Programme Overview
- 1. The Profit Unlocker™ The Profit Unlocker™ supports Sales Directors to exceed their business targets and objectives. We empower businesses to yield significantly higher profits using existing resources through the following programmes: Unlock Hidden Profit Potential from Your Existing Customers Boost Your New Business Development Results Construct a Relentless Business Development Engine Many sales executives are faced with having to deliver significant sales growth in these unprecedented times – our programmes will help them every step of the way. Imagine knowing exactly where to focus your efforts, what to offer your customers and prospects, how to develop your proposition to the point that buyers find it difficult to say no, how to empower your team and make timely, accurate and informed decisions to steer your business in the right direction. In the current business climate it is imperative that businesses evaluate the success generated from their business development approach and are able to adapt accordingly to ensure that they focus their efforts in order to deliver sustainable profits. Inspired by leading sales turnaround and business coaches The Profit Unlocker™ will open your eyes to a world of profitable sales opportunities in no time at all.
- 2. Our Programmes Unlock Hidden Profit Potential from Your Existing Customers Keeping existing customers active and spending with you makes good business sense but it’s not always that easy to achieve. Despite existing customers being your pot of gold, a lot of businesses don’t effectively nurture the opportunities that these customers offer and certainly it’s the case that the majority fail to achieve anywhere near the profitability that can be derived from existing customer relationships. We will work with and in support of you, the Sales Director, in order to gain insight into the additional profit potential for each of your customers, the market sectors they represent and the sales people who manage them. We will help you to develop a powerful Customer Development Plan and will assist you through the actions necessary to exploit the profit potential available to you. Features: Benefits: Access to your very own intuitive, web Increased profitability based Sales and Profit Development tool-kit Increased average order values Simple step by step guidance on More frequent transactions from improving the profit derived from your existing customers existing customer relationships. Reduced sales costs Detailed profitability insight for your Greater focus business, your customers, the market sectors you serve and the sales Removes wasted time from sales people you employ. process Understanding of how to interpret your Simple, affordable solution current sales and profitability results No minimum commitments and identify your REAL profit potential based on facts. Be empowered not only to deliver your For an investment of just £249 plus new found profit potential and to vat, per month we will empower you exceed your targets but also achieve to significantly improve the profits REAL SUCCESS. derived from existing customers. For more information or to book our services email us support@theprofitunlocker.com. Alternatively, you can call us for a free, no obligation chat on 0845 475 8280
- 3. Boost Your New Business Development Results In these unprecedented economic times companies must constantly examine their approach to business development to ensure they are not only meeting their customers’ needs but generating the maximum profit possible. What worked previously may not work as well now. Product differentiation and positioning are a crucial part of a company’s marketing strategy and are imperative if you are to keep ahead of your competitors. Their development requires innovation, creativity and insight into what makes your business what it is today combined with your capabilities. We will work with and in support of you, the Sales Director, in order to gain otherwise hidden insight into the additional profit potential for each of your customers, the market sectors they represent and the sales people who manage them. We will utilise insight to help with the creation of your New Business Development Plan and will prepare a full suite of carefully constructed collateral aligned to your specific target markets. Your new business approach will have your prospective customers see you in a very compelling way. Features: Benefits: Access to your very own intuitive, web Increased revenue and profitability based Sales and Profit Development tool-kit Improved conversion rates Detailed profitability insight for your Stand out from competition business, your customers, the market Perceived as value added supplier of sectors you serve and the sales choice people you employ. Reduced sales costs Profiling of your ideal target market based upon facts taken from insight Greater focus through accurate into your current business make up targeting and performance. Removes wasted time from sales Creation of targeted, very compelling process propositions thus re-positioning your Simple, affordable solution business as the supplier of choice. A suite of collateral templates for use We will empower you to enhance in both lead generation and sales pitch your NEW BUSINESS SUCCESS. situations. Price on Application. For more information or to book our services email us support@theprofitunlocker.com. Alternatively, you can call us for a free, no obligation chat on 0845 475 8280
- 4. Construct a Relentless Business Development Engine An effective business development engine is very much about the ability, efficiency and relentlessness of the people and processes used to generate business. Many businesses continue to focus on the back end of the business development process i.e. the number and value of actual orders being won but there’s far more to it than that. What about the lead generation process, lead nurturing, performance management etc? We will work with and in support of you, the Sales Director, in order to construct a best in class framework which will aid the relentless application of fit for purpose and measurable sales actions proven to consistently drive phenomenal results. Features: Benefits: Access to your very own intuitive, web Increased revenue and profitability based Sales and Profit Development tool-kit Improved conversion rates Detailed profitability insight for your Relentless flow of quality leads business, your customers, the market Improved, measurable sales sectors you serve and the sales performance people you employ. Reduced sales costs Detailed skill-sets analysis to include the evaluation of individual and team Greater focus and improved results needs. Removes wasted time from sales Construction of your own pipeline process management and tracking process. Simple, affordable solution An effective lead generation process to include social & business media We will empower you to effectively and networking. manage and track improved all round sales performance in a Establish minimum standards of structured way. individual and team performance. Price on Application. For those Sales Directors in need of additional managerial resource, we can manage the lead generation process, monthly sales meetings and also help mentor your team members – ask for more details. For more information or to book our services email us support@theprofitunlocker.com. Alternatively, you can call us for a free, no obligation chat on 0845 475 8280
- 5. About Us Having spent many successful years delivering impressive sales results, the founders of The Profit Unlocker™ Steve Marsh and Trevor Weldon, share their proven techniques to Weldon empower other businesses to increase their profitability without the need to invest significant amounts in additional resources. Seasoned Sales Turnaround Mentors and Coaches Steve and Trevor have harnessed ve the same tried and tested formula and used it as the blueprint to produce The Profit Unlocker™ suite of Profit Optimisation Programmes. Their solutions deliver cost effective s access to priceless sales optimisation initiatives for a very modest investment. ess Steve Marsh possesses in excess of 30 years business management experience and along with the team, he develops and delivers added value the business growth solutions which are proven to accelerate positive financial and operational results. Steve is a strategic customer relationship and transformation specialist whose passion is working with organisations who are looking to increase business revenue, profitability and sations optimise performance. His ability to create and deliver added value solutions has benefited numerous clients on a global basis. Trevor Weldon is a senior sales and marketing professional who believes that professional the key to sales success is a clear vision and a relentless engine. Trevor's involvement in mergers and acquisitions for international and national companies has delivered a number of increased sales performance turnarounds. His track record for driving performance growth has gained him a strong reputation for delivery in his field and in recent years he has been invited to present at a number of corporate events including the Intergraf Conference Milan 2010 and the PPR Deauville European Conference. Europ