![Thank You! Barry Thomas 866-452-2694 [email_address]](https://image.slidesharecdn.com/salesdriversintro-13180114125301-phpapp01-111007131948-phpapp01/85/Sales-Drivers-Intro-15-320.jpg)
Sales Drivers Intro
- 2. Who is Sales Drivers? Division of EDGE, Inc. Centrally located in Houston Electronics Distributors nationwide Needed help developing new business Built an inside sales & marketing group to fill in the gaps for our members We understand distributors and the challenges they face
- 3. Why we do what we do Sales is a CONTACT Sport! The vast majority of Salespeople don’t commit time to prospecting Our clients reported that their salespeople spent on average about 5% of their time phone prospecting Salespeople have difficulty finding and maintaining a strong prospect list Companies are losing contact with their own customers who in turn stop buying from them
- 4. Proven ability to connect and get results LOVE Prospecting Wired for hunting and not afraid to chase the BIG guys Ongoing personal and sales training to fit each members’ needs We are part of your sales team Our Team
- 5. Sales generation – premium on setting confirmed appointment Customer retention Database building and updating Market Intelligence Marketing support What We Can Do for You
- 6. Saves you time by “filtering” non-qualified prospects Not just a “foot in the door” Beat your competitors to the punch Increase your market share More CLOSE opportunities Sales Generation
- 7. The average small company loses 10% of their buying customers each year Consistent communication is key to maintaining relationships Who’s talking to your customers? Customer-specific marketing campaigns Current, “sales ready” customer data Customer Retention
- 8. Database Building and Management 40% of the average database changes every year Who has your customer information? A list is not “sales ready” without accurate and complete contact info List services (by geography and industry type) Prospect database development and management Integration of electronic marketing
- 9. What your customers are buying, from whom, how often and why not from you? Stay a step ahead of your competition What’s most important to your customers and prospects? What are they NOT getting from their current supplier? Market Intelligence
- 10. Customized and professionally designed email campaigns Email promotions to highlight product launches or current specials (top category/supplier) Specific to the industries you want to target Introduce your company to new geographic markets Promote your event or open house Drive customers and prospects to your website Marketing Support
- 11. Exclusivity – our Clients have protected areas Strategic planning and evaluation of program results Sharing of ideas and successful campaigns We are one of your salespeople – not a third party vendor Your Success – Our ONLY Objective
- 12. Commit to making the appointments that SD sets Place lead follow-up call within an hour of receipt. Leads must not sit for more than 24 hours without follow-up Provide timely feedback to SD account rep regarding results of first contact with prospect Best Practices for Success
- 13. Manage lead summary weekly, ensure sales loop is in process and feed pertinent information back to Sales Drivers Actively participate in campaign development to introduce Clients products into new market segments Agree to participate in a reliable form of measurement of results from Sales Drivers sales & marketing activity Best Practices for Success
- 14. The Perfect Fit Structured sales organization that includes outside salespeople Business-to-Business market Prospect base large enough to support high volume sales & marketing activity Desire to INCREASE SALES
- 15. Thank You! Barry Thomas 866-452-2694 [email_address]