The document provides an overview of the Dutch anti-spam legislation implemented in 2004, detailing its provisions that require prior consent for unsolicited electronic communications and the roles of the regulatory authority, OPTA, now ACM. It discusses the law's effectiveness, highlighting a significant reduction in identifiable spam and the lessons learned, including the need to address international spam and the importance of cooperation. The author offers advice on developing effective legislation against spam, emphasizing clear definitions, reasonable enforcement powers, and the significance of early successes.
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