Rails Conf Talk Slides

The document discusses challenges with getting users to adopt new technologies like RSS and web 2.0 features. It notes that only a small percentage of internet users are aware of or use RSS, and many consume RSS feeds without realizing it through web portals. It also discusses how users are often not aware of new features or don't see the value in them. The document advocates talking to users to understand how technologies could fit into their lives and designing products with the intended users in mind from the beginning.