DESIGN
Pico’s Unique
Approach
Strategy to
Execution,
Concept to
Completion
Leverage
Our Knowledge
Base
Deliver
Powerful and
Engaging
Experiences
Build and
Deliver with
Global Logistics
Idea
Driven
Solutions
Copyright 2019
Copyright 2019
Samsung Everland Resort
South Korea
delivery
We bring destinations to life through
powerful and engaging experiences.
We are your partner, from strategy to execution, concept to completion.
Wanda Movie Park
China
We’re results-driven,
with business models that deliver data-driven,
measurable return on investment.
We have deep expertise in creating engagements by harnessing our
technology, content and creative services.
knowledge base
Copyright 2019
We build experiences centered in creative story-telling.
We understand that engaging with consumers
requires connecting with them, dynamically using human-centered
audience interaction.
idea-driven
Art Science Museum
Marina Bay Sands, Singapore
Copyright 2019
With over fifty years in the business, we have built a massive
variety of projects around the world. Our global logistic and
production capabilities are second to none.
build / deliver
Hub Zero Family Entertainment Centre
Dubai, UAE
Copyright 2019
Themed Attractions &
Entertainment
Pico is a complete concept, design and planning facility
offering clients bespoke themed attractions, immersive
environments and entertainment for tourism and leisure
destinations. Our attraction projects include:
Theme Parks, Family Entertainment Centers,
Themed Interiors, Concept Dining & Retail,
Water Parks, Aquariums, Zoos & Nature Parks
Copyright 2019
Copyright 2019
Universal Studios,
Singapore
Design & Build –
Themed Interiors,
Facades & Area
Development
Disneyland Resorts,
Hong Kong &
Shanghai
Design & Build –
Architectural
Ornamentation,
Props & Area
Development
Copyright 2019
River Safari,
Singapore
Design & Build –
Animal Enclosures
/ Exhibits & All
Guests Areas
Copyright 2019
Samsung Everland,
Korea
Design & Build –
Water Slide Theming
Copyright 2019
Copyright 2019
Gumbuya World
Melbourne,
Australia
Design,
Masterplanning,
Economic Planning,
Theming & Art
Direction
Darwin Water
Theme Park,
Australia
Concept Design,
Masterplanning,
Economic Planning,
Economic and Social
Impact Analysis,
Copyright 2019
Urban Xtreme,
Indoor Adventure
Centre, Australia
Concept Design,
Masterplanning,
Construction
Documentation,
Interior Fit-out
Copyright 2019
OUR
SERVICES
Masterplanning and
Concept Design
Attraction Design
Documentation
Design and
Procurement of
Attractions and Rides
Theming and Custom
Art Fabrication
Live Shows and
Entertainment
Production
Animal Exhibits and
Presentations
Business Planning and
Feasibility Studies
Operational Management
Consultancy
Copyright 2019
Copyright 2019
Concept
Design
Masterplanning
Copyright 2019
Schematic Design &
Design Development
Copyright 2019
Construction
Drawings
Copyright 2019
Copyright 2019
Specialty
Fabrication
Copyright 2019
Johor, Malaysia
Fabrication Facility
Pico Gold Coast
Copyright 2019
Office and Fabrication Facilities
Pico Shanghai Pico Dubai
Pico Singapore Pico Malaysia Pico BeijingPico Thailand
Pico London Pico Los Angeles Pico Shanghai
Live Show and
Entertainment
Production
Copyright 2019
Aladdin The Musical
Indonesia
Spiderman Show
Indonesia
Tiger Island
Australia
Jetski Pirates
Australia
Copyright 2019
Custom Art
Installation
Great
attractions
understand the
higher purpose
for visitors and
deliver
outstanding
customer
experiences at
every touch
point
Copyright 2019
Our team has the experience and
expertise to assist our Clients in
developing detailed business plans
including:
• Market Study Reports
• Feasibility Studies
• Marketing Plans
• Development Budgets
• Operational Budgets
• Project Cost Plans
• Project Cash Flows
Economic Planning,
Cash Flows &
Feasibility Studies
Copyright 2019
34
Our experienced team will look to understand
the customer touch points at every stage in the
project to ultimately provide a level of
operating excellence & service that will
surprise, delight and make your guests want to
share the experience and return.
Prior to launch our operations team can
consult to ensure a visitor centric approach to
➢ Concept & Strategy
➢ Business Case Planning
➢ Branding & Marketing
Thru Pre-Opening , Launch and Delivery we are
able to provide a range of services including
• Business Strategy
• Marketing ,Promotions & Comms
• Operational Process
• Budgeting
• Technology Solutions
• Customer Service
• Resource & Recruitment
• People Leadership & Training
• Show Design & Scripting
• Safety & Compliance
• Maintenance & Procedures
• Business Optimization
• HR Systems and Performance
Customer & Operations
Delivery
Copyright 2019
Your Partner in
Themed Attractions and
Entertainment
Disclaimer: The visuals shown in this literature were taken by photographers commissionedby Pico or Pico’s direct or indirect clients. The visuals were chosen to highlight Pico’s part in our clients’ projects and to place it in context.
While care has been taken to select the most appropriate visuals, no implication is intended that all elements in the projects depicted were created or built solely by Pico.
Mark Eady
Creative Director.
M. 61 (0)418 150 306
E. mark.eady@au.pico.com
Greg Holt
Creative Director.
M. 61 (0)403 949 681
E. greg.holt@sg.pico.com
Pico Play Pty. Ltd.
Unit 2B, 11 Station Street,
Nerang, Gold Coast, QLD 4211, Australia
www.pico.com/themed-attractions
Pico Play Pte Ltd.
Level 1 Pico Creative Centre
20 Kallang Ave Singapore 339411

