Presentación techba v1
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This document provides information about Nanoresonance Technology S.A. de C.V., an R&D company that develops frequency generation technology with applications in agriculture. It discusses the company's history, products, market opportunities in California agriculture, business model, competition, marketing strategy, and financial projections. The technology modifies water frequencies to help plants absorb water and nutrients more efficiently, increasing yields. The company aims to partner with distributors in the US to rent the equipment to farmers and generate revenue from the resulting increased production.
Presentación techba v1
- 1. NANORESONANCE TECHNOLOGY S.A. DE C.V. División agrícola. Luis Alfredo Bonilla Garza CEO E-mail: dir_general@nanoresonance.com.mx Phone: 52+(449) 978 6787 52+(449) 978 2187 Address: Mahatma Gandhi Sur No. 709 ZC: 20280. Aguascalientes, México. 21March 2012
- 2. NANORESONANCE TECHNOLOGY S.A. DE C.V. We are a R&D company, and we have international patents in frequencies generation and its different applications. The company was founded on December 12, 2006, as a joint venture between Gausser Fluid Technology and NRT Inc. In 2009 NRT went out of business and sold back their share to Gausser Fluid Technology. Income: during the last 6 years income has been 1.5 million dollars and its from sales and R&D funding. Personnel: the team is integrated by 15 people. 6 engineers, 3 administrative, 4 production labors and 2 students.
- 3. MARKET PAINS. • Lack of water, • Soil degradation, • Demanding regulations, • Subsidies • High prices on energetics, • Imports, • Farmers move to other Crops Varieties looking forward for a higher added value product, • Insufficient knowledge of new crops.
- 4. Californian avocado case • California is one of the world mayor avocado producers. • Since 2007 avocado fields had decrease 20% (65.500 acres in 2007 to 52.150 on 2011) • This has been result of: • the water usage regulations. • Increments in energetics. • Imports from Chile and Mexico. • Demand increase from 220,000 tons to 480,000 tons between 2000 and 2006. • Californian avocado farmers can`t be competitive with the present situation even the market is highly profitable.
- 5. SOLUTIONS OFFERED. The accelerated crop development production unit (UPOD) modifies water using frequencies. This modifications helps plants to: • efficiently adsorb the water and therefore the nutrients, • Avoids plant stress. • Accelerate grow, • More production, • Better root growth, • Pathogen resistance.
- 6. “Strawberry study” The company has installed the UPOD on a strawberry field in Zamora, at harvest mid season. The producer is certified by “Driscoll´s”, that has the highest standards for importing into the United States and Europe. The results show an increment of 24% in just 8 irrigations (21 days), and we expect an increment in the next data recollection (3 weeks)of 50 to 60% increment in production; This as result of the new sprouts that were in the treated plants. The non treated didn’t presented any new leaves or sprouts. This study will be finish on the 15 of may.
- 7. “Recinus or castor oil plant success case” We did an experiment on oleaginous plants as a biodiesel integrated experiment that began late July 2011. Helped by the El Llano Technological and a CINVESTAV expert, we designate our test field keeping the same conditions on watering, nutrients, and soil. After 4 months we achieve a production of 500% more than the witness field. On November 29th 2011 a frost “burn” all the plants; 2 weeks later the treated plants began growing new leafs; untreated plants were killed by the frost. 4 months later we are expecting a new harvest with the same characteristics.
- 8. Business model. We look for a similar model than the one we are using in Mexico, a distributor that will be in charge of the installation and supervision of the equipment and collecting rents. The distributor will have a percentage of the rent. Rents amounts will be calculated in three factors average; fertilizers cost, cultivation duration and expected overproduction. A extra charge for installation, supervision and insurance may be charge depending on other conditions. Rent contract is annual divided in monthly payments. The model advantage is that the farmer will pay the rents of the surplus keeping extra profits of the overproduction. It is a gain-gain model.
- 9. Business model. The farmer earnings will result of: • an overproduction with the standard operational cost, • been more competitive, • Face imports and other barriers. The distributor revenues will be generated by: • Installation, • Supervision, • Statistic control. Nanoresonance Technology revenues will result of: • Rents • Financing (in the near future)
- 10. Business model. EQUIPMENT: Can treat 10 liters(2.8 gallons) per second or up to 24 acres plantation. Lifetime of 2,5 years. DISTRIBUITOR SUPERVISION Every Three weeks.
- 11. The device is based on the principle of MAXIMUM ABSORPTION OF ENERGY known as “magnetic resonance” where specific frequencies generates exponential harmonic square pulses that modify the molecules structure. This can be explain as a reduction on surface tension, that will help plants to absorbs the water and nutrients in an accelerated and efficiently way. The nutrients are also affected by magnetic resonance; they are charged with a polarity (ions), that will easily be adsorbed by the plant. A well Hydrated and nourished plant will develop faster achieving its full potential, becoming far more resistant to pathogens and external conditions also.
