Productivity Hacks (Sourcing Lab) SourceCon 2015
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The document outlines a presentation on effective talent sourcing strategies, emphasizing the need to optimize time and diversify sourcing channels to increase hiring productivity. It introduces a systematic approach to sourcing, including checklists, automation tools, and follow-up strategies to enhance candidate engagement and conversion rates. The key takeaways advocate for planning your work, utilizing tools and automation, and fostering proactive communication with candidates.
Productivity Hacks (Sourcing Lab) SourceCon 2015
- 1. Talent Discovery Talent Data Talent Engagement Talent Nurturing Sourcing 7+ Talent Sourcing Model Presenters Mei Lu Teresa Colquitt
- 2. Productivity Hacks Mei Lu Founder & CEO, Geekology.biz Teresa Colquitt
- 3. If what you are doing isn’t working… this presentation is for you.
- 4. Throughout Sourcing Lab sessions, we will be using Robotics Mechanical Engineer III at Jet Propulsion Lab as an example
- 5. pro·duc·tiv·i·ty /ˌprōˌdəkˈtivədē/ noun the effectiveness of productive effort, as measured in terms of the rate of output per unit of input hires time
- 6. Predictive Analytics-Rule of 40* * Results from 1990-1999 in third party consulting & 2000-2012 in corporate recruiting 40% 40% 40% 40% 40% 1 hire 40% 0.2 % ~ 500 Prospects * Results from 1990- 1999 in third party consulting & 2000-2012 in corporate recruiting 40%
- 8. Offer/HR related Coordinating Interviews Getting Feedback Submitting Candidates Scheduling phone calls Inbound Response Name Gen Candidate Intake calls Initial Outreach Time spent in a day (hours) 1.57 1.27 Average day: 11+ hours 2.04 1.61 1.15 1.09 0.87 0.87 0.7
- 9. We have a fixed amount of time (24 hours / day). Question: Are we maximizing our time?
- 10. Productivity Challenge Constraint: No more time Goal: Increase hires
- 11. How to increase hires? • Increase candidate volume • Increase candidate quality • Increase conversion rate
- 12. Is there a solution besides “working longer hours”?
- 13. Solution that’s not “working longer hours” S-H-I-F-T-I-N-G 1. Our focus 2. Our time
- 14. performance project management execution busy work ad hoc reaction How Do We Shift Our Focus? From To
- 15. automated actionable results relationship building activities candidate-facing tasks manual repetitive work transactional items non-candidate- facing tasks How Do We Shift Our Time? From To
- 16. Shifting doesn’t just happen. We need to have a plan… A sourcing plan
- 17. Facebook Twitter Meetup Q&A sites Association sites Google (non X-ray) Conferences GitHub Resume DBs Applicants ATS LinkedIn Current usage of candidate sources 26.34% 18.56% 17.36% 11.05% 6.67% 3.83% 3.71% 3.61% 3.54% 2.26% 2.17% 0.91%
- 18. Why this won’t work for JPL (and other competitive roles)? • Referrals - top candidate source • Volume issue - can’t only source a couple of channels
- 19. Diversify your sourcing portfolioA. Execution is key. Checklists come to the rescue.
- 20. Example: Sourcing Channel Checklist for Robotics Mechanical Engineer III at Jet Propulsion Lab (NASA)
- 21. Identify and Prioritize Sourcing Channels Employee referrals Network referrals Applicant Tracking System Job boards (postings) Resume databases Google resume search Similar organizations/ companies Schools Professional associations Conferences Events Technical social sites
- 22. Sourcing Channels Checklist 1. Hiring Mgrs 2. Employees 3. Interns 1. Old candidates 2. Social circle 3. Prof network iCIMS 1. LinkedIn 2. ClearanceJobs 3. Monster 4. Dice 1. LinkedIn 2. ClearanceJobs 3. Monster 4. Dice Google (inurl:resume OR intitle:resume OR inurl:cv OR intitle:cv) “robot… 1. Raytheon 2. SpaceX 3. Northrup Grumman 4. APL 1. CMU 2. M.I.T. 3. UT, Austin 4. Stanford 1. IEEE 2. AIAA 3. ASME 1. ICRA 2. AUVSI 3. Int’l Space Conference 1. Hackathons 2. Tech Talks 3. Private events 4. Open house 1. GitHub 2. Stack Overflow 3. Quora 4. LI groups 5. Meetup.com
- 26. See a sample plan in the appendix to get you started. Read at your own leisure later
- 27. 1. Make a list of all sourcing channels (for this role) 2. Know how frequently you want to source each channel 3. Put them on your calendar!!! Executing Your Plan
- 28. Spend less time on unproductive tasks Optimize SourcingSpace to minimize wasted time B.
- 29. Get your sourcing space optimized
- 30. Ebsta: Chrome Gild Lippl: Chrome Tampermonkey: Chrome Sidewise: Chrome Connect6: Chrome Rapportive: Chrome/FF Tree Style Tab: Firefox GreaseMonkey: Firefox Connectifier Top 10 Extensions / Add-Ons 11% 9% 9% 9% 6% 4% 4% 4% 28% 15%
- 31. Connectifier
- 33. Tree Style Tab: FireFox
- 34. Improve conversion rate by following up Get big payoffs from small time investment C.
