Preparation of questionnaires
Download as PPTX, PDF11 likes16,349 views
This document provides guidelines for developing effective survey and research questions. It discusses important considerations for question format, question design, pre-testing questions, minimizing bias, and standardized administration. The goal is to gather accurate information from respondents without error or influence. Both open-ended and closed-ended question types are covered, along with response formats like Likert scales. Common pitfalls to avoid like double-barreled or leading questions are also outlined. Proper formatting and layout of the survey instrument is recommended.
Preparation of questionnaires
- 3. List of a research or survey questions asked to respondents, and designed to extract specific information.
- 4. (1) collect the appropriate data. (2) make data comparable and amenable to analysis. (3) minimize bias in formulating and asking question. (4) to make questions engaging and varied.
- 5. Define the topics with details of information needed to answer research question Prepare a list of variables Think ahead about analyzing the information and statistics to be used. Prepare first draft Revise. Change technical terms. Use short sentences.
- 6. Pre-test to find out how respondents understand the questions Further sorting out of words and phrases. If possible, do a large pre-test. Administer the questionnaire
- 7. Type of response format has implication for analysis Closed questions offer respondents a number of defined response choices Open-ended questions allow respondents freedom to respond in their own way.
- 8. 1. Open-ended – Questions in which the respondent answers in his own words 2. Closed-ended (or Fixed Alternative) – Question in which respondent selects one or more options from pre- determined set of responses Simple dichotomy Closed ended question with only two response alternatives Multiple Choice Closed ended question with more than two response alternatives
- 9. There are two possible formats: The Likert Type ( 7- points format): Strongly agree; agree; undecided; disagree; strongly disagree. Forced Choice (4 - points format): Strongly agree; agree; disagree; strongly disagree.
- 10. Long complex questions Double-barreled questions Leading questions Double negatives Jargon or abbreviations Words with double meanings Emotionally slanted questions
- 11. Objective is to gather information without error or bias Have standardized interview procedure from one subject to another Probing procedure should be uniform
- 12. Interviewers should have prior training for a uniform approach Gestures and body language should be given particular attention
- 13. • Keep questionnaire short if possible, but not too short that you sacrifice needed information • Do not over crowd questionnaire • Provide decent margin space • Use multiple- grid layout for questions with similar responses • Use good quality print paper.
- 14. • Use booklet form if possible • Carefully craft the questionnaire title: 1. Captures respondent’s interest. 2. Shows importance of the study. 3. Shows interesting nature of the study.
- 15. Sunil malhotra,computer application in business.kalyani publishers,2012 Anita goel,computer fundamentals, Pearson publications,2012 www.wikiepedia.com