Recommended reading list for lean market entry
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The document provides a list of recommended follow-up reading and videos for learning about Lean Startup and Customer Development, including Steve Blank's book Startup Owner's Manual and video lecture, Ash Maurya's book Running Lean, and videos of lectures by Steve Blank, Alexander Osterwalder, and Eric Ries on topics like the foundations of Lean Startup and Customer Development. The resources range from book chapters and sections to online videos and cover concepts from introducing Lean Startup thinking to applying customer development for web and mobile startups to the business model canvas and the Lean Startup approach.
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Recommended reading list for lean market entry
- 1. Follow-up Reading Read, Listen or Watch Description Pages Startup Owners Manual, by Introduction to the thinking p. 1-53 Steve Blank behind Lean Startup and Customer Development Steve Blank on Customer 1 hr 33 minutes video on the http://www.youtube.com/wa Development, The Second foundations of Lean tch?v=6t0t-CXPpyM Decade Startup, Customer Development Running Lean, by Ash Customer development for web p. 23-48, chapter 7, chapter Maurya and mobile startups 8 Tools for Business Model 54 minutes video of Stanford http://ecorner.stanford.edu/ Generation, by Alexander lecture on business models by authorMaterialInfo.html?mid= Osterwalder creator of business model 2875 canvas Eric Ries on The Lean 58 minutes, video of lecture http://www.youtube.com/wa Startup @Google on the Lean Startup tch?v=fEvKo90qBns