Possibility Thinking about Cloud Computing
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The document discusses possibility thinking around cloud computing. It provides an overview of cloud computing concepts including service and delivery models. It outlines some limitations and challenges around cloud adoption. The document also discusses Intel's journey with cloud computing, moving from basic virtualization to a future state of hybrid and federated clouds. It suggests focusing on what is possible rather than limitations when considering cloud options.
Possibility Thinking about Cloud Computing
- 1. Possibility Thinking about Cloud Computing Catherine Spence, IT Enterprise Architect and PaaS Lead November, 2012 INTEL CONFIDENTIAL
- 2. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA2 Legal Notices This presentation is for informational purposes only. INTEL MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Intel and the Intel logo are trademarks of Intel Corporation in the U.S. and/or other countries. * Other names and brands may be claimed as the property of others. Copyright © 2012, Intel Corporation. All rights reserved.
- 3. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA3 Agenda A Quick Guide to Possibility Thinking Cloud Computing, Services and Deployment Models Cloud Limiters and Concerns Key IT Challenges Intel’s Cloud Journey Possibility Thinking about Cloud Computing
- 4. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA4 A Quick Guide to Possibility Thinking Define ideal state • Where you want to be, not where you are Set impossible goals • Think revolutionary, not evolutionary Ask “What would it take?” • Fresh approaches to problem solving Challenge can’t, Celebrate can • Focus on what’s possible instead of roadblocks Have fun! • Recognize individual and team dedication and results
- 5. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA5 Cloud Computing Attributes 1 • On-demand self-service • Broad network access • Rapid elasticity • Measured service • Resource pooling • Shared multiple tenants Service Models • Software as a Service • Platform as a Service • Infrastructure as a Service Delivery Models Public, Private, or Hybrid What is a Cloud? • A highly available, flexible and shared computing environment
- 6. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA6 SaaS = On Demand Software Applications Users sign up (subscribe) and just start using apps
- 7. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA7 PaaS = On Demand Development/Hosting • Developers code their app and push it into the cloud • Pre-provisioned common platform of abstracted middleware & infrastructure • Automation to speed deployment and app management • Platform facilitates cloud-aware applications • Platform provides runtime container, elastic scaling and high availability • Maximize resource sharing via multi-tenancy and reusable web services APP 1 APP 2 … APP n PaaS Common Platform Runtime PaaS Tools and Automation IaaS or traditional infrastructure
- 8. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA8 IaaS = On Demand Compute, Storage, Network Cloud Infrastructure Network Storage Compute Security Datacenter facilities (e.g. cooling, power) Discrete Datacenter Virtualized Datacenter Cloud Datacenter Efficient and Secure Open Architecture Simplified NetworkFlexible Management 10G Unified Network Unified Network Servers Storage Arrays Mgmt VM VM VM VM Consolidation Discrete networks Compute NetworkStorage Management 1 source: Source: Cut $25B in annual “excess” by 2015 making deployment of clouds simpler. Projects out $142B in annual Bain spending estimates on infrastructure and assumes we can reduce by 15% by 2015. Extrapolating on 2013 yearly estimate of $142B, assumes 15% reduction. 2013: $142B spend in infrastructure / support that doesn’t add value but is “overhead” of deployment (source: Bain) Cloud: Opportunity to save $25B in annual “excess” IT spend by 20151 Evolution of the Datacenter
- 9. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA9 Platform as a Service (PaaS) Software as a Service (SaaS) Infrastructure HW Mgmt Infrastructure as a Service (IaaS) Enterprises Consumers Internet Developers Service Providers Cloud Applications Summary of Cloud Services Facilities
- 10. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA10 Cloud Deployment Models Private Clouds Public Clouds Virtual Private and Hybrid clouds Cloud Brokers Behind the Firewall Security Compliance and Governance Interoperability Multi-tenant Rapid Deployment Reduced Capital Expenditure External vendor expertise
- 11. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA11 Cloud Limiters: Where are the roadblocks? Technology Maturation Security Lack of automation More power efficiency Standards Acceptance of Risk IP protection Interoperability and lock in Compliance and audit Guaranteed quality of service A Cultural Shift And Technology Advancement Is Needed