More Related Content

PDF
Capital Structure Policy/abshor.marantika/Aurora Stephani Siahaan/3-03
PPTX
Metodologi penelitian uma sekaran
PPTX
Perencanaan Keuangan Jangka Panjang
PPT
Materi 2 dosen 1
PDF
Artikel 6.MAD CAPM dan APT
PPTX
Disneyland Project presenting slide for HTM
PDF
5 阿帕奇全世界近作
Capital Structure Policy/abshor.marantika/Aurora Stephani Siahaan/3-03
Metodologi penelitian uma sekaran
Perencanaan Keuangan Jangka Panjang
Materi 2 dosen 1
Artikel 6.MAD CAPM dan APT
Disneyland Project presenting slide for HTM
5 阿帕奇全世界近作

Similar to Pico Play and what we do (20)

PPTX
AMUSEMENT PARKS.pptx
PDF
Business 101
PPTX
Seven wonders-of-vancouver-4.0
PPTX
international park.pptx
PDF
Destination Management Course
PDF
Destination Management Course
PPT
Museums and Theme-Parks - A Complex Interaction
PDF
Destination Canada's Experience Toolkit
PDF
Presen2
PDF
Walt Disney World Campaign Project
PPTX
disneyland pptx.pptx, design and characters
PPT
Global Business Strategy_Walt disney
PPTX
Presentation Brand Value: Wizard City
PDF
Destinations Online
PPTX
Htm 490 Best practices
PPTX
Caribbean Agrotourism Policy Setting Workshop: Annie Bertrand; Community Base...
PDF
Profile.Services
PDF
LEE SIEFKEN MARKETING DIRECTOR - ENTERTAINMENT, LIFESTYLE & LEISURE BRAND SPE...
PPTX
Tourism Development Programme
PPTX
AMUSEMENT PARKS.pptx
Business 101
Seven wonders-of-vancouver-4.0
international park.pptx
Destination Management Course
Destination Management Course
Museums and Theme-Parks - A Complex Interaction
Destination Canada's Experience Toolkit
Presen2
Walt Disney World Campaign Project
disneyland pptx.pptx, design and characters
Global Business Strategy_Walt disney
Presentation Brand Value: Wizard City
Destinations Online
Htm 490 Best practices
Caribbean Agrotourism Policy Setting Workshop: Annie Bertrand; Community Base...
Profile.Services
LEE SIEFKEN MARKETING DIRECTOR - ENTERTAINMENT, LIFESTYLE & LEISURE BRAND SPE...
Tourism Development Programme
Ad

Recently uploaded (20)