- 12. DIRECT COMPETITION: There are systems in the market that use magnets to improve crops. The difference with our system, is the electronic pulse and frequency sweeper. Their technology is based on ionization and ours in the modification of the orbit without expelling the electron. These is translated in stable effect that stays for a longer time in water and nutrients. Ionization is the physic alteration of a atom or molecule by expelling a electron with a magnetic charge. This effect make an instability and makes the atom or molecule to recover stability attaching itself to an opposite charge. The ionization effect is for a short term, because its based on instability.
- 13. Our principles are base in the elongation of electrons orbits, modifying the angle of hydrogen bridges, keeping water molecule stable for a longer period. INDIRECT COMPETITION: There are many technologies that helps to improve agriculture, as mulching, drip irrigation, fertilizers and others. Our system can be a complementary unit more than a competition or substitute. For example, our equipment can be attach to a dripping irrigation system, and the sum will result in higher efficiency and production.
- 14. Marketing and sales. • Experience has teach us that the best way to sale is demonstrating what we claim to do. • Demonstrating tests have to be for a short term (no longer than 1 month) because we know the effectiveness of our equipment. • We are so sure that the client will be pleased, that the firsts equipment's will have a 30 days satisfaction guarantee. • After the acceptance of the technology we can develop the next plan: • Gaining customers: • Search for high agricultural zones.
- 15. Marketing and sales. • Search for a farmer with irrigation system that is interested in free test. • After this test, convince the farmer to become a distributor or give distributors access to its field, so the UPOD can have a showroom. (we have already 2 farmers that agree the installation of the equipment in California). • Webpage exclusive for the UPOD in the US market. • Produce a documentary of testimonies and send them to farmers that have extensive crops areas near the showrooms. • Search for new distributors and duplicate the market strategy to a greater level.
- 16. Marketing and sales. Potential market in the US. • US have 2.2 million farms. • US total agriculture area is 992 million acres. • Croplands estimated in 410 million acres. • Irrigated cropslands 12.7% (49.2million acrees). • Farming size distribution: ACRES PERCENTAGE 1 to 99 49.20% 100 to 499 34,7% 500 to 999 8,1% 1000 to 1999 4,6% 2000 to + 3,4%
- 17. Marketing and sales. • OBJECTIVES • Short term (1 year) • Gain presence in the market. • 2 showrooms, 4 distributors, and 30 equipment's installed. • Create the marketing information (testimonials, videos, etc.). • Mid term (5 years) • Presence in the top 5 agriculture states. • 18 showrooms, 36 distributors and 540 units installed. • Long term (10 years) • Be contract by the 5% of the objective market (13,000 units).
- 18. MANAGEMENT TEAM. Alfredo Bonilla: Partner and CEO. Eliseo Bonilla: Partner and inventor. Miguel Angel Marmolejo: Legal advisor. Ismael Sanchez: Accounting and fiscal Advisor. Heriberto Pedroza. Production manager.
- 19. FINANTIAL PROJECTIONS Client projections: • With a functional showroom, we project that 2 distributor in one zone can sign contracts with 15 to 20 farmers each. • When we achieve this goal, we need to search for new farmers to double the showrooms and also to look for more distributors. We expect that this goal can be gain in one year. • We expect that we can double contracts during the first 3 years, then have a sustain grow for the next 5 years of 50%.
- 20. FINANTIAL PROJECTIONS GROWTH CHART YEAR SHOWROOM DISTRIBUTORS NEW EQ. SUM OF EQ. 1 2 4 60 60 2 4 8 120 180 3 8 16 240 420 4 12 24 360 780 5 18 36 540 1320 6 27 54 810 2130 7 41 81 1215 3345 8 61 122 1823 5168 9 91 182 2734 7901 10 137 273 4101 12002
- 21. FINANTIAL PROJECTIONS BASES (1 UNIT) EQUIPMENT COST $ 14.800,00 ANTICIPATED PAYMENT 5000 EXPORT AND FREIGHT22% $ 3.256,00 COMPANY 70% 3500 COST IN THE US $ 18.056,00 DISTRIBUITOR 30% 1500 MONTHLY RENT $3240 ($135 PER ACRE) MONTHLY COMISION 15% PER EQUIPMENT $486 MONTHLY ROI AT 60% OF PROFITS $1652 TIME FOR ACHIVE ROI 9,5 MONTHS REPLACEMENT OF UNIT 30 MONTHS
