Q5 ppt
- 1. How did you attract/address your audience?
- 2. To attract my target audience, I focused on the use of bright colours, interesting coverlines and the main image on the front cover.
- 3. Hip hop fans are my target audience, therefore my choice of coverlines are of famous rappers. I chose these rappers in particular because they were suggested in my audience research and will be recognised.
- 4. I chose to follow the colour scheme of red, white and black as these colours have symbolism of hiphop and therefore it will attract my target audience straight away.
- 5. Although, I did use the colour yellow to emphasise there is a PLUS bar and an EXCLUSIVE bar. And for the main coverline, I used all the 4 colours; black, white, yellow and red because it is one of the main attraction of the cover.I altered the angle of the quote and the LATEST GANSTA because this technique pragmatically reflects the unsettled attitude of the rapper, which therefore attracts hiphop fans as they can relate.
- 6. Additionaly, the hand gestures and body language of the model in the front cover mirror the boldness of the hiphop fans. Also, the clothes she is wearing further attracts the audience as it represents them
- 7. The contents page also includes interesting images that are appealing to the audience. For example the beat boxing guy and the hiphop band. However the articles that I’ve chosen may not all be recognised due to the reason being that the front cover will attract the most attention.
- 8. Throughout the production, I have tried to address the audience appropriately, using colloquial terminology to appear more friendly. For example, a slang words used in the front cover is “Gangsta” and there are colloquial language used in the double page spread too, to familiarise the audience.
- 9. My double page spread article is about Eminem because my audience research Eminem got the highest results for the question ‘Who is your favourite hiphop band or singer?’ For my double page spread image, I used the collage of dollar signs and an MTV microphone. This attracts the audience because they are all familiar with the MTV channel and the dollar signs are used for the purpose of the standfirst. The standfirst asks if Slim Shady is only back for the ‘Dirty Money’, which acts as a pun, as it makes the audience think of the song and the actual question. This technique is very appealing to my target audience.