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Victoria India Service Design Jam
        TEAM 10  Aanchal Mehta
                Akshata Malhotra
                    Disha Kaushal
                   Jaskeerat Bedi
                     Roli Agrawal
                  Simran Chopra
                       Suvani Suri
Brainstorming
          Areas of                        As we started brainstorming,
          growth?                         we explored the various
                                          aspects of growth and the
                                          different words which come
What is                                   to our mind regarding it.
                                          Some very interesting
growth?              What are the         dimensions came up and
                     effects of growth?   we narrowed down on the
                                          consequences of excessive
                                          growth, leading to saturation
                                          which in turn becomes
                                          negative growth for the
                                          society.
Ideation
                                How can we       Taking forward the aspect of
                                                 negative growth, we
                                bring value to   conceptualized on services
                                them?            that Control & Balance
                                                 resource ultilization. This
What are the                                     tackles the problems relating
                                                 to over consumption- like
problems faced                                   crowded city areas, heavy
by society?                                      traffic, obesity, over
                                                 population, psychological
                                                 traumas, pollution etc.
                  Who are the
                 people
                 involved?
Conceptualizing
                                                            The highlighted issues in the
                                                            ideation phase were
                                                            increasing pollution and
                                       How does it          awareness about saving
                                       benefit at an        resources. Technological
           What are the                individual &         advancement has made
                                       society level?       people’s life easier but has
           ways of saving                                   also resulted in loss of
How do     energy?                                          interaction beyond virtual
people                                                      space. So our concepts
connect?                                                    revolved around a platform
                                                            where people could benefit
                                                            from each other and at the
                                                            same time contribute to the
                                                            environment and society.




                            How does it
                            relate to
                            people’s lives
Final Concept
How does it                                                                    The final concept is a unique
                                               What are the
benefit at an                                                                  car pooling service which
                                               ways of saving
individual &                                                                   caters to the burgeoning
                                               energy?                         demand for public transport
society level?
                                                                               and commuting services in
                                                               How does        the urban scenario.
                 How do                                        it relate to    The service provides a
                 people                                        people’s        platform where people can
                 connect?                                      lives           find and connect with
                                                                               people going to the same
                                                                               destination, thereby
                                         Convenience                           reducing traffic, saving
                                   Social interaction                          energy, saving money and
                                             Comfort
                               Sustainable Environment                         create a social connect.
                                Save Fuel
                           beyond virtual spaceCarbon Footprint
                                               traffic jams
                     fast access Security Sharing Mobility
            Hassle free     Happiness    Companionship      Safety
              Anti-consumerism               Optimize Resources
          Control                  pollution
How does it        What will be
                                                     the
                                                                             Concept detailing
                                  work?
                                                     touchpoints?                         The service is introduced only
                                                                                          through friend invitations. This
How do we                                                                                 ensures a trust circle of the
introduce the                                                                             members as all members
service?                                                             What are             know each other directly or
                                                                     the                  indirectly. It involves a
                                                                     constraints?         registration fee and the
                                             Availability                                 transactions are through a
                What is the                                                               smart card, that can be used
                Unique                  Mobile:            Mobile                         for all local modes of
                                        SMS (for           applications                   transport. The rates are
                Selling Point?          basic
                                                   Website for smart
                                        phones)            phones                         standardized and
                                                                                          dependent on the distance.
                                                                                          Flexible plans and schemes
                            Connect.                                          What will   will be available according
                            Commute.                                          be the      to client preferences and
                            Conserve.                                         revenue     choices.
                                                                              model?      The car owner will be getting
                                                                                          extra points besides the
                                                                                          money for petrol expenses. In
                                                                                          case of unavailability of car
                                                                                          owners, cab and other
                                                                                          modes of transport can be
                                                                                          used on a sharing basis.
service flow
Proposed interface
Web interface         Mobile Application

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Pool In

  • 1. Victoria India Service Design Jam TEAM 10 Aanchal Mehta Akshata Malhotra Disha Kaushal Jaskeerat Bedi Roli Agrawal Simran Chopra Suvani Suri
  • 2. Brainstorming Areas of As we started brainstorming, growth? we explored the various aspects of growth and the different words which come What is to our mind regarding it. Some very interesting growth? What are the dimensions came up and effects of growth? we narrowed down on the consequences of excessive growth, leading to saturation which in turn becomes negative growth for the society.
  • 3. Ideation How can we Taking forward the aspect of negative growth, we bring value to conceptualized on services them? that Control & Balance resource ultilization. This What are the tackles the problems relating to over consumption- like problems faced crowded city areas, heavy by society? traffic, obesity, over population, psychological traumas, pollution etc. Who are the people involved?
  • 4. Conceptualizing The highlighted issues in the ideation phase were increasing pollution and How does it awareness about saving benefit at an resources. Technological What are the individual & advancement has made society level? people’s life easier but has ways of saving also resulted in loss of How do energy? interaction beyond virtual people space. So our concepts connect? revolved around a platform where people could benefit from each other and at the same time contribute to the environment and society. How does it relate to people’s lives
  • 5. Final Concept How does it The final concept is a unique What are the benefit at an car pooling service which ways of saving individual & caters to the burgeoning energy? demand for public transport society level? and commuting services in How does the urban scenario. How do it relate to The service provides a people people’s platform where people can connect? lives find and connect with people going to the same destination, thereby Convenience reducing traffic, saving Social interaction energy, saving money and Comfort Sustainable Environment create a social connect. Save Fuel beyond virtual spaceCarbon Footprint traffic jams fast access Security Sharing Mobility Hassle free Happiness Companionship Safety Anti-consumerism Optimize Resources Control pollution
  • 6. How does it What will be the Concept detailing work? touchpoints? The service is introduced only through friend invitations. This How do we ensures a trust circle of the introduce the members as all members service? What are know each other directly or the indirectly. It involves a constraints? registration fee and the Availability transactions are through a What is the smart card, that can be used Unique Mobile: Mobile for all local modes of SMS (for applications transport. The rates are Selling Point? basic Website for smart phones) phones standardized and dependent on the distance. Flexible plans and schemes Connect. What will will be available according Commute. be the to client preferences and Conserve. revenue choices. model? The car owner will be getting extra points besides the money for petrol expenses. In case of unavailability of car owners, cab and other modes of transport can be used on a sharing basis.
  • 8. Proposed interface Web interface Mobile Application