Rsh&sv en-preview12
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The document outlines plans for a startup road show that will take place across 16 Russian cities from March to April. The goals are to promote entrepreneurship, connect local talent and service providers, and attract at least 500 participants to local startup communities in each city. The road show will feature a 5-hour program including presentations on local startup success stories, services, and a gaming competition for regional startup projects. Organizers aim to blueprint future activities and gather a pipeline of startups for foreign investors through the outreach.
Rsh&sv en-preview12
- 1. 14—16 February Announcement at Krasnoyarsk Forum March Startup Road show 27—29 March to Russian GTS, California regions April S ta rt u p & 26—28 May road show Startup Village, Moscow 20—22 June St. Petersburg Economic Forum
- 2. Concept of road show S ta rt U p Road Show Key targets 1. To identify local voluntary based leaders for the information Next 12 months… exchange 1. Blueprint for city specific activities and gatherings in coming 12 months 2. Organize all region specific activities on “neutral” platform 2. + centrally organized events on monthly basis 3. Connect talent and service providers between cities 3. City tailored version of execution based on local resources 4. Promote entrepreneurship in local media 4. Joint training for local “agents” (in connection to Startup Village event) and 5. Build a bigger startup pipeline for foreign investors monthly conference call to map activities 6. Attracting at least 500 participants in each city to Startup community tomsk.startupvillage.ru The Target Audience Format Interesting services 1. A voluntary based process to 1. 16—29 years potential or 1. 16 cities tour, 5 hour afternoon for start-ups share startup theme related current entrepreneurs program Promotion events, activities and news locally 2. Local startup community 2. Meeting with local startup 2. One centralized repository 3. Local media community people Learning in startupvillage.ru based on 4. Local technoparks and 3. Meeting with local media community tools incubators Financing 3. Federal level agencies will supply 5. University teachers the updated list of their regional activities
- 3. Road show daily program S ta rt U p Road Show 1—1.5 hours 3 hours 1.5 hours Introduction, presentation by Pekka Viljakainen Consultation on services Gaming part results from the organizers presentation, selection Introduction of current players of local entrepreneurship community in city (individual / group discussions and winners award Startup services presentations (one by one presentations 5 min maximum): with the audience, practical business cases review) Presentations of 3—5 IT industry, success Startup Skolkovo Getting Skolkovo Zvorykin regional projects after stories in IT field from Village Entrep- inter- Technopark project Gaming part in the groups coaching Promotion regional startups (Ministry announ- reneurial national services “Initiative regarding regional of Communications and cement Com- entrepreneurship community development“, crowdsourcing Closing remarks Mass Media of Russia) munity Coaching of 3—5 regional Post graduate Regional Startup Intellectual Entrepreneur- startups for making educational educational Sauna ac- property ship educational presentations in front of the program programs celerator protection programs Learning audience (Skoltech) (RVC) (Ministry of Education and Science of Russia) Contests and Venture financing, Combining SME credit Financing grants (all de- business angels private and programs velopment in- association (Skolkovo In- public funding (Nationwide stitutions) vestment office) bank)
- 4. Road show schedule S ta rt U p Road Show March April Krasnoyarsk Novosibirsk 25 26 27 28 1 2 3 1 2 3 4 5 6 7 Yekaterinburg Vladivostok Tomsk 4 5 6 7 8 9 10 8 9 10 11 12 13 14 Samara — Tolyatti Rostov 11 12 13 14 15 16 17 15 16 17 18 19 20 21 Nizhny Astrakhan Kaluga Ufa Omsk Novgorod 18 19 20 21 22 23 24 22 23 24 25 26 27 28 Naberezhnie Tyumen Belgorod Chelny 25 26 27 28 29 30 31 29 30 Kaliningrad
- 5. Startup Road Show Organizators S ta rt U p Road Show • Zworykin project • Ministry of Education and Science of the Russian Federation • Ministry of Communications and Mass Media of the Russian Federation • Ministry of Economic Development of the Russian Federation • Nationwide bank
- 6. Venue Participants Ticket price Skolkovo Hypercube 2000—2500 people • Startup company — 1 500 rub (50% discount Outdoor and indoor • 700 startups (300 — Sk residents, 300 — not for Sk companies) Sk residents, 100 — foreign startups), • Investor — 6 000 rub • 200 investors • Participant — 2 000 rub Duration • 1600 participants, including Russian • Student — 1 000 rub 3 days and foreign media, representatives of Sk • Startup Booth — 8 000 rub (50% discount for 26—28 May, 2013 eco-system, students, partners (Russian Sk companies) Government, Venture Funds, Sk Key Partners, • Different sponsorship packages ( 26 may — preliminary coaching Development Institutions, Banks, foreign start day, hockey cup and welcome party) up communities)
- 7. Aims of Event Find partners and investors for startup companies Unite startup community in Russia Promote Skolkovo territory for startup companies and attract new companies Coach startup companies to accelerate their growth and increase level of projects’ quality
- 8. Program structure 4 themes for pitch sessions Differentiation of startups Venue • Cleantech technologies (Cleantech depends on their invest- 50 Startup booths (Start up alley open air) Village) ment requirements 20 Meeting Rooms • Life Sciences technologies (Healthy $10M — Heavy weight Partners’ zone Village) $2M — Middle weight Open Air Food court • IT (IT Village) $250k — Light weight Entertainment zone • Industrial technologies (Industrial Village) Atmosphere • Open air • Casual dress code • No VIP status • Presentation of investors • Everything is made for comfort and informal • Master classes and workshops networking (online meeting mobile application, • Success and failure stories (real cases) work zones, recreation zones, etc.) • Panel discussion about new kinds of entrepreneurship with world famous entrepreneurs • Evening parties • Final award ceremony
- 11. Partners Media partners • Kommersant Newspaper • NTV • Vesti.Innograd (Russia 24 TV-channel) • Sk review magazine • Gazeta.ru • Polit.ru • Startupafisha.ru • Startupoint.ru and also • Skolkovo key partners • Institutes of development and others