The document summarizes the results of a questionnaire about preferences for a hip hop magazine. Key findings include that equal numbers of men and women responded, the most popular hip hop artists were Eminem, Lil Wayne, 50 Cent, and Nicki Minaj, and the preferred magazine colors were red, white, and black. Based on the results, the magazine will be called "Beat", published monthly for £2.60, focus on quality articles and photos, and include information on downloading music.