PPTX
Social Awareness on Municipal Solid Waste.pptx
DOC
UNG毕业证学历认证,阿莱恩特国际大学毕业证文凭证书
PDF
WKA? #29.5: "HELLO NURSE" TRANSCRIPT.pdf
PDF
What is Rotoscoping Best Software for Rotoscoping in 2025.pdf
PDF
WKA #29: "FALLING FOR CUPID" TRANSCRIPT.pdf
PDF
Lucky_MangA chapter 2. Story and Art by Enaji Studio
PPTX
SWweredddddaregqrgWWEQEwqdewf final.pptx
PDF
Can You Imagine? Read along and let’s see!
PPTX
Kulipari: Army of Frogs Movie - OVFX Story Internship 2023
PPTX
Safety_Pharmacology_Tier2_Edibbbbbbbbbbbbbbbable.pptx
PPTX
AEN 302 - Brinjal, Bhendi, Tomato Pests - PPT 1 - Agri Junction.pptx.pptx
PPTX
continuous_steps_relay.pptx. Another activity
PDF
Western Pop Music: From Classics to Chart-Toppers
DOCX
Elisabeth de Pot, the Witch of Flanders .
PPTX
701301-Happy Birthday Slideshow Template.pptx
PPTX
G.A.M.E. O.N.! (General — Art — Mythology — Entertainment — Obscure Naata) [2...
PDF
Best IPTV Service Providers in the UK (2025) – Honest Reviews & Top Picks
PPTX
understanding the Human DNA components database design
PPTX
GILGIT BALTISTAN HISTORY ,ADMINISTRATIVE , CONSTITUTUINAL STATUS , GEOGRAPMY ...
PDF
Module-3-Week005-to-Week006-PPT.pdf hahahgs
Social Awareness on Municipal Solid Waste.pptx
UNG毕业证学历认证,阿莱恩特国际大学毕业证文凭证书
WKA? #29.5: "HELLO NURSE" TRANSCRIPT.pdf
What is Rotoscoping Best Software for Rotoscoping in 2025.pdf
WKA #29: "FALLING FOR CUPID" TRANSCRIPT.pdf
Lucky_MangA chapter 2. Story and Art by Enaji Studio
SWweredddddaregqrgWWEQEwqdewf final.pptx
Can You Imagine? Read along and let’s see!
Kulipari: Army of Frogs Movie - OVFX Story Internship 2023
Safety_Pharmacology_Tier2_Edibbbbbbbbbbbbbbbable.pptx
AEN 302 - Brinjal, Bhendi, Tomato Pests - PPT 1 - Agri Junction.pptx.pptx
continuous_steps_relay.pptx. Another activity
Western Pop Music: From Classics to Chart-Toppers
Elisabeth de Pot, the Witch of Flanders .
701301-Happy Birthday Slideshow Template.pptx
G.A.M.E. O.N.! (General — Art — Mythology — Entertainment — Obscure Naata) [2...
Best IPTV Service Providers in the UK (2025) – Honest Reviews & Top Picks
understanding the Human DNA components database design
GILGIT BALTISTAN HISTORY ,ADMINISTRATIVE , CONSTITUTUINAL STATUS , GEOGRAPMY ...
Module-3-Week005-to-Week006-PPT.pdf hahahgs
Ad