- 35. Tweets/DM's Facebook messages InMails Phone calls Emails Outreach Follow-ups 2.24 1.60 1.51 0.40 0.40 Scheduling Follow-ups 2.29 1.91 Phone calls Emails
- 36. Semi-Automate your Follow up • Time scheduling tools • Timetrade (Free & paid versions $49/yr) • ScheduleOnce (Starts at $5/mo, personalized booking page) • Send out pre-call questions • It takes less time to follow up with existing prospects than to generate new ones • Use your Sent box to streamline follow up • LinkedIn Recruiter Projects • Mail Merge
- 37. SOURCE: Yesware Analysis of 500k sales emails 11/19/14 • 91% of the time, an email is opened within ONE day after you sent it. • If you haven’t heard back by then, reach out again. It Pays to Follow Up
- 38. 30 responses Another 15 responses Another 10 responses SOURCE: Yesware Analysis of 500k sales emails 11/19/14
- 39. What Does It Take to Get 1 Hire? 1 hire = your time
- 40. What Does It Take to Get 1 Hire? 1 hire = your time
- 41. Takeaways • Plan your work and work your plan • Diversify your sources • Maximize time with tools & automation • Follow up to convert more
- 42. Every day is a new chance to create success. You don’t have to keep doing what’s not working.
- 43. All it takes is a few minutes to get ready
- 44. Thanks for attending. Want to talk more about sourcing productivity? You can find us - Mei Lu Twitter @g33kology Teresa Colquitt Twitter @SourcingBeast
- 45. Appendix – Sample Workflow Plan Initial setup Daily plan Weekly plan Monthly plan
- 46. 1. Identify sourcing channels 2. Decide frequency (daily/weekly/monthly): • Channel Sourcing • Follow up • Jobcasting (posting jobs + social media) 3. Create outreach & social media templates 4. Block time on calendar 5. Create base Boolean strings Initial 10-step setup
- 47. 6. Competitive analysis 7. Candidate Value Proposition 8. Collect initial search results + Set up alerts 9. Configure your SourcingSpace 10. Event planning Initial 10-step setup
- 48. • ATS (checking applicants) and respond • Check new alerts and respond • Resume databases • Google alerts Daily plan
- 49. • Follow ups • Updating search strings • ATS (sourcing w/ updated strings) • Resume databases (sourcing w/ updated strings) • Similar profile discovery • Social media broadcasting • Event logistics Weekly plan
- 50. • Similar organizations / companies • Schools • Professional associations • Conferences • Events • Technical Social sites (Github, StackOverflow, Meetup.com, etc.) • Update competitive analysis if needed Monthly plan
Editor's Notes
- #4: Teresa: If what you are doing isn’t working….this presentation is for you You have learned and will learn a ton of new tips, tricks, and tools here, what we hope to do is help provide some structure for you to implement new habits and be more productive. This session will focus on setting yourself up for success.
- #7: Baseline
- #16: Travel arrangements for remote candidate Benefits, relocation etc. Scheduling and coordinating everyone’s calendar
- #18: In the survey we conducted, we found that LinkedIn by far was the #1 used source. Is anyone surprised by this? As of Dec 2014, There’s 347 million users on Linkedin, some of which check linkedin, some who don’t. By comparison, Instagram has 300 mill monthly users, Twitter has 288 million monthly users, and FB has 1.35 billion users. Linkedin gets 26% of our time, while facebook only gets less than 1%. Are there good candidates on Linkedin? Of course, nobody can deny that. Does that mean that it should be the only source we use? Maybe, but it is impossible to ignore where the rest of our candidates are spending their time.
- #19: Mei – talking about JPL Teresa: for ex: This is true for most competitive reqs. Here in seattle, we have this challenge with Software Engineers. Good and bad developers, whether they have comprehensive Linkedin profiles or bare bones profeils, they are still getting anywhere from 5-10+ inmails per week, at least.
- #23: Github - site:github.com "joined on" "public activity" -tab.activity ("robotics" AND ("matlab" OR "labview" OR "ansys" OR "comsol")) CMU Robotics Institute alumni - http://www.ri.cmu.edu/ri_alumni.html?menu_id=258&grad_year=00&program_type=2 CMU Robotics Institute alumni by year - http://www.ri.cmu.edu/education/alumni_by_year.html site:cmu.edu ("robotics" AND ("alum" OR "alumni" OR "alumnus" OR "alumnae")) Stanford Robotics Lab - http://cs.stanford.edu/group/manips/people.html Quora – mechanical engineering robotics
- #29: Teresa: The first step is to identify and diversify your sourcing portfolio. In order to best maximize your time, the next step is to get your SourcingSpace optimized. Just like you consider your desk your workspace, when we refer to your sourcingspace, we are talking about your browsers, bookmarks, shortcuts and saved searches. It is critical to get these optimized and setup so that you are not wasting time trying to find “that website” you went to or “that saved search” you ran.
- #31: Connectifier Grease monkey - Customize the way a web page displays or behaves, by using small bits of JavaScript. Tree style tab
- #32: Recruiting search product and sourcing tool
- #36: Compare this to Yesware stats What is this telling us? That we are giving up on prospects after 2 outreaches. As it takes on average 2 emails to get ahold of somone, and another 2 emails to schedule a time to talk. Think about the time you spend to send emails to your 500 prospects, and the additional emails and phone calls required to get those prospects on the phone…how much time could you get back if you semi-automated that process? Scheduling: even after they get back to us, it still takes more coordtination to get them on the phone.
- #37: Every time an appointment is scheduled using scheduleonce, I can set an appointment reminder to be automatically sent to both myself and the candidate. In this automated email, I include precall questions. This can help streamline the process, especially when the question of relocation is included. If a candidate responds and says they aren’t interested in relocation, I can then find another recruiter that might have a role open in their desired location.