Question 3
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The document evaluates the effectiveness of a poster and radio advertisement for a documentary on a dance competition. The poster uses plain fonts and bright colors to attract attention to the pictures and information without distraction. Key details like the title, tagline, and air time are clearly displayed. Placement of some elements could be improved for better visual flow. The radio advertisement uses an upbeat song fitting the lively competition. It provides all pertinent details at the end to aid recall. Continuity across the pieces is strengthened by sharing design elements and the same tagline. Some audio quality issues were present but overall the pieces work well together to promote the documentary.
Question 3
- 2. HOW EFFECTIVE IS THE COMBINATION OF MY MAIN PRODUCT AND ANCILLARY TEXTS?
- 3. Strengths of the poster task The font that was used was basic and plain. This was because I didn’t want to draw attention away from the pictures and the information. The use of the sky one logo is used to attract audiences who are used to watch documentaries of this style on this channel already. The bright colours are successful at attracting the audience. The information that is presented on the poster is clear ad easy to see. The audience are able to find the important information relevant to the documentary with out much effort. The tag line is at the top and clear for everybody to see.
- 4. Weakness of the poster task The title is at to much of an angle, it is readable, but I think it would be better if it was angles a bit more straight. The information could have been placed at the top. This is because research shows that when people read they go from top to bottom, this would been that the information would be the first thing that they see when they look at the poster and it would stick in there mind. The top image is a bit dark and unable to make our faces very well.
- 5. Strengths of the radio task The music is really up beat, this was important because the subject of the documentary was a face paced dance competition. All the information is given out at the end, this is important so that it will stick in the audiences head. It is made clear what time, date and channel it is going to on.
- 6. Weaknesses of the radio task The audio voiceover is a little bit distorted compare from the audio that was from the documentary. When Will talks he doesn’t quite finish his sentence.
- 7. How they work together The same tagline is used in both of these. JOIN THEM AND TAKE CENTER STADGE This is to connect a link between all three things, to make it easier for the audience to link the trailer to the poster, and all together, to the documentary.
- 8. I believe that all three of my pieces have come together nicely. In both my documentaries and my poster, I used the same font. This lets the audience associate the font with my documentary. It’s also to emphasise the important of continuity for the audience.