The document outlines Terry Watson's proposal for a science poster project. It will use a steampunk style to appeal to 16-18 year old students, predominantly females. The steampunk genre incorporates 19th century technology in a historic, vibrant setting. Sketches and mood boards explore typography ideas like using pipes to form text. The proposal is to create a poster with a rich color scheme, textured typography, and imagery promoting science as an exciting career.