Renee Hobbs, 2017. Create to Learn: Introduction to Digital Literacy. Chapter 5, Creating Ideas
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Chapter 5 of 'Create to Learn' by Renee Hobbs emphasizes the importance of collaborative play in fostering creativity and idea generation. It discusses remix culture and transformative use in relation to copyright, highlighting the balance between creator rights and user rights. The chapter also outlines the significance of structure in communication and encourages the courage and tenacity required for self-expression in digital media projects.
Renee Hobbs, 2017. Create to Learn: Introduction to Digital Literacy. Chapter 5, Creating Ideas
- 1. CREATE to LEARN Renee Hobbs@reneehobbs Introduction to Digital Literacy Chapter 5 Creating Ideas Pages 69 - 89
- 2. Collaborative Play • Having a partner can propel your creativity to new heights • Collaborative storytelling helps generate new ideas • Play has cognitive, emotional, and social dimensions • Collaborative play helps build relational trust Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 3. Some CREATE Competencies • Recognize the need for communication and self‐expression • Identify your own purpose, target audience, medium, and genre • Brainstorm and generate ideas • Compose creatively • Play and interact • Edit and revise your work • Use appropriate distribution, promotion, and marketing channels • Receive audience feedback • Work collaboratively • Comment, curate, and remix Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 4. TRUE OR FALSE? You can’t be a writer without being a reader, and you can’t be a filmmaker without being a film viewer. As people create, they inevitably copy, transform & remix the ideas and experiences they have encountered Summarizing, analyzing, direct quotation and copying are a part of the creative production process
- 5. Standing on the Shoulders of Giants Hobbs, R. (2017). Create to Learn. NY: Wiley. There is no creating without being influenced by other work.
- 6. Thank Goodness for Deadlines! Under time pressure, many people wind up creating something they would have never created if they had more time Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 7. Remix Creativity Remix (noun or verb): to combine or edit existing materials to produce something new Human creativity is combinatorial: we take old ideas and mash them together to create new ideas. Remix creativity depends upon having a good understanding of intellectual property, copyright and fair use. Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 8. Transformative Use • Copyright law is designed to promote new knowledge, creativity, and innovation. It does that by balancing the rights of the copyright holder with the rights of the user • Transformative use occurs when an author, filmmaker, or creative individual uses quotes, clips, or samples from copyrighted material productively to create something new • To be lawful, the quoted matter must be used in a different manner or for a different purpose than the original • Copyright law authorizes you to create new content that includes bits of other people’s ideas as you repurpose or transform those ideas Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 9. Critical Questions for Making a Fair Use Determination Did my use of the work re-purpose or transform the copyrighted material? Did I add value? Did I merely re-transmit the original work? Could my work serve as a substitute or replacement for the original? Did I use just the amount I needed in order to accomplish my purpose? Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 10. Unleashing the Power of Structure Beginnings Break through the clutter by capturing and holding attention Endings Reveal a hidden surprise, wrap things together in a tidy way, validate our feelings, or leave us wanting more Concision A sentence should contain no unnecessary words, a paragraph no unnecessary sentences Internal Segmentation Signaling devices is help to readers see the shape and flow of ideas. Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 11. To Create is to be Seen • When we use digital media to create, our work becomes generally more visible to others • To create is to be seen (by yourself and others) and this involves risks • There is the distinct possibility of being judged, or criticized for the creative work that you produce Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 12. To Create is to be Seen • When we use digital media to create, our work becomes generally more visible to others • To create is to be seen (by yourself and others) and this involves risks • There is the distinct possibility of being judged, or criticized for the creative work that you produce Hobbs, R. (2017). Create to Learn. NY: Wiley. Expression Takes Courage
- 13. Tenacity Hobbs, R. (2017). Create to Learn. NY: Wiley.
- 14. Activity: Create a Scope of Work Plan 1. Working Title 2. Executive Summary 3. Creative Brief 4. Project Objectives 5. Deliverables 6. Treatment 7. Timetable/Schedule 8. Resources Needed 9. Constraints or Challenges Hobbs, R. (2017). Create to Learn. NY: Wiley. WHAT IS IT? A short document that helps the reader visualize your digital media project and builds confidence that you are able to complete it
- 15. Key Ideas • Creating ideas starts with collaborative play • Remix is the essence of creativity • Digital authors have a deep understanding of the rights and responsibilities of authors and users in relation to intellectual property, copyright, and fair use • Structure, design, and sequence enable a message to attract and hold attention • Self-expression takes courage and tenacity • A scope of work is a written document that helps convince funders that you have a clear vision and strong capacity to complete the work Hobbs, R. (2017). Create to Learn. NY: Wiley.