2013
This Is Why
Remote Testing
Rocks!
Jennifer Romano Bergstrom
User Experience Research Leader
Fors Marsh Group
@romanocog
2013
Remote Testing =
Running sessions
from afar
@romanocog
2013
Moderated Remote
Testing
Un-moderated
Remote Testing
@romanocog
2013
Working
from
home
@romanocog
2013
Observer,
unseen
Participa
nt at
home
Moderator
at the
office
@romanocog
2013
Participants in natural environment
@romanocog
2013
Busy participant in
natural environment
@romanocog
2013
Hard to reach
populations
Hard to reach participants
@romanocog
2013
Hard to reach participants in natural environment
@romanocog
2013
Un-moderated Sessions = Reach lots of people fast
@romanocog
2013
Interview a lot of
people quickly
Un-moderated Sessions = Lots of data fast
@romanocog
2013
Sample from the
country…or the world
Collect data from participants in your hometown
@romanocog
2013
Collect data from participants all over the country
@romanocog
2013
Collect data from participants all over the world
@romanocog
2013
No travel costs
@romanocog
2013
No traffic
@romanocog
2013
No
annoying
fellow
travelers
@romanocog
2013
No getting sick
@romanocog
2013
@romanocog
No jet lag
2013
@romanocog
More time for family, friends, and fun
2013
And THAT is why
Remote Testing
rocks!
Jennifer Romano Bergstrom
www.forsmarshgroup.com
@forsmarshgroup
@romanocog

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