Product and Design Process
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The document outlines the product and design process, detailing the stages from problem definition to validation and implementation. It emphasizes methods for understanding user needs, exploring ideas, prototyping solutions, and testing them through user feedback. The document also highlights the importance of continuous learning and adapting the product based on metrics and consumer behaviors.
Product and Design Process
- 1. Product and Design Process
- 3. Current Product Sprint 1 Problem definition (topdown) 2 Solution definition (team) Design 3 4Implementation 5 Bug
- 6. Understand Methods user needs, business need and technology capacities • User Interviews • Competitive overview • Stakeholder map • Lightning talks • Quantitative survey • Metrics analysis • CSD Outcomes Definition the strategy and focus Methods
- 7. Diverge Methods explore all ideas the team • Sketch (individually then all together) • Storyboard Outcomes Select an idea or part of some Methods
- 8. Prototype Methods Create an artifact that allows to test the idea • Mockups • Paper prototype • Functional Outcomes Validation the idea prototyped Methods
- 9. Validate Methods How to test the idea • User test • Stakeholder feedback • Technical validation Outcomes Validation the idea prototyped Methods
- 10. Build Methods developing the idea for launch • Visual design • Code Outcomes Launch and keep learning about what was developed Methods
- 11. Learn Methods Keep learning • Metrics Analysis • Heatmap • Scrollmap • Quantitative Survey • Reviews Outcomes Launch and keep learning about what was developed Methods
- 12. Product Sprint Where we want to go?
- 13. Consumer Journey
- 14. Story mapping
- 15. Roadmap Product
- 16. Product Sprint How do we get?
- 19. Product and Design Process