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Responsive Design




                                Darja Tokranova
                                    IMKE12



Tuesday, January 15, 13
Apple Website in 1997
                            (width fixed to 600px)




Tuesday, January 15, 13
Wireless Application Protocol
                  (WAP)




Tuesday, January 15, 13
Tuesday, January 15, 13
Tuesday, January 15, 13
Desktop   Mobile




Tuesday, January 15, 13
“New devices have erased
                comfortable stereotypes about the
                way people use technology.
                There is no possible way we can
                impose resolution standards now,
                because people want to get data
                everywhere, anytime and on every
                device possible. “

                ! ! ! ! ! ! ! ! ! ! ! ! !! ! !   — Jamie Boyd


Tuesday, January 15, 13
Tuesday, January 15, 13
So, the responsive design is:
                 Set of specific techniques and tools that allows the
                 same website to respond to the devices it is
                 displayed on.




Tuesday, January 15, 13
Good Responsive Design Example:
                               The Boston Globe Page




Tuesday, January 15, 13
“Fluid grids, flexible images, and media
                   queries are the three technical ingredients
                   for responsive web design, but it also
                   requires a different way of thinking.
                   Rather than quarantining our content into
                   disparate, device-specific experiences, we
                   can use media queries to progressively
                   enhance our work within different viewing
                   contexts.”


                                          — Ethan Marcotte
                                   A List Apart, 25 May 2010


Tuesday, January 15, 13
Key elements of
                           responsive design:

                    •     The Fluid Grid — When page changes size,
                          the content contracts and changes to fit.




Tuesday, January 15, 13
Key elements of
                           responsive design:

                    •     The Fluid Grid — When page changes size,
                          the content contracts and changes to fit.

                    •     Flexible Images — as Fluid Grid expands or
                          contracts, images inside this website are also
                          scaled to fit.




Tuesday, January 15, 13
Key elements of
                            responsive design:
                    •     The Fluid Grid — When page changes size,
                          the content contracts and changes to fit.

                    •     Flexible Images — as Fluid Grid expands or
                          contracts, images inside this website are also
                          scaled to fit.

                    •     CSS Media Queries — allow to apply proper
                          stylesheet dynamically,depending on current
                          screen size, its aspect ratio or color support. So as
                          a screen size changes, the page contents
                          reconfigure to provide an optimal layout.

Tuesday, January 15, 13
Huh? Media queries?



Tuesday, January 15, 13
But... what about Flash?




Tuesday, January 15, 13
Adaptive or responsive?




Tuesday, January 15, 13
“Empty your mind. Be formless,
                          shapeless: like water.
                          Now you put water into a cup, it
                          becomes the cup. You put water into
                          a bottle, it becomes a bottle.You put
                          it in a teapot, it becomes a teapot.
                          Water can flow or it can crash.
                          Be water, my friend.

                                                    — Bruce Lee



Tuesday, January 15, 13
Thank you!




Tuesday, January 15, 13

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Responsive design

  • 1. Responsive Design Darja Tokranova IMKE12 Tuesday, January 15, 13
  • 2. Apple Website in 1997 (width fixed to 600px) Tuesday, January 15, 13
  • 3. Wireless Application Protocol (WAP) Tuesday, January 15, 13
  • 6. Desktop Mobile Tuesday, January 15, 13
  • 7. “New devices have erased comfortable stereotypes about the way people use technology. There is no possible way we can impose resolution standards now, because people want to get data everywhere, anytime and on every device possible. “ ! ! ! ! ! ! ! ! ! ! ! ! !! ! ! — Jamie Boyd Tuesday, January 15, 13
  • 9. So, the responsive design is: Set of specific techniques and tools that allows the same website to respond to the devices it is displayed on. Tuesday, January 15, 13
  • 10. Good Responsive Design Example: The Boston Globe Page Tuesday, January 15, 13
  • 11. “Fluid grids, flexible images, and media queries are the three technical ingredients for responsive web design, but it also requires a different way of thinking. Rather than quarantining our content into disparate, device-specific experiences, we can use media queries to progressively enhance our work within different viewing contexts.” — Ethan Marcotte A List Apart, 25 May 2010 Tuesday, January 15, 13
  • 12. Key elements of responsive design: • The Fluid Grid — When page changes size, the content contracts and changes to fit. Tuesday, January 15, 13
  • 13. Key elements of responsive design: • The Fluid Grid — When page changes size, the content contracts and changes to fit. • Flexible Images — as Fluid Grid expands or contracts, images inside this website are also scaled to fit. Tuesday, January 15, 13
  • 14. Key elements of responsive design: • The Fluid Grid — When page changes size, the content contracts and changes to fit. • Flexible Images — as Fluid Grid expands or contracts, images inside this website are also scaled to fit. • CSS Media Queries — allow to apply proper stylesheet dynamically,depending on current screen size, its aspect ratio or color support. So as a screen size changes, the page contents reconfigure to provide an optimal layout. Tuesday, January 15, 13
  • 16. But... what about Flash? Tuesday, January 15, 13
  • 18. “Empty your mind. Be formless, shapeless: like water. Now you put water into a cup, it becomes the cup. You put water into a bottle, it becomes a bottle.You put it in a teapot, it becomes a teapot. Water can flow or it can crash. Be water, my friend. — Bruce Lee Tuesday, January 15, 13