Presentation rhm
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Red Hot Media specializes in providing low-cost TV advertising inventory through its media syndicate connections. They can help clients meet key performance metrics like CPM, CPL, and CPP by offering rates 50-70% below average. RHM handles trafficking needs and provides reporting for clients. The sample media buy presented meets a $30,000 budget with a CPM of $2.95, achieving savings of $25,000.
Presentation rhm
- 2. — Red Hot Media specializes in providing a full service solution for your media buying needs. — We are a member of a Media Syndicate which buys, barters and trades for large blocks of avails from National Cable Networks, Network Affiliates and Independent Broadcast Groups on a daily basis. — ate which buys, barters and trades for large blocks of avails from National Cable Networks, Network Affiliates and Independent Broadcast Groups on a daily basis. — Our specialty is providing low cost guaranteed TV inventory. — Our goal is to help our advertisers reach their CPL, CPM, or CPP goals, by offering rates that are 50-70% below the average rate available. — We want to work with you if you do not have a creative, We can help you produce one at a very low cost. We work some of the best TV commercial producers in the business to provide you with an effective and affordable creative.
- 3. — You tell us your media needs and RHM will acquire the inventory. We are able to secure Guaranteed to run inventory: — :15 second, :30 second, :60 second, :90 second, and 1:20 second spots — 5 min and ½ hour spots are also available. — All inventory is dependent on availability — Inventory can be ROS or fixed position — National Cable Networks, Broadcast Networks, Local Cable, National Radio, Local Radio, Hispanic and International — RHM handles all of your trafficking needs — Duplication and delivery of commercial copy — Delivery of full commercial instructions to the inventory provider Network, Station, MSO. — We provide advertisers with Pre-Logs, Post Logs and Affidavits for reporting needs — Since RHMs inventory is not remnant, it can only be pre-empted for political. — When pre-emption does occur spots will be placed in the same rotation the next available scheduled day of air.
- 4. • Sample buy represents a budget of $30,000, achieving a CPM of $2.95 • A savings of $25,000 was achieved in this case • Usual test plan starts at $25,000 Gross • Cash in advanced required, payment plans are available • We work with wire transactions for upfront payment BID #: B-101452 SALESPERSON: Bealey DATE: July 19. 2012 FLIGHT: 4 Weeks LENGTH: 15 Second START DATE: 8.20.2012 Thru 9.17.2012 National Cable Note: Bid based on Avails and Rates Bid Quote # of 15" Networks Run of Schedule (ROS) Week 1 2 3 4 Units Rate Cost Discovery Mon-Sun 8a-4p 25 25 25 25 100 $10,800.00 TNT Mon-Fri 8a-4p 25 25 25 25 100 $14,400.00 Oxygen Mon-Sun 8a-5p 25 25 25 25 100 $14,320.00 TV Land Mon-Fri 9a-5p 25 25 25 25 100 $16,400.00 Grand Total (GROSS) Total 100 100 100 100 400 $55,920.00 $30,000.00 COST $30,000 TOTAL SPOTS 400 CPM $2.03 Demo $2.95
- 5. — Provide RHM with inventory needs and/or KPI goals — Flight Date, Budget, Demo, Inventory wanted(National Cable, Local Spot, Local cable Radio) Length, Daypart — RHM acquires the media and creates a cost effective buy that will exceed your campaigns CPP, CPL, or CPM targets — Provide RHM your commercial master and we take the trafficking process from there making your job easier. — We provide Pre/ Post logs and Affidavits as needed — Our goal is to provide our advertisers with low cost inventory that will help your campaigns succeed. RHM believes that when you grow we grow.
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