This presentation summarizes an HR and payroll software marketing plan. It discusses the purpose of HR and payroll software in managing employees, time, attendance, benefits and ensuring compliance. It outlines the benefits of increased productivity, reduced errors, and time savings for both HR and payroll software. The target market is garment industries, as they have the greatest need. Both direct marketing through in-person meetings with key contacts and online marketing will be used. The process involves researching target clients, communicating, demonstrating the software benefits, securing orders, timely delivery, and developing ongoing relationships.