Creativity is defined as the ability to imagine or invent something new by combining, changing, or reapplying existing ideas. Everyone has creative ability, though it is often suppressed through education. Creativity is also an attitude of accepting change and new possibilities. Creative people work hard to continually improve ideas through gradual alterations. There are several methods for producing creative results, including evolution, synthesis, revolution, reapplication, and changing direction. Improving creativity can help organizations find new solutions, minimize frustration, and increase productivity.