- 12. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA12 Today’s Key IT Challenges Security Efficiency Lock-inManageability “We have seen lock-in return as a top concern… routinely seeking alternatives to proprietary virtualization and cloud computing technology” IT will spend ~$2T on deployment and operations thru 2015 unless smarter infrastructure radically simplifies management of virtualized environments 70% of respondents saying security is top concern in moving to public cloud¹ Today’s technology would require building 45 new coal power plants to support 2015 IT infrastructure² Must Evolve to Address Key Challenges
- 13. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA13 Intel IT Vital Statistics 6,400 IT employees – 54 global sites 91,500 Intel employees† – 164 sites, 62 countries 87 Data Centers – ~75,000 servers >138,000 Devices – >109K PCs (80%+ mobile) – >29,000 Handhelds (58% BYO) Source: Information provided by Intel IT as of Jan 2012. † does not include wholly owned subsidiaries that Intel IT does not directly support
- 14. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA14 Intel and Industry Cloud Maturity IT Ops App Owner App Dev End User Consumers 14 Simple Compute IaaS Compute, Storage, and Network 2010 Intel Cloud 1.0 Minimal Industry Solutions Simple SaaS Legacy Apps Industry Normalized? 2014 Intel Cloud 3.0 Federated and Open Cloud 2011 Intel Cloud 1.5 Simple Compute IaaS Compute, Storage, and Network Complex Compute IaaS Early Industry Solutions Simple SaaS Cloud Aware Apps Legacy Apps 2012 Intel Cloud 2.0 Open Industry Materializes Full Private IaaS Complex SaaS Private PaaS Industry Normalizing 2013 Intel Cloud 2.5 Hybrid IaaS Hybrid SaaS Legacy Apps Hybrid PaaS Cloud Aware Apps Legacy Apps Cloud Aware Apps By end of 2013, hybrid is the norm
- 15. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA15 Intel’s Cloud Journey Tomorrow Hybrid Cloud Large Private Cloud Limited Public Cloud Today • 72% Virtualized • 80% of New Services in the Cloud • Under 1 Hour to Deploy Infrastructure • Small number of SaaS apps in usage • Land Applications in Minutes • Automation: Lower Cost with Less Resources • Open Cloud for Bursting Capacity • SaaS for non-differentiated apps
- 16. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA16 What’s Ahead for Cloud At Intel? Zero Business Impact • Application design for failure • Reduce MTTR (Mean Time to Restore) • Increase availability • Automated, end-to-end service-managed Cloud Velocity for Service Provisioning • On-demand self-service the norm • Innovative idea to production <day • Provision VMs within minutes • External Cloud for burst demand • Automated sourcing decisions 80% Effective Asset Utilization • Pervasive virtualization (75%) • Enterprise app virtualization • Secure virtualization • Larger pools in fewer data centers Future GoalsCurrent (2012)Past (2009) Design GridTraditional Office & Enterprise Distinct Clouds Public Federated Clouds Design Office/Enterprise /Services Public
- 17. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA17 Possibility Thinking about Cloud Computing • Ideal State: Federated, open hybrid cloud • Impossible goals: – 80% virtualized – Apps in < a day • What it takes: Cloud transition is a multi-year journey • Celebrate “can”: Energized team and culture shift • Have fun!
- 19. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA19 Resources for You • Engage with ODCA • Learn about usage models • Use the RFP Tool • www.opendatacenteralliance.org Over 300 Global IT leaders representing over $100B in annual IT spend Learn more about IT@Intel best practices www.intel.com/it
- 20. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA20 Cloud Services Examples Primary Market IDC IT Product Taxonomy Applications Application Development & Deployment System Infrastructure Software NIST “taxonomy” Application as a Service (NIST calls this “SaaS”) Platform as a Service Infrastructure as a Service Secondary Market IDC IT Product Taxonomy Collaborative Applications Content Applications Enterprise Resource Management Applications Supply Chain Management Applications Operations and Manufacturing Applications Engineering Applications Customer Relationship Management Applications Application Development Software Application Server Middleware Data Access, Analysis, and Delivery Information & Data Management Integration & Process Automation Middleware Other Application Dev and Deployment Quality & Life-Cycle Tools Enterprise Portals System and Network Management Security Applications Systems Software Servers Storage Networks Clients Servers Storage CloudServices Source: IDC March 2011
- 21. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA21 Value and Evolution to Private Cloud Source: Gartner , December 2010 1 The Drivers and Challenges of Private Cloud Computing (G00210705) 2 The Road Map From Virtualization to Cloud Computing (G00210845) 1 2
- 22. Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA22 Security Concerns Continue To Cloud The Use Of Public IaaS Offerings Forrester Research Inc, November 2010 “Companies Building Private Clouds Focus On Infrastructure But Not Operations” Cloud Computing Concerns Concerns over Security and Compliance drive need for private cloud