Project timeline slides v2
- 1. PROJECT PLANNING AND TIMELINE LEADING UP TO THE EXHIBITION!
- 2. WORK START! After signing of documents! 1. Partnership work officially starts after terms have been negotiated and partnership agreement has been signed. # 2. A Socialwalk team will be formed, consisting of: • The Project Manager who will provide status updates every Monday. • The Ops team who will be responsible for the engagement campaign to encourage more people to sign up for the business matching program and upload content. • The Buyer team who will be be responsible to invite Socialwalk’s buyers to meet specific exhibitors. • The Matching team who will be responsible to create Matches, facilitate Personal Introductions and compile Match Reports. • Onsite team who will be arranging face-to-face meetings onsite. 3. Your main liaison personnel will the Project Manager and you are also encouraged to assign one liaison personnel from the organizer’s side.#
- 3. WITHIN 2 WEEKS OF STARTING WORK# PHASE 1: SETUP#
- 4. Phase 1: SETUP! Phase 1.1# Platform is created (empty)! Within 2 weeks of starting work! Platform Homepage (Example)!
- 5. Phase 1. 2# Initial exhibitor contact info provided to Socialwalk # - expect 10-15 exhibitors to generate the initial content.# # Phase 1. 3 # Initial trade visitor contact info provided to Socialwalk # - expect 10-15 trade visitors to generate initial content! Empty Platform! Minimum Filled Platform! Within 2 weeks of starting work! Phase 1: SETUP!
- 6. WEEKLY BASIS - ANYTIME# PHASE 2: MORE EXHIBITOR & VISITOR PARTICIPATION#
- 7. Phase 2: MORE EXHIBITOR AND VISITOR PARTICIPATION! Weekly basis. Anytime. Phase 2. 1 # Organizer provides Socialwalk with participating exhibitors and# interested pre-reg visitors. Example Pre – Registration Form Extra questions to determine exhibitors’ & visitors’ interest in receiving Business Matching service added on Space Booking Form / Pre- Registration Form#
- 8. Phase 2.2 # More exhibitors can be added over # time. All exhibitors added will receive # their passwords and instructions via # email - so email accuracy is important. ! Example of Exhibitors and Buyers Profile! Example of Member Upload list! Weekly basis. Anytime.! Phase 2: MORE EXHIBITOR AND VISITOR PARTICIPATION!
- 9. # # Phase 2.3 # More buyers can be added over time. # All buyers added will receive their # passwords and instructions via email.! Example of Welcome Email! Weekly basis. Anytime.! Phase 2: MORE EXHIBITOR AND VISITOR PARTICIPATION!
- 10. 3 MONTHS BEFORE EXHIBITION# PHASE 3: PLATFORM LAUNCH + WEBSITE LINK + EMAIL MARKETING# # PHASE 4: SOCIALWALK E-NEWSLETTERS#
- 11. Phase 3: PLATFORM LAUNCH + WEBSITE LINK + EMAIL MARKETING! At least 3 months before exhibition! Phase 3.1 # The platform should look attractive with some products and filled profiles. # Phase 3.2 # Links should be created on event websites (Business Matching Menu or Button)# Phase 3.3# Hyperlink to the business matching platform will be provided to you# ! Click here to access the business matching platform!
- 12. Phase 3. 4# Organizer includes business matching program in your email marketing campaign, to attract participation in joining the business matching platform.# # Content will be provided by Socialwalk. # # Email marketing to pre-reg visitors and exhibitors should be sent first week of T-Month1, T-Month2, T-Month3! Email marketing for pre registration visitors and exhibitors! At least 3 months before exhibition! Phase 3: PLATFORM LAUNCH + WEBSITE LINK + EMAIL MARKETING!
- 13. Phase 4: SOCIALWALK E-NEWSLETTER! At least 3 months before the exhibition. Immediately after Phase 3! This portion requires no work from the ! organizer‘s side.! Phase 4.1 # Socialwalk’s members are invited# to participate in the business matching # program – as an added value to the business matching program.# # Phase 4. 2 # Our email marketing will also be sent # first week of T-Month1, T-Month2, # T-Month3!
- 14. 1.5 MONTHS BEFORE EXHIBITION# PHASE 5: SOCIALWALK’S ENGAGEMENT CAMPAIGN# # PHASE 6: MATCHES#
- 15. Phase 5: SOCIALWALK’S ENGAGEMENT CAMPAIGN! At least 1.5 Months before exhibition! This portion requires no work from the organizer’s side.! Phase 5.1 # We have a series of email # campaigns that are sent to# move all users up Stages # (see glossary) # # Such personalized emails encourages participating # exhibitors and visitors to interact (viewing # profiles, searches, # messaging, meetings etc.)! Personalized Marketing Email!
- 16. Phase 6: MATCHES! Timeline is dependent on no. of upgrades.! Expected to start 1 month before the exhibition! ! ! ! ! This portion requires no work from the organizer side ! Phase 6.1 # • At this stage, most of the upgrades should be confirmed and a small trickle of final confirmation over the month. # • Recommended Profiles 10 Recommended Profiles will be provided to an upgraded member, for him to accept/reject. # • Accurate Match Once a recommended profile is accepted (Accurate Match), the other party will be notified to give a tick of approval. # • Successful Match Once both parties have approved their recommended profiles, they become a Successful Match. ! • Successful Matches can message or request for a meeting during the show.!
- 17. # # Phase 6.2# All Successful Matches are documented. # Final version of the report will be provided to you after the show.! Example of Final Report (Successful Matches)! Phase 6: MATCHES! Timeline is dependent on SIGNUPS.! Expected to start 1 month before the exhibition!
- 18. DURING EXHIBITION & POST SHOW# PHASE 7: ONSITE# # PHASE 8: POST SHOW#
- 19. Phase 7: MEETINGS! Onsite! • Meetings are face-to-face meetings, facilitated on-site by our team.# • Successful Matches (aka buyers) are brought over to exhibitor's booth, to meet 1-on-1. # • Final Meetings Report, with details of each meeting, is sent to each upgraded exhibitor, 7-days after the show.!
- 20. Phase 8: POST SHOW! 14 days post show! # You will receive the# final report (successful matches and meetings)! Example of Final Meeting list!