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The trends of mobile in e-commerce, Mobilimes Serg Korneev

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RTB offers global reach and deep targeting but can be costly. Video ads have the highest engagement rate compared to other formats. Retargeting serves as a cost-effective method for converting potential customers.

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The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
The trends of mobile in e-commerce, Mobilimes Serg Korneev
RTB Summary • RTB - global reach, deep targeting, costly. • Video - highest engagement rate among all ad formats • Retargeting - cost-effective tool of converting people into customers.
The trends of mobile in e-commerce, Mobilimes Serg Korneev

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The trends of mobile in e-commerce, Mobilimes Serg Korneev

  • 11. RTB Summary • RTB - global reach, deep targeting, costly. • Video - highest engagement rate among all ad formats • Retargeting - cost-effective tool of converting people into customers.