- 22. FINANTIAL PROJECTIONS BASES (1 UNIT) COMMISSIONS RETURN OF INVESMENT (ROI) PROFITS MONTH RENT COMISSIONS ACUM. MONTHLY ACCUM. M. PROFIT ACCUM. INITIAL PAY. $ 1.500,00 $ 1.500,00 $ 3.500,00 1 $ 3.240,00 $ 486,00 $ 1.986,00 $ 1.652,40 $ 14.556,00 $ 1.101,60 $ 1.101,60 6 $ 3.240,00 $ 486,00 $ 4.416,00 $ 1.652,40 $ 6.294,00 $ 1.101,60 $ 6.609,60 9 $ 3.240,00 $ 486,00 $ 5.874,00 $ 1.652,40 $ 1.336,80 $ 1.101,60 $ 9.914,40 10 $ 3.240,00 $ 486,00 $ 6.360,00 $ 1.336,80 $ - $ 1.417,20 $ 11.331,60 12 $ 3.240,00 $ 486,00 $ 7.332,00 $ - $ - $ 2.754,00 $ 16.839,60 18 $ 3.240,00 $ 486,00 $ 10.248,00 $ - $ - $ 2.754,00 $ 33.363,60 24 $ 3.240,00 $ 486,00 $ 13.164,00 $ - $ - $ 2.754,00 $ 49.887,60 30 $ 3.240,00 $ 486,00 $ 16.080,00 $ - $ - $ 2.754,00 $ 66.411,60 31 $ 3.240,00 $ 1.486,00 $ 17.566,00 $ 1.754,00 $ 13.056,00 $ -6.000,00 $ 60.411,60 36 $ 3.240,00 $ 486,00 $ 19.996,00 $ 1.377,00 $ 5.794,00 $ 1.377,00 $ 61.788,60 AVG. MONTHLY COMMISSION (3Y) $ 555,44 AVG. MONTHLY PROFIT (3Y) $ 1.716,35
- 23. FINANTIAL PROJECTIONS BASES (15 UNITS, 1 DISTRIBUITOR) COMMISSIONS RETURN OF INVESMENT (ROI) PROFITS MONTH RENT MONTHY ACUM. MONTHLY ACCUM. M. PROFIT ACCUM. INITIAL PAY. $ 22.500,00 $ 52.500,00 1 $ 48.600,00 $ 7.290,00 $ 29.790,00 $ 24.786,00 $ 218.340,00 $ 16.524,00 $ 16.524,00 9 $ 48.600,00 $ 7.290,00 $ 88.110,00 $ 24.786,00 $ 20.052,00 $ 16.524,00 $ 148.716,00 10 $ 48.600,00 $ 7.290,00 $ 95.400,00 $ 24.470,40 $ - $ 16.839,60 $ 165.555,60 12 $ 48.600,00 $ 7.290,00 $ 109.980,00 $ - $ - $ 41.310,00 $ 248.175,60 24 $ 48.600,00 $ 7.290,00 $ 197.460,00 $ - $ - $ 41.310,00 $ 743.895,60 30 $ 48.600,00 $ 7.290,00 $ 241.200,00 $ - $ - $ 41.310,00 $ 991.755,60 31 $ 48.600,00 $ 8.290,00 $ 249.490,00 $ 40.310,00 $ 195.840,00 $ -90.000,00 $ 901.755,60 36 $ 48.600,00 $ 7.290,00 $ 285.940,00 $ 22.720,50 $ 64.648,00 $ 18.589,50 $ 994.703,10 AVG. MONTHLY COMMISSION (3Y 15 UNITS) $ 7.942,78 AVG. MONTHLY PROFIT (3Y 15 UNITS) $ 27.630,64
- 24. FINANTIAL PROJECTIONS • After reaching the goal of 2 showrooms and 4 distributors we expect the following results for the next 3 years. INCOME EXPENSES YEAR RENTS COMMISSION EQ. & PROD. PROFITS 1 $ 2.332.800,00 $ 394.920,00 $ 873.360,00 $ 1.010.376,00 2 $ 6.998.400,00 $ 1.139.760,00 $ 1.746.720,00 $ 4.111.920,00 3 $ 16.329.600,00 $ 2.810.440,00 $ 4.119.264,00 $ 9.454.040,00
- 25. MILESTONES IS YOUR PRODUCT OR SERVICE READY FOR THE US MARKET? • The US market needs a solution to all the problems, this are similar to the ones suffer by Mexico, so our experience can be a success key. • We have enough production capacity to achieve the short and mid terms goals we plan.
Editor's Notes
- #4: Pains: The lack of water, soil degradation, demanding regulations, subsidies and the high prices on energetics, has made farming a weak sector. Imports has made farmers move to other Crops Varieties looking forward for a higher added value product, but sometimes they don’t have the sufficient knowledge. Our device helps to maximize the use of water, restores thick soils, increase production and quality of the plants. These seen as invest per acre results in a higher production, or more tons per acre. Pains: The lack of water, soil degradation, demanding regulations, subsidies and the high prices on energetics, has made farming a weak sector. Imports has made farmers move to other Crops Varieties looking forward for a higher added value product, but sometimes they don’t have the sufficient knowledge. Our device helps to maximize the use of water, restores thick soils, increase production and quality of the plants. These seen as invest per acre results in a higher production, or more tons per acre.
- #5: Pains: The lack of water, soil degradation, demanding regulations, subsidies and the high prices on energetics, has made farming a weak sector. Imports has made farmers move to other Crops Varieties looking forward for a higher added value product, but sometimes they don’t have the sufficient knowledge. Our device helps to maximize the use of water, restores thick soils, increase production and quality of the plants. These seen as invest per acre results in a higher production, or more tons per acre. Pains: The lack of water, soil degradation, demanding regulations, subsidies and the high prices on energetics, has made farming a weak sector. Imports has made farmers move to other Crops Varieties looking forward for a higher added value product, but sometimes they don’t have the sufficient knowledge. Our device helps to maximize the use of water, restores thick soils, increase production and quality of the plants. These seen as invest per acre results in a higher production, or more tons per acre.