A punchout catalog allows businesses to purchase products from supplier websites while using their own ecommerce system. When a user clicks the punchout catalog link, they are directed to the supplier's website where they can browse, select products, and add them to a virtual cart that is then transferred back to the business's system. Common types of punchout catalogs include Ariba, Coupa, and others. To integrate one, a business identifies the best catalog, sets it up on their ecommerce platform, and trains employees on usage. Maintaining accurate product data, managing user access, and utilizing analytics are best practices for punchout catalog use.
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