RESEARCH METHODOLOGY NOTES FOR MCOM.pptx
- 1. K. BALAMBAL ASSISTANT PROFESSOR OF COMMERCE
- 3. RESEARCH DESIGN Meaning: A research design is a logical and systematic planning and it helps in directing a piece of research. in short, it is the blue print of the proposed study. decisions regarding what, where, when, how much, by what means concerning an enquiry constitute a research design.
- 4. COMPONENTS OF RESEARCH DESIGN Title of the study: In order to identify the proposed study, sufficient information should be given in the title. while selecting a title, the researcher should deem the following points; a) The title should be specific b) The title should indicate the topic of the study c) The title language should be professional in nature but not pedantic.
- 5. Introduction: The researcher is asked to give a brief explanation about the study in general. Statement of the problem: The researcher should state the problem after the introduction stage is over. While stating the problem, use of clear, simple and concise statement is preferable.
- 6. Review of Literature: A review of previous literature enables the researcher to know about different areas covered by various studies, to focus on the areas where little research has been carried out, to look into various merits and pitfalls of certain studies already finished and to verify the present findings with that of the previous ones. Scope of the Study: It is depends on several factors such as time and money available with the investigator, availability of the sample, and co-operation of the sample force and so on.
- 7. Objectives of the Study: The objectives enlighten the researcher’s own mind and lead to more efficient enquiry. once the objectives are framed, the study can be undertaken with required accuracy and within the given resources. the objectives framed should be well within the scope of the study. Formulation and Testing of Hypothesis: Hypotheses are formulated to explain observed facts, conditions, or behaviors and to serve as a guide in the research process. to determine whether hypothesis is valid or not, each hypothesis is individually tested. it should be stated in clear, concise and understandable language.
- 8. Geographical area to be covered: In this head, the researcher mentioned the area to be covered in his study. Period of the study: The period of reference can be mentioned under this heading. Methodology: The researcher should know the kind of information needed to answer the research questions, know the sources of data and finally he must know the techniques which are to be applied for analyzing and interpreting the data.
- 9. Sampling: Sampling involves taking a portion of population, making observation on this smaller group and then generalizing the findings to be applied to a large population. if the sample is biased, the findings of the study cannot be generalized. Tools for collection of data: According to subject matter, the unit of enquiry and the scale of study, the choice of method for collecting the data are determined. observational techniques are used on a study of the behaviour of a group of people. A questionnaire is adequate for a simple enquiry among cross section of population. A survey of general population entailing many complicated questions would call for personal interviewing.
- 10. NEED FOR RESEARCH DESIGN (a) It is needed because it facilitates the smooth sailing of the various research operations. (b) Just like a blueprint, the researcher is in need of research design to know the types of data and its sources. (c) It is required to identify the basic objectives of the research. (d) It helps the researcher to find out flaws or discrepancies of his study. (e) It can be referred by guide or some other experts, so that mistakes can be corrected. (f) It helps to define the problem which is to be solved