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wRAPped Up By Yael Bradman
1
2
• Showcasing the changing talent and genres through time, with different genres
being showcased every month withNovembers edition being rap
• Rap is known as a minimalist and one tone genre, we want to change this
• Make clear and vivid that there are many sub genres in the genre of rap and more
to it
• Inform and highlight different types of genres every month in different editions all
slightly linking into rap
• As well as the change in fashion in the genres of North London music magazine
Purpose:
Form:
• The form of this magazine has an option of, interviews, layout conventions and
images
• There will be many images of the genre of rap as well as soft, indie and heavy
rock to show the difference
• There will be two interview’s from two different views to show the contrast
• Each page will be different from one another from many images to none
3
Genre:
• Rap music has three main sub
genres, indie, soft and heavy metal
• Known to be a vocal technique
• Genre of Rap emphasis rhythm and
individual expression
• Not just about the music but also artist
and fashion
• Shows how the world and role models
are changing
4
Competition:
5
Primary Target Audience:
• The main target audience is boys and
girls 15-18 year olds
• This music is main relevant to the age
not the genre, race or ethnicity as
many backgrounds listen to it
• 15 to 18 year olds are in the
experimental and trail phase to new
music styles linking to the genre
• NRS social grade of B and C1
therefore middle or working class
would be listening to this
6
Secondary Target Audience:
• Would be young adults interested in
change and fashion 18-35 descending
into their adulthood life
• They will be trying to stay up to date
and youthful with what is popular
• These 18-35 year olds will have the
NRS social grade of B as there from a
middle class group
• Would have an interest in many genres
not just rap as they are interested in
new things
7
Resources and Personnel:
• Three main resources we would need are models, props and photoshop
• As were making a new online ad print based magazine we try to make it interesting
and vibrant to the readers
• Props and cloths would exchange the genre of rap for this month as they would
wear ripped jeans and oversized band t shirts and dark cloths which makes it clear
and grabs there focus
• wRAPped up will have three different main shots to clarify the sub-genre of rap not
just one image which we would automatically think of
8
Marketing Methods:
• Printing and handing out flier’s around various rap genre related concerts would
interest the readers as they now know the magazine is similar to their previous
concert
• These would also be handed out at youth clubs as the primary audience is 15-18
year olds so therefore would create publicity
• As well as paid media advertising as they would mainly be on the phones and
online at this day and age
9
Distribution:
• Selling copies of the months magazine in popular record shops
which emphasis the vibrant music scene developing
• As well as selling these copies in student unions and schools in
North London addressing the primary target audience
• Distributing online would be by producing a website linking to the
magazine
10
Colour Scheme:
• Four main colours are red, green,
black and pastel colours scattered
around the page
• With black being used on the majority
of the pages to crate a contrast
• The red and green being bright and
vibrant colours to the page to grab
peoples attention which has
connotations of rap
• I’m trying to crate a noticeable and
striking magazine which would link into
every sub genre being used in ever
months edition
11
Font Styles:
It
• I want to use font styles which stand out and attract people attention
which links into the genre of rap as is known as a loud and booming
genre
• The fonts will flow onto the other letters next to one another to
create a casual and easy going form
Wrapped up
Wrapped up
Wrapped up
12
Sketches of double page and front cover:
13

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Practise powerpoint - Magazine

  • 1. wRAPped Up By Yael Bradman 1
  • 2. 2 • Showcasing the changing talent and genres through time, with different genres being showcased every month withNovembers edition being rap • Rap is known as a minimalist and one tone genre, we want to change this • Make clear and vivid that there are many sub genres in the genre of rap and more to it • Inform and highlight different types of genres every month in different editions all slightly linking into rap • As well as the change in fashion in the genres of North London music magazine Purpose:
  • 3. Form: • The form of this magazine has an option of, interviews, layout conventions and images • There will be many images of the genre of rap as well as soft, indie and heavy rock to show the difference • There will be two interview’s from two different views to show the contrast • Each page will be different from one another from many images to none 3
  • 4. Genre: • Rap music has three main sub genres, indie, soft and heavy metal • Known to be a vocal technique • Genre of Rap emphasis rhythm and individual expression • Not just about the music but also artist and fashion • Shows how the world and role models are changing 4
  • 6. Primary Target Audience: • The main target audience is boys and girls 15-18 year olds • This music is main relevant to the age not the genre, race or ethnicity as many backgrounds listen to it • 15 to 18 year olds are in the experimental and trail phase to new music styles linking to the genre • NRS social grade of B and C1 therefore middle or working class would be listening to this 6
  • 7. Secondary Target Audience: • Would be young adults interested in change and fashion 18-35 descending into their adulthood life • They will be trying to stay up to date and youthful with what is popular • These 18-35 year olds will have the NRS social grade of B as there from a middle class group • Would have an interest in many genres not just rap as they are interested in new things 7
  • 8. Resources and Personnel: • Three main resources we would need are models, props and photoshop • As were making a new online ad print based magazine we try to make it interesting and vibrant to the readers • Props and cloths would exchange the genre of rap for this month as they would wear ripped jeans and oversized band t shirts and dark cloths which makes it clear and grabs there focus • wRAPped up will have three different main shots to clarify the sub-genre of rap not just one image which we would automatically think of 8
  • 9. Marketing Methods: • Printing and handing out flier’s around various rap genre related concerts would interest the readers as they now know the magazine is similar to their previous concert • These would also be handed out at youth clubs as the primary audience is 15-18 year olds so therefore would create publicity • As well as paid media advertising as they would mainly be on the phones and online at this day and age 9
  • 10. Distribution: • Selling copies of the months magazine in popular record shops which emphasis the vibrant music scene developing • As well as selling these copies in student unions and schools in North London addressing the primary target audience • Distributing online would be by producing a website linking to the magazine 10
  • 11. Colour Scheme: • Four main colours are red, green, black and pastel colours scattered around the page • With black being used on the majority of the pages to crate a contrast • The red and green being bright and vibrant colours to the page to grab peoples attention which has connotations of rap • I’m trying to crate a noticeable and striking magazine which would link into every sub genre being used in ever months edition 11
  • 12. Font Styles: It • I want to use font styles which stand out and attract people attention which links into the genre of rap as is known as a loud and booming genre • The fonts will flow onto the other letters next to one another to create a casual and easy going form Wrapped up Wrapped up Wrapped up 12
  • 13. Sketches of double page and front cover: 13