Pico Play and what we do

  • 1. Your Partner in Themed Attractions & Entertainment
  • 2. Demand is growing for unique experiences that can be shared with family and friends; and cherished for a lifetime. Gumbuya World Australia Copyright 2019
  • 3. S.E.A. Aquarium Sentosa Island, Singapore In a competitive landscape, there is a need to find new ways to grow the tourism economy by developing unique destinations. Copyright 2019
  • 4. Universal Studios Sentosa Island, Singapore How do you anchor your investment with a compelling reason for people to chose your destination over others? Copyright 2019
  • 5. Pico is Your Partner in Themed Attractions & Entertainment. With our unique approach and business model for success we will help you plan and deliver your vision, from concept to completion. Innovative, Insightful and Inspired Copyright 2019
  • 6. Global Strength Local Presence Over 2,000 inspired professionals Publicly listed on HKSE since 1992 US$630million turnover in 2019 100,000sqm of production facilities Copyright 2019
  • 7. Global Strength in 36 Cities 1. BANDAR SERI BEGAWAN 2. BANGKOK 3. BEIJING 4. CAIRO 5. CHENZHOU 6. CHONGQING 7. COLOMBO 8. DOHA 9. DONGGUAN 10. DUBAI 11. GOLD COAST 12. GUANGZHOU 13. HANOI 14. HO CHI MINH CITY 15. HONG KONG 16. JAKARTA 17. KUALA LUMPUR 18. LONDON 19. LOS ANGELES 20. MACAU 21. MANAMA 22. MANILA 23. MELBOURNE 24. PERTH 25. RIYADH 26. SEOUL 27. SHANGHAI 28. SHENZHEN 29. SINGAPORE 30. SYDNEY 31. TAIPEI 32. TOKYO 33. WUHAN 34. XIAN 35. YANGON 36. ZHENGZHOU
  • 8. Quality and Sustainability World Class, World Conscious ISO 9001 ISO 20121 ISO 14001 OHSAS 18001 SA 8000 Themed Entertainment Association Member Australian Amusement Leisure & Recreation Association Member World Association of Zoos and Aquariums Member World Wildlife Fund Sponsor International Association of Amusement Parks and Attractions Member EMS 596518
  • 9. Specialties and Services VISUAL BRANDING EXPERIENCES EVENT MARKETING WORLD EXPO SPORTS EXIBITION MARKETING THEMED ATTRACTIONS AND ENTERTAINMENT INTERIOR AND RETAIL EXPERIENCE DESIGN
  • 10. Pico’s Unique Approach Strategy to Execution, Concept to Completion Leverage Our Knowledge Base Deliver Powerful and Engaging Experiences Build and Deliver with Global Logistics Idea Driven Solutions Copyright 2019
  • 11. Copyright 2019 Samsung Everland Resort South Korea delivery We bring destinations to life through powerful and engaging experiences. We are your partner, from strategy to execution, concept to completion.
  • 12. Wanda Movie Park China We’re results-driven, with business models that deliver data-driven, measurable return on investment. We have deep expertise in creating engagements by harnessing our technology, content and creative services. knowledge base Copyright 2019
  • 13. We build experiences centered in creative story-telling. We understand that engaging with consumers requires connecting with them, dynamically using human-centered audience interaction. idea-driven Art Science Museum Marina Bay Sands, Singapore Copyright 2019
  • 14. With over fifty years in the business, we have built a massive variety of projects around the world. Our global logistic and production capabilities are second to none. build / deliver Hub Zero Family Entertainment Centre Dubai, UAE Copyright 2019
  • 15. Themed Attractions & Entertainment Pico is a complete concept, design and planning facility offering clients bespoke themed attractions, immersive environments and entertainment for tourism and leisure destinations. Our attraction projects include: Theme Parks, Family Entertainment Centers, Themed Interiors, Concept Dining & Retail, Water Parks, Aquariums, Zoos & Nature Parks Copyright 2019
  • 16. Copyright 2019 Universal Studios, Singapore Design & Build – Themed Interiors, Facades & Area Development
  • 17. Disneyland Resorts, Hong Kong & Shanghai Design & Build – Architectural Ornamentation, Props & Area Development Copyright 2019
  • 18. River Safari, Singapore Design & Build – Animal Enclosures / Exhibits & All Guests Areas Copyright 2019
  • 19. Samsung Everland, Korea Design & Build – Water Slide Theming Copyright 2019
  • 21. Darwin Water Theme Park, Australia Concept Design, Masterplanning, Economic Planning, Economic and Social Impact Analysis, Copyright 2019
  • 22. Urban Xtreme, Indoor Adventure Centre, Australia Concept Design, Masterplanning, Construction Documentation, Interior Fit-out Copyright 2019
  • 23. OUR SERVICES Masterplanning and Concept Design Attraction Design Documentation Design and Procurement of Attractions and Rides Theming and Custom Art Fabrication Live Shows and Entertainment Production Animal Exhibits and Presentations Business Planning and Feasibility Studies Operational Management Consultancy Copyright 2019
  • 26. Schematic Design & Design Development Copyright 2019
  • 29. Pico Gold Coast Copyright 2019 Office and Fabrication Facilities Pico Shanghai Pico Dubai Pico Singapore Pico Malaysia Pico BeijingPico Thailand Pico London Pico Los Angeles Pico Shanghai
  • 30. Live Show and Entertainment Production Copyright 2019 Aladdin The Musical Indonesia Spiderman Show Indonesia Tiger Island Australia Jetski Pirates Australia
  • 32. Great attractions understand the higher purpose for visitors and deliver outstanding customer experiences at every touch point Copyright 2019
  • 33. Our team has the experience and expertise to assist our Clients in developing detailed business plans including: • Market Study Reports • Feasibility Studies • Marketing Plans • Development Budgets • Operational Budgets • Project Cost Plans • Project Cash Flows Economic Planning, Cash Flows & Feasibility Studies Copyright 2019
  • 34. 34 Our experienced team will look to understand the customer touch points at every stage in the project to ultimately provide a level of operating excellence & service that will surprise, delight and make your guests want to share the experience and return. Prior to launch our operations team can consult to ensure a visitor centric approach to ➢ Concept & Strategy ➢ Business Case Planning ➢ Branding & Marketing Thru Pre-Opening , Launch and Delivery we are able to provide a range of services including • Business Strategy • Marketing ,Promotions & Comms • Operational Process • Budgeting • Technology Solutions • Customer Service • Resource & Recruitment • People Leadership & Training • Show Design & Scripting • Safety & Compliance • Maintenance & Procedures • Business Optimization • HR Systems and Performance Customer & Operations Delivery Copyright 2019
  • 35. Your Partner in Themed Attractions and Entertainment Disclaimer: The visuals shown in this literature were taken by photographers commissionedby Pico or Pico’s direct or indirect clients. The visuals were chosen to highlight Pico’s part in our clients’ projects and to place it in context. While care has been taken to select the most appropriate visuals, no implication is intended that all elements in the projects depicted were created or built solely by Pico. Mark Eady Creative Director. M. 61 (0)418 150 306 E. mark.eady@au.pico.com Greg Holt Creative Director. M. 61 (0)403 949 681 E. greg.holt@sg.pico.com Pico Play Pty. Ltd. Unit 2B, 11 Station Street, Nerang, Gold Coast, QLD 4211, Australia www.pico.com/themed-attractions Pico Play Pte Ltd. Level 1 Pico Creative Centre 20 Kallang Ave Singapore 339411