Presentation : Mobile Dev. Tech. Talk by Boonyanit Mathayomchan, Ph.D.
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The document discusses software development for Apple devices, highlighting the success of the App Store due to its controlled ecosystem, centralized payment system, and focus on quality. It presents opportunities for Thai developers, noting the low costs associated with entry and the diverse target markets available. Tools like Xcode are introduced for building applications, with suggestions for game development and resources for further learning.
Presentation : Mobile Dev. Tech. Talk by Boonyanit Mathayomchan, Ph.D.
- 1. iOS Experience Sharing : การพัฒนา ซอฟต์แวร์บน IPHONE, IPAD Boonyanit Mathayomchan, Ph.D. Mahidol University International College icboonyanit@mahidol.ac.th Monday, February 28, 2011
- 2. Apple Inc. Monday, February 28, 2011
- 3. Apple as a company Monday, February 28, 2011
- 4. Apple is #3 The Most Valuable Global Brands 2010 Monday, February 28, 2011
- 5. Apple Inc. (AAPL) Monday, February 28, 2011
- 6. Feb 5, 2011 Monday, February 28, 2011
- 7. Today ! Monday, February 28, 2011
- 8. Apple Inc. iPod 2001 iPhone 2007 iPad 2010 297 millions 73.6 millions 14.79 millions consumer electronic products Monday, February 28, 2011
- 9. Monday, February 28, 2011
- 10. Monday, February 28, 2011
- 11. Apps = Application Monday, February 28, 2011
- 12. Why App Store is so successful ? Controlled Ecosystem Centralized Payment Easy Installation Quality Driven Env Monday, February 28, 2011
- 13. Controlled Ecosystem Apple controls what can be sold on App Store Value Programming API User Interaction Usability Monday, February 28, 2011
- 14. Easy Installation Monday, February 28, 2011
- 15. Centralized Payment Customers pay Apple Apple pays developers (70% of the price) Monday, February 28, 2011
- 16. Quality Driven Env Monday, February 28, 2011
- 17. SAME RULES SAME CUSTOMERS Monday, February 28, 2011
- 18. Opportunities for Thai Developers Low Entry Cost Reachable Goal Targetable Market Monday, February 28, 2011
- 19. Low Entry Cost Mac Computer 28,000 Monday, February 28, 2011
- 20. Low Entry Cost iPhone or iPad 22,250 Monday, February 28, 2011
- 21. Low Entry Cost iOS Developer Program 2990 Monday, February 28, 2011
- 22. Low Entry Cost Mac Computer 28,000 iPhone or iPad 22,250 Apple Developer Program 2,990 53,240 Monday, February 28, 2011
- 23. Reachable Goal - most apps are small - deliverable by a small team - integrate with existing services Monday, February 28, 2011
- 24. Targetable Market App category Books Music Business Navigation Education News Entertainment Photography Finance Productivity Games Reference Healthcare & Fitness Social Networking Lifestyle Sports Medical Travel Utilities Weather Monday, February 28, 2011
- 25. Getting the Tools. Xcode is a set of tools When you download Xcode, you will get many programs, also iPhone SDK The main program we will use are: Xcode Interface Builder iPhone Simulator Monday, February 28, 2011
- 26. How to obtain Xcode ? Become Registered Download iPhone Xcode Install Developer (free) (free) Go to http://developer.apple.com/iphone/ Monday, February 28, 2011
- 27. Monday, February 28, 2011
- 28. Let’s Make Hello World in 60 seconds Monday, February 28, 2011
- 29. How we are going to use these tools? Monday, February 28, 2011
- 30. The main question is.. What to develop ? Monday, February 28, 2011
- 31. GAMES Applications Monday, February 28, 2011
- 32. GAMES Hardcore Games ! Casual Games ! Monday, February 28, 2011
- 33. Hardcore Games ! Casual Games ! Monday, February 28, 2011
- 34. Monday, February 28, 2011
- 35. Language: UnrealScript (like c/c++) PC Free for non-commercial. For commercial : $99 & 25% > $5000 Monday, February 28, 2011
- 36. Monday, February 28, 2011
- 37. Language: JavaScript / C# PC or Mac For commercial : $400 - $3000 (pro) Monday, February 28, 2011
- 38. Monday, February 28, 2011
- 39. Language: lua Mac only For commercial : $200 / year Monday, February 28, 2011
- 40. Mac only FREE Let’s see a demo.. Monday, February 28, 2011
- 41. $99 $400 Hardcore Games ! Casual Games ! $200 $0 Monday, February 28, 2011
- 42. Applications Objective-C Monday, February 28, 2011
- 43. Monday, February 28, 2011
- 44. Good place to start developer.apple.com/iphone Monday, February 28, 2011
- 45. Good place to read cocoadevcentral.com Monday, February 28, 2011
- 46. Good place to ask stackoverflow.com Monday, February 28, 2011
- 47. Strategies !!! (1) Sell Apps (2) Sell Ads Monday, February 28, 2011
- 48. Question ? Monday, February 28, 2011
- 49. Creativity Originality Quality Productivity Marketing Technique Monday, February 28, 2011
- 50. Thank You Monday, February 28